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Back-to-school season has become a summer-long social media spectacle and brands are racing to keep up. This week on Scalable, Jasmine and Kaya unpack the rise of RushTok, $10,000 dorm makeovers and the creator content reshaping how families shop for back-to-school supplies during a time when many …
Will YouTube ever start funding creator content again? And is the YouTube-Peacock deal actually a response to Netflix going after YouTubers? Kaya Yurieff and Jasmine Enberg discuss the latest in the YouTube-Netflix rivalry, including why Netflix’s latest deals with creators like Mythical and Nick D…
The youngest millennials are turning 30 this year. Kaya Yurieff and Jasmine Enberg break down the real differences (and surprising similarities) between millennial and Gen Z women across three big areas: What is their relationship to the creator economy? How are they consuming media? And what influ…
The Atlantic is one of the bright spots in legacy media. Founded in 1857, the magazine has gone from losing money to turning a profit in recent years, while expanding its newsroom and even adding back print editions.  Kaya Yurieff sits down with The Atlantic's CEO Nick Thompson for a wide rang…
More than 60% of full-time creators in the US now have some kind of exit plan, and increasingly creators take on investment to expand their businesses, which helps set them up for an exit. Jasmine Enberg and Kaya Yurieff sit down with Stephanie Patrick, co-founder and former owner of Theorist Media…
Zastrzeżenie: Podcast i grafika osadzone na tej stronie pochodzą z Kaya Yurieff and Jasmine Enberg, który jest własnością jego właściciela i nie jest powiązany ani wspierany przez Listen Notes, Inc.