ABOUT THIS PODCAST 🔗
360 Digital is a brand new podcast - by Mopinion's All-In-One User Feedback Software - that tackles a variety of different topics under what we call the 'digital umbrella'. From best practices in User Experience and Conversion Rate Optimization to the latest trends and innovations in Customer Experience and Digital Marketing, we have an episode for just about every digital role! Each month we interview a new expert from one of these fields, during which they are asked to share meaningful insights, tips and tricks that will help listeners in enhancing their digital strategies.
Update frequency:
bimonthly
Average audio length:
28 minutes
English
United States
8 episodes
since Oct. 19, 2020
episodic
IN THIS PODCAST 🔗
LATEST EPISODE 🔗
This month we explored how experimentation contributes to the success of an organisation. What are the results organisations can expect? What is the return on investment they get for carrying out experiments on their digital channels? And how do they know if these experiments are effective in the f…
PREVIOUS EPISODES 🔗
For our 7th episode, we’re switching things up to focus on another field of digital: the employee experience (EX). This emerging business function has become increasingly popular in recent years, as businesses are starting to see the value in analysing how employees think and feel during their jour…
For our 6th episode, we’re switching gears and focusing on another field of digital: conversion rate optimisation (or CRO). The reason being is that somewhere along the line, the process of optimising online conversion rates has really become a balancing act. There are so many techniques and tools …
Product marketing is a fairly new field. For those who are unfamiliar, it is essentially the process of bringing a product to market, promoting it and selling it to a customer. It also happens to be a critical part of your marketing strategy and approach.
So the question is…what kind of product mar…
Although many would say that the pandemic has thrusted the e-learning industry forward, with so many schools adopting this way of learning - due to lockdowns and school closures - this industry has been growing for a while now. In fact, the overall market is expected to reach 350 billion USD by 202…
In the wake of the COVID-19 pandemic, we’ve seen a lot of businesses all across the globe undergo quite a bit of strain. And the retail industry was really no exception.
So the question is...how exactly did this transition from in-store to online affect the retail industry as a whole? What kinds o…
Welcome back! This month we're switching gears and zooming in on a topic that will be especially interesting for those of you interested in conversion initiatives. We sat down with Stephen Pavlovich – Founder and Managing Director of Conversion.com – an experimentation agency that optimises cu…
To kick off our brand new podcast series, we sat down with Laura Klein - Principal at Users Know, Author of UX for Lean Startups and Build Better Products, and host of the UX podcast ‘What is Wrong with UX’.In this episode, Laura gives us the inside scoop on how digital enterprises can combine qual…
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