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In 2019, SAP acquired lifecycle personalization provider Emarsys for $500M. At the time, Emarsys had grown from $135M ARR in 2017 (when I joined) to $175M ARR in 2019, a ~14% CAGR that valued the deal at roughly a 3x revenue multiple. In this episode, I break down why SAP made the move, how Emarsys…
This episode comes from a conversation I had with Mehmet Gonullu on The CTO Show. We cover the shift from old-school marketing tactics to system-driven models, why outreach still matters but needs a new approach, and how startups can build momentum in content without a full marketing background. I …
Twilio is one of the clearest examples of expansion revenue driving enterprise value. In this episode, I break down how Twilio’s developer-first GTM, usage-based pricing, and broad product catalog produced dollar-based net expansion rates of 170% in its early years, held 120–130% at scale, and sust…
You don’t need to wait years before people see you as an expert. In this episode, I walk you through a 30-day plan to build credibility fast. Here’s what we cover: How to capture speaking footage that makes you look established, even if you book your own room. Why hosting your own small event ser…
This episode is a concise, operator-grade briefing on what buyers actually underwrite in diligence and how to engineer a company that commands a premium valuation multiple. You’ll learn how to align your GTM, ops, and finance with the exact factors PE and strategic acquirers model so you can increa…
Zastrzeżenie: Podcast i grafika osadzone na tej stronie pochodzą z Michael Becker, który jest własnością jego właściciela i nie jest powiązany ani wspierany przez Listen Notes, Inc.