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In this episode, Kyle sits down with Grant Director, Managing Director at Crexi, and Adam Siegel, VP of Product Growth at Crexi, two guys who spend every day building the data infrastructure that operators and brokers use to make site decisions to break down how PropTech is reshaping the way restaurant brands find, validate, and commit to new locations.
If you're running a handful of locations and thinking about your next site, or you're helping brands grow and still cobbling data together from twelve different places, this one's for you.
Get in touch with Grant DirectorLinkedIn: linkedin.com/in/grant-directorEmail: gdirector@crexi.com
Get in touch with Adam SiegelLinkedIn: linkedin.com/in/adam-siegelEmail: asiegel@crexi.com
🧮 Before you commit to a location, run the numbers.Use Kyle's Restaurant Real Estate Profitability Calculator to stress-test your next deal before you sign anything.
👉 https://calculator-app-softmind-solutions-projects.vercel.app/
🔎 Need Another Opinion Before You Commit To A Location?
✅ Lease Review – Send me your draft lease, and I'll use AI + expert insight to highlight what's worth pushing back on.👉 Click here to request your Lease Review: https://stan.store/KyleInserra/p/lease-review
✅ LOI Review – Got a location in mind? I'll evaluate the deal terms, location viability, and broader market risk — before you commit.👉 Click here to get your LOI Review: https://stan.store/KyleInserra/p/presigning-site-loilease-review
🧾 What You'll Get:
- AI-powered lease red flag summary
- Plain-English breakdown of financial terms (escalation clauses, exclusivity, rent and escalations)
- Video with context on whether the deal is viable
- 24–48 hour turnaround
📩 Prefer email? Send your lease to kyle@10rep.co
📲 Let's Connect
- Instagram: @kyleinserra
- LinkedIn: Kyle Inserra
- Website: www.10rep.co
Kyle Inserra is a 15-year restaurant industry veteran and the founder of 10Rep, an outsourced real estate service for restaurants across the country. He specializes in the strategic growth and development of emerging restaurant brands, bringing a unique insider's perspective shaped by years of hands-on operational experience. His areas of expertise include market insight and trend analysis, strategic site acquisition, advanced lease negotiation, comprehensive property assessment, tenant acquisition and retention strategies, and financial forecasting.
In addition to his advisory work, Kyle is a sought-after keynote speaker on topics including restaurant site selection, restaurant consulting, content creation, and personal branding. He has been featured in Commercial Observer, Entrepreneur, The New York Times, ICSC, and the CREi Summit. Kyle also works as a commercial real estate broker focusing on landlord and tenant representation in the New York metropolitan market.
Chapters00:00 Introduction 01:07 What Operators Can See Today That They Couldn't Before03:20 Emerging Brands and the Six-Store Problem05:01 Do You Still Need a Broker?07:48 Is the Data Gap Between Brokers and Operators Closing?09:58 How Current Is Real-Time Data — and What Matters Most?11:36 What Decisions Are Under-Resourced Operators Making Blind?13:21 The 60-Day Scenario: Two Sites, No Real Estate Team16:53 AI, Workflows, and Where the Industry Is Headed23:00 Where Operators Still Get It Wrong25:21 Co-Tenancy, Landlord Quality, and What Gets Overlooked28:49 The Real World: A Franchise Expansion Case Study37:06 Key Takeaways and Wrap
