OVER DEZE AFLEVERING
Jenna Palek went from posting TikToks and working at TikTok… to building an audience, quitting corporate, hosting massive IRL events, and now launching a business designed to live way beyond her influencer career.
in this episode, we get into how she built the personal brand in the first place, why creators eventually need something they own, and how she turned Fun on Weekdays into events, community, Bar to Brunch, and now Anyday.
we also talk about the less glamorous parts of building... spending $40K–$60K on events, walking away from a $200K product idea, figuring out what your audience will pay for, and learning when to pivot instead of forcing an idea that isn’t working.
if you’re building an audience right now, this is the episode on what comes NEXT.
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02:25 The TikTok resume that changed Jenna’s career
07:14 Applying before you feel qualified
11:55 Getting over the cringe of posting
14:14 Her first paid brand deals
17:03 Going from influencer to business owner
19:03 Why creators eventually want something they own
21:43 Why she ended her podcast
25:06 Building IRL community through events
29:04 Sharing the real finances behind her events
32:39 Building Anyday
38:53 Walking away from a $200K product idea
39:26 Why some events cost $40K–$60K
43:31 How to start building your own community
46:34 Trademarks, cease & desists + protecting your brand
About Jenna Palek
Jenna Palek is a creator, entrepreneur, and community builder known for Fun on Weekdays and her IRL events including Bar to Brunch. After starting her career at TikTok, she built a personal brand centered around making life more fun, creating connection, and bringing women together. She is now building Anyday, a fitness and lifestyle platform combining workouts, wellness content, and access to community experiences and events.
Connect with Jenna
👍 Instagram: @jennapalek
🎶 TikTok: @jennapalek
💼 LinkedIn: Jenna Palek
👍 Instagram: @funonweekdays
Stay connected with me
📧 Contact: courtney@smoothmedia.co
👍 Instagram: @builtinpublicpod
👍 Instagram: @courtlynnjohnson
💼 LinkedIn: Courtney Johnson
🎶 TikTok: @courtney..johnson
