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Why are law firms losing visibility even when they rank number one on Google? AI search is changing how people find and choose attorneys. With over 80% of legal searches now triggering AI overviews, traditional rankings are getting pushed down the page, and click-through rates are dropping fast. Da…
Most ad accounts fail for one simple reason. They treat every customer the same. Jason Smith, Founder of Spotlight Social Advertising, breaks down how proper funnel segmentation changes everything. From top of funnel prospecting to bottom of funnel retargeting, he explains how to structure campaign…
How do distributors find better leads and close deals faster? Tim Rasmussen, Founder of Rivet|MRO, explains why most distributors struggle with lead quality and how data changes that process. By analyzing real customer data and identifying high-value segments, teams can target prospects that are mo…
At what point does scaling your ads start hurting performance? Jason Smith, Founder of Spotlight Social Advertising, explains why ad performance often breaks down as brands increase spend. He walks through how relying on ROAS can create a false sense of performance and why it fails to reflect how m…
Does your website look outdated or feel inconsistent with the level of your business? Blaire Brown, Founder and CEO of Visionary Advantages, works with companies that are growing but still struggling with how their brand is perceived. Instead of focusing only on leads and traffic, the focus shifts …
Zastrzeżenie: Podcast i grafika osadzone na tej stronie pochodzą z Video Marketing Expert Ian Garlic discusses whats working RIGHT now with top marketers, their stories of failure and success. Ian also works live to create video marketing strategies., który jest własnością jego właściciela i nie jest powiązany ani wspierany przez Listen Notes, Inc.