OVER DEZE AFLEVERING
Advancements are allowing traditional media platforms to carve out new and expanded roles in the marketing mix. Watch this brief video to hear from Manish Bhatia, formerly of Nielsen, share his take on these trends. You will also hear from Greg O'Brien, Regional VP for Comcast Spotlight, about recent trials of "Video Circulars on Demand," which transformed retail store newspaper inserts into VOD content this past holiday season.
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Verenigde Staten
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OUDE AFLEVERINGEN ZOEKEN
Zoek naar eerdere afleveringen van Comcast Spotlight Take Five.
ANDERE AFLEVERINGEN IN DEZE PODCAST
We hope you had a chance to attend our Take Five for Your Future webcast, “Putting Fragmented Audiences Back Together Again: A Look at Video’s Audience-Based Future,” on October 26. Our panel of media and advertising experts shared their thoughts on how technology and analytics can assemble audi…
We hope you had a chance to attend our Take Five for Your Future webcast, “16 Questions Facing Media Pros,” on March 16. If you couldn’t join us, or want to review some of the information again, you can watch the complete webcast here.
A panel of media and advertising experts shared their thoug…
Your TV and digital video advertising may be doing a lot more than you’re giving it credit for. The ability of video to generate brand awareness has long been recognized, but recent studies also point to the critical role it plays in generating social conversation and increasing web visits and t…
In January 2016, we asked advertising and marketing professionals from across the U.S. to share their thoughts on some of the most pressing questions they’ll face over the next year. From addressability to ad fraud, and measurement to media currency, learn what your peers and experts have to say…
We hope you had a chance to attend our Take Five for Your Future webcast, “Awareness to Action: The Critical Role Video Plays in Driving Web Traffic and Social Engagement,” on May 25. If you couldn’t join us, or want to review some of the information again, you can view the complete webcast no…
Disclaimer: De podcast en de illustraties die op deze pagina zijn ingesloten, zijn afkomstig van Comcast Spotlight, eigendom van de eigenaar en niet gelieerd aan of goedgekeurd door Listen Notes, Inc.
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