Does this make me a hypocrite? Be Yourself Marketing

This issue of the newsletter explores a tension that many business owners quietly wrestle with:

Does trying something outside your comfort zone make you inauthentic…

or is that actually part of being yourself?

After years of resisting formats like podcasting, I’m finally launching one

but not in the way I thought I “should.”

In this episode, I unpack:

• Why my first attempt at podcasting failed before it even started
• The difference between stretching (growth) and forcing (self-betrayal)
• How following “proven” strategies can kill your business
• Why authenticity isn’t about avoiding discomfort
• How to rethink strategies so they actually fit your personality, energy, & stage of business

This is a reminder that:

A strategy isn’t wrong just because it doesn’t work for you in its current form.

& more importantly:

Authenticity isn’t refusing to do the thing… It’s refusing to do it in a way that betrays who you are.

If you’ve been resisting something because it feels performative, forced, or “not you”…

This episode helps you rethink how to approach it in a way that actually fits YOU.

You can read the newsletter while you listen or jump into the LinkedIn "half-baked" announcement conversation

Curious about your Wealth Dynamics by Roger Hamilton score?

Let's connect on LinkedIn.

Email me about topics (& guests) you'd like to hear ... Info@BeYourselfMarketing.com