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In the world of open source, gaining traction and attracting GitHub stars is a common goal for companies. However, achieving significant growth in a short period of time is no easy feat. In this episode of Developer-led, we will delve into the key insights shared by Nevo David, the growth wizard behind Novu, an open source notification infrastructure for developers. Nevo managed to skyrocket Novu's GitHub repository from 2,000 to over 20,000 stars in just one year, employing a combination of engineering, marketing, growth hacking, and community tactics. Join us as we explore Nevo's journey from developer to growth marketer and uncover the strategies that propelled Novu to rapid success.

About Developer-led by Jonathan Reimer
Developer-led is the show where we explore how modern companies build and grow developer products. Every episode we welcome a guest to have a quick conversation (of max 25 mins) about their experience building and marketing developer tools.

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What are Developer Relations? with Tanay Pant (ex Okta, n8n, Crate)

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In the fast-paced world of software development, building strong relationships with developers is crucial for the success of products and platforms. Developer Relations (DevRel) is a field that focuses on fostering these relationships and empowering developers to be successful. In this blog post, w…

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Why is GitHub not open-source? with Zach Holman (ex GitHub & GitLab)

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GitHub, a widely popular platform for developers, has revolutionized the way code is shared, collaborated on, and managed. However, despite its commitment to open-source software, GitHub itself is not open-source. In a recent interview with Zach Holman, an engineer who worked at GitHub for five yea…

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How is marketing to developers different? with Natwar Maheshwari (Director Developer Programs, Algolia)

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Natwar Maheshwari is Director of Developer Programs at Algolia - a search platform focused on developers. Over 10,000 companies and millions of developers use Algolia to build search features. Today, Algolia powers 1.5 Trillion searches a year – that’s 4 times more than Bing, Yahoo, DuckDuckGo, Bai…

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How to build a developer community? with Jana Iris (Employee #10, HashiCorp)

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Jana Iris is one of the OGs in developer community building. As employee number 10 at HashiCorp, she has scaled one of the most iconic developer communities from 0 to millions of developers. Furthermore, she was involved in building developer communities at companies like Engine Yard, New Relic, an…

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Disclaimer: De podcast en de illustraties die op deze pagina zijn ingesloten, zijn afkomstig van Jonathan Reimer, eigendom van de eigenaar en niet gelieerd aan of goedgekeurd door Listen Notes, Inc.