ABOUT THIS EPISODE
We explore:
- What SEO really means and how it impacts your business
- Why most websites fail to generate traffic and leads
- The difference between SEO and paid advertising strategies
- How to optimize your website for better search rankings
- The role of AI in modern marketing and search behavior
- Common SEO mistakes business owners make
- How to build a sustainable digital presence that drives results
Whether you’re a business owner, entrepreneur, or marketer, this episode provides practical insights into improving your website, increasing organic traffic, and turning visibility into real business growth.
If you’re not actively working on your SEO strategy, you’re missing opportunities to be found by the people already searching for what you offer.
Intro & Guest Background
What SEO Really Is
Why SEO Gets Ignored
SEO vs Ads
Website Conversion
AI & SEO
Closing Thoughts
🔗 Relevant Links
- Odin Agency – https://odinagency.co.uk
- P. Muellen & Associates, LLC -
- https://pmuellenandassociates.com
- Google Search Central – https://developers.google.com/search
- Yoast SEO – https://yoast.com
- Rank Math – https://rankmath.com
Built This Way, created and hosted by Patricia Muellen - story teller, entrepreneur, survivor, creator, marketing strategist, and owner of agency P. Muellen & Associates, LLC
Patricia spends her days helping businesses grow and having honest conversations about what it really takes to build something from nothing.
If you liked this episode, follow the podcast, share it with a fellow builder, and come connect with Patricia online.
Because around here we believe in hard work, real talk, and building things that last.
After all… some of us are just Built This Way.
@Patriciamuellen
@pmuellenassociates
@builtthiswaypodcast
Builtthiswaypodcast@gmail.com
Pmuellenandassociates.com