The Sway Effect - Episode 48 with Astead Herndon, Host, Editorial Director, Vox Media
For our latest episode, we are live at SXSW and our Founder and President, Jennifer Risi, caught up with Vox Media's Astead Herndon who is an editorial director and frequent host of outlet's Today, Explained podcast. Tied to SXSW 2026, Astead shares what he is hearing and seeing on the ground at th…
The Sway Effect - Episode 49 with Valerie Chapman, Founder and CEO, Ruth AI
For our latest episode, we are continuing our conversations from SXSW. Our Founder and President, Jennifer Risi, caught up with Valerie Chapman, Founder and CEO of Ruth AI, the AI-powered career platform built to help close the $1.6 trillion gender wage gap. For their chat, Jen and Valerie talk abo…
The Sway Effect - Episode 50 with Isaac Sacolick, Tech Influencer and Writer, CIO.com and InfoWorld
For our latest episode, our Founder and President, Jennifer Risi, is live at Appian World 2026 and sat down with Isaac Sacolick, tech influencer and regular contributor to CIO.com and InfoWorld and the President of StarCIO. For their chat, Jen and Isaac discussed the major takeaways from Appian's r…
Cannes 2026 Podcast: The Sway Effect’s Jen Risi on Corporate Affairs Today
The Sway Effect founder and chief executive Jennifer Risi joined Paul Holmes at PRovoke Media HQ in Cannes last week, discussing the state of corporate affairs and how modern public relations agencies are adding value.
The Sway Effect - Episode 51 with Frank Starling, VP and Chief DEI Officer, Cannes Lions
For our latest episode, our Founder and President, Jennifer Risi, is live at Cannes Lions 2026 and caught up with Frank Starling, VP and Chief DEI Officer at Cannes Lions. For their chat, Jen and Frank discussed his talent and DEI goals from last year's festival, his thoughts on new research on how…
The Sway Effect - Episode 52 with Rhonesha Byng, Founder and CEO, Her Agenda
For our latest episode, our Founder and President, Jennifer Risi, continues her live coverage at Cannes Lions 2026 and sits down with Rhonesha Byng, Founder and CEO of Her Agenda, the media platform dedicated to helping ambitious women turn their goals into reality through storytelling, resources, …
Why Independent PR Firms Are Outperforming Holding Companies Right Now
That Solo Life Episode 346: Why Independent PR Firms Are Outperforming Holding Companies Right Now
Episode Summary
It's the week after the Fourth of July, and Karen and Michelle are talking about a different kind of independence. It turns out that the future of PR looks a lot like its past: close…
The PR Week: 7.16.2026 - Jennifer Risi, The Sway Effect
The latest edition of The PR Week features Jennifer Risi, founder and president of The Sway Effect.
Risi founded The Sway Effect, a New York-headquartered global marketing and communications agency, exactly seven years ago on July 16. In 2025, The Sway Effect reported revenue of $4.9 million, up 1…
The Sway Effect - Episode 53 with Charlotte Burney, Head of Programming, Fortune
For our latest episode, our Founder and President, Jennifer Risi, sat down with Fortune's Head of Programming, Charlotte Burney, at The Sway Effect Office. For their chat, Jen and Charlotte talked about what stood out at Cannes, how Fortune identifies the business conversations that matter most, wh…
The Sway Effect - Episode 54 with Lara O'Reilly, Senior Correspondent and CMO Insider Newsletter Anchor, Business Insider
For our latest episode, our Founder and President, Jennifer Risi, caught up with Business Insider's Lara O'Reilly who is a Senior Correspondent and Anchor for the outlet's CMO Insider newsletter which launched earlier this year. For their chat, Jen and Lara discussed what stood out in the first hal…
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