O TYM ODCINKU
Technical skill may have started your business, but technical skill alone will not keep it healthy. A busy bench, a full diary or a long ticket queue can feel like success while cash, time and customer confidence quietly disappear.
About the author
This article was written by Mr Philip Griffiths of Tech For Techs Group Ltd, drawing on his own words, knowledge and first-hand experience of owning and operating a nationally award-winning computer repair business. It has been professionally edited and approved for publication.
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Język angielski
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INNE ODCINKI W TYM PODCASCIE
Repair Shop, Callout Service or MSP: Decide Which Business You Are Building
A repair shop, a callout service and an MSP can sit under one brand, but they can’t be run as though they’re the same business.
Many independent tech businesses operate three models at once. They repair devices, visit custo…
If you don’t know what an hour really costs you, every price is a guess.
Your wage is not your hourly cost. A charge that looks generous compared with an employee’s pay can still be unprofitable once non billable time, rent, vehicles, software, insurance, tools, tax and rework are included.
www.TFT…
If your target customer is ‘anyone with a computer’, your marketing is trying to speak to everyone and connecting with almost no one.
Trying to serve everybody usually produces a long service list, confusing marketing and awkward jobs that never quite fit. A clearer target customer makes pricing, a…
Confused customers don’t buy. A service menu should make the next step feel obvious.
Customers rarely buy a technical process. They buy a working laptop, safer data, a faster office or the relief of knowing somebody dependable will answer when there's a problem. Your service menu should make t…
Zastrzeżenie: Podcast i grafika osadzone na tej stronie pochodzą z Philip Griffiths, który jest własnością jego właściciela i nie jest powiązany ani wspierany przez Listen Notes, Inc.
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