O TYM ODCINKU
Great creative work takes talent. But what happens when ego gets in the way? The best ideas don't always come from the loudest person in the room, and knowing when to fight for an idea or let it go might be the most valuable creative skill of all.
In this episode of Prose + Comms: Engagement, Unplugged, Laura and Brian sit down with Mike Howard, a seasoned advertising creative, to explore what makes a great creative partner. Mike shares his journey from major advertising agencies to working independently, including how freelancing changed his perspective on career security and the value of his time. They also dig into the evolving agency model, why client collaboration matters more than creative ego, and where AI fits into the future of creative work. Along the way, Mike challenges the idea that great creativity means defending every idea, arguing instead that the best creative minds know there's always another solution.
If you'd like to hear more from Mike Howard, you can find him on LinkedIn.
