ACROSS THE BROKERAGE LINES: WHAT'S REALLY HAPPENING IN REAL ESTATE?

WEBVTT
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Welcome back everybody to the Next Move podcast.
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And today we got some lovely, lovely, beautiful people.
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Who knew we had friends outside of EXP?
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They tolerate me.
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They they're your friends.
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They just tolerate me.
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Okay, that's fair.
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Uh to my left, I've got Chris Lockett with Remax Temple Belton.
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And you're the broker of Remax Temple Belton.
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This is Regan Queen with Real.
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And across from her, Heath Averland, Century21, Bill Bartlett out of Saledo.
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Thank y'all for being here.
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Saying yes.
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Thank you.
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On the sheet here it says BB, and I was like, what does that stand for?
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Bill Bartlett.
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I didn't know that.
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I just knew it was with Century21.
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Oh, gee.
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I'm sorry.
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It's okay.
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One of the kindest men I've ever met in my life, Bill Bartlett.
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Seriously.
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I've only met him a couple times.
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Yeah.
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But great company.
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Yeah.
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And BB does stand for Bill Bartlett.
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Okay.
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Been around 53 years, locally owned and operated.
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There's your plug.
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That's all you get for the rest of the time.
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That's it.
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That's it.
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That's all.
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I hope that's all you wanted to say.
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But for real, let's talk about your brokerages.
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You guys tell us why you picked where you are.
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Again, my name is Chris Lockett.
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I'm with Remax and uh Temple.
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I'm the broker owner.
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Um, I've been with Remax uh 14 years now.
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Um I guess long story short, it's real estate's been in my blood and my family.
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It got, you know, uh folks conjured me into doing this about 14 years ago.
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Your family still works with you, right?
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Yeah.
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A little tough sometimes, but they do.
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Um I I purchased a brokerage from them about six years ago, and um I don't know anything else.
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Yeah, you know, and and so it's uh I feel like I got the red, white, and blue Remax going through my veins right now.
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Hot air balloons, and yeah, you know, all the time.
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And uh yeah, it's just it's it's it's been fantastic.
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Yeah, it's crazy.
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I was in Montenegro a couple years ago, and we were we were driving through, and I was like, oh, they have Remax here.
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That's cool.
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Yeah, yeah, yeah.
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Same thing in Ireland in 10 countries.
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Same thing in Ireland, like driving through Ireland on a little tour bus.
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I was like, oh, there's Remax here, too.
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And that hot air balloon gets around.
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That's right.
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I mean, that that is that is your staple, right?
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I mean, that is when it talks about marketing and talking about it branding, that that is the staple for sure.
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Everybody knows that.
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Remax worldwide.
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Worldwide.
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We actually got it in our shirt too.
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I know an agent who has, well, actually, he's with the real.
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I don't know if you know this.
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He has the hot air balloon remax logo tattooed on his thigh.
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There you go, Chris.
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I yeah, I may have talked to that guy before to be honest with you.
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In Vegas, yeah.
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You don't love Remax until you do that, Chris.
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Yeah, what's your tattoo game right now?
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0.0.
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That's a great first one.
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Yeah, you know, just an idea.
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Just put it on a I don't I don't even know where to get a tattoo or like where to put one.
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You know, I would I don't I don't mind a tattoo.
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I'm not I would love to have one.
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Four heads.
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I'm a huge fan of neck tattoos.
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Remax.
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Yeah, really good idea.
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If you're a tattoo artist and you want to give Chris, drop in the comments below in the comments below if you want to give Chris his very first tattoo.
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We can do it live on the next podcast.
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Hey, we totally can't.
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I'm sure we could get somebody to do it right there on the couch.
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I bet we could.
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It'll be fun, Chris.
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You know maybe if I can figure something out.
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I'm not opposed to them.
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I just I don't know.
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Tattoos and homes.
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No.
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No, no, no, no.
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We gotta come up with a better line than that.
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That's it.
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We'll we'll work on the tattoos.
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Yeah, yeah, we'll we'll work on it.
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We'll work on it.
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I'm gonna write that down.
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Regan, what about you?
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What took you to real?
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Yeah, well, I have quite the opposite story.
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So I got into real estate because I needed to get out of corporate America.
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And um, I joined a team that was actually with Keller Williams first, and when I got licensed, we had made the transition then.
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And so when we joined, there wasn't even 5,000 agents at Reel.
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And so we have been with them even prior to their first like big corporate um annual event.
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Um I didn't really know, I was just following the team because I trusted team leads, and I'm grateful for that because I I love where I'm at.
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Um the collaboration, the innovation, the technology.
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Um, I'm probably the youngest one sitting at the table, and so um but for me, I I see where technology in every sort of corporation or workplace is going and where it's leading, and so for me that was really important to align with that.
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But also the community aspect, I think, was a really big thing for me in why I've stayed um where we were before it was maybe a glass ceiling situation where there wasn't any other growth.
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And I'm sitting here today, and I'm the director of our military division here at Reel.
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Um, and I didn't know that was even ever an opportunity that I could have.
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And so um yeah, I mean, I'm passionate where I'm at, and I've made an international relationship because of it, and I'm I'm very grateful for that.
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So that's awesome.
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You know, we um we looked at real yeah when we left we left our previous brokerage when the fucking happening, we we we met with what was her name?
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And we talked to Allie Thompson.
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Yeah, yeah.
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She came in.
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Allie came in and talked to us, yeah.
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You were with us for a while.
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Yeah, we we talked to her about all the real and it was a tough choice for us.
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It it really was.
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Well, because the brokerages are so similar in in the sense, and ultimately, I mean, I have no issues with exp.
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I have actually a ton of friends over there too.
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It just it fits, but yeah, yeah.
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Yeah, it came down for yeah, it came down to the wire ultimately.
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It really did between real and uh exp.
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Yeah, yeah.
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It it did.
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All right, Heath.
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Why Century 21 Bill Bartlett?
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You know, it was pretty easy for me.
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I'm old school, I'm a handshake, face-to-face guy.
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Um, and I just kind of went back to my roots and went back to a family local, smaller brokerage that's uh, you know, salt to the earth people and impeccable reputation.
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And so it was it was a good choice, um, a no-brainer to be with some of the best people, you know, in the industry who are trusted and so knowledgeable.
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Yeah, tons of knowledge, um, just just great people and back to the kind of hometown type of place that I like to be.
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I like to be in a family style place.
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Yeah.
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So you want to be able to reach out and punch the owner.
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Yeah, you need to.
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Yeah, exactly.
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You don't want to have to fly somewhere and find them.
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That's great.
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So accurate.
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Yeah.
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It's so accurate.
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Yeah, good point, man.
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I didn't even think of it that way.
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Yeah, yeah.
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Very well too.
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We had that conversation when we were talking with Allie.
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Like, you were like, Why would I trust the internet when I need to be in an office with somebody?
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And I was like, he just wants to punch the owner if he just says Melanie might punch you back.
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Yeah.
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Oh, yeah.
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Yeah, I don't know.
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I wouldn't mess with her.
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I wouldn't mess with her.
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I've seen a couple looks from Melanie and like, ooh, uh-huh.
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When she's got her thinking face on, you can always tell when she's she's figuring out what she's plotting.
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We're a lot alike, Melanie and I, because like I always say this right here does not lie.
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No matter how hard the words are coming out of my mouth.
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And she's very black and white.
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She is, and so are you.
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Right.
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Yeah.
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Yeah.
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Yeah.
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I think that's a great place for you to be.
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I'm happy.
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We always reference the the OG Harker Heights office, and you always come up.
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That was a that was a good time.
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I'm sure there's plenty of good conversations.
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We have lots of stories.
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We were all at the Harker Heights office with our previous brokerage in before we left out.
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Yeah, we were all a fun team.
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We weren't.
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It was.
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It was a great time.
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I always tell Matt it's probably my funnest time in my career.
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Yeah.
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Was in that office.
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It was just, we were together every day, liked each other, genuinely liked each other, and helped each other.
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Drink lots of beers together.
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Yeah.
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We did.
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I'm bummed I wasn't there.
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I know.
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You were probably still in high school.
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I might have you?
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Well, it doesn't get cut out, does it?
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I only if I want it to be.
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Almost 30.
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I'm a baby.
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I'm a baby.
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I've been kind of shame in that though.
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And you know what?
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When I when I started in real estate, I that was probably one of the hardest like things that I had to overcome.
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And especially in this area when you have OGs like you guys, not me.
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You know, you see a young agent coming in, and to an extent, you're probably thinking incompetency, knows no knowledge, isn't local, doesn't know what you're doing.
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But I I had to read our mind.
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I'm reading the promise.
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But it was like, all right, I can take that and have it break me, or it's gonna make me.
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And so you have to make that conscious decision, especially in an area like this.
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And so we had we had uh Carly Lopez.
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Do you know her?
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I don't, um and uh Kylie Hemsley?
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Yes, I refer to her as Lady Death.
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Um they have the they have the same thing, they do.
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Same issues, but like I've done I did deals with them right out the gate, and they were super competent.
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I think my for me, my military training, like like the lowest guy might have the best idea.
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And so it it never that never crossed my mind, but I can see where that would be an issue.
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Yeah, especially in bigger rooms now with the television stuff too, especially when you're working even with the corporate side, there's there's that imposter syndrome.
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Yeah, yeah, let me tell you.
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But it's I've learned a lot from it, and honestly, I'm I'm happy that I did it because some people are so scared to even hop on a podcast.
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Like you can't, you know, you don't want to do that stuff, and so I'm like, sign me up.
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What's the worst that happens?
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That's it, I guess.
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There's still time.
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There's still time.
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We got one, yeah.
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That's bad news for me, by the way.
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I can make a total fool out of myself before this is over.
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You totally don't fit that stereotype.
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Right.
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I don't know what they're talking about.
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You totally don't fit that stereotype, though, of being the young agent that doesn't know.
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I mean, working, I've I just told Heath before you got here, like working that deal with you, you were on it.
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I never had to worry about anything.
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And I loved that because I wasn't sure.
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Yeah, I didn't know you, we didn't have a relationship, but you were picking up the phone and calling me.
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And I'm telling you that right there.
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Told me everything.
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I was up.
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Yeah, no, ask my team.
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They do, they know.
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If if you have a showing, I'm like, how is the showing?
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I need feedback.
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What are we doing?
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I don't get an answer.
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All right, do I need to come to your office?
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What do we need to do?
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How can we make it work?
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Like, you know, that's the only way to get them sold.
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What are you supposed to do?
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But she really did, she really did do all that.
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So yeah, no, good for you.
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And your mom's a sweetheart.
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Oh, my mom is yeah, your mom.
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I think it's your mom.
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Yeah, yeah.
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I don't know what you're talking about.
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Yeah, you've got okay, let's you got Sue and Terry.
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Sue and Terry.
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Mike.
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Mike, Mallory, Mallory, all your family.
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Yes.
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And you're their broker.
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That's correct.
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I did I did it.
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I did a deal earlier this year with Sue.
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That's true.
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But uh, yeah, no, and and and Pops, you know, he uh he does my my brother does property management, right?
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Right.
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So he doesn't do too much on the residential commercial sales.
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Um, you know, Pops will do his own little things.
00:11:58.000 --> 00:11:59.759
Sue, man, she is a shark.
00:11:59.919 --> 00:12:01.519
I'm I'm I'm I am telling you.
00:12:01.759 --> 00:12:03.519
How many years has Sue been in the business?
00:12:03.840 --> 00:12:04.960
She will probably kill me.
00:12:05.039 --> 00:12:06.080
Um, how old am I?
00:12:06.159 --> 00:12:06.960
I'm almost 43.
00:12:07.039 --> 00:12:08.639
She got in it when I was nine.
00:12:08.879 --> 00:12:11.039
Oh, I did not realize that.
00:12:11.519 --> 00:12:14.960
So when I started, she worked at RE-MAX under Joanna Moore.
00:12:15.200 --> 00:12:15.600
That's correct.
00:12:15.679 --> 00:12:15.759
Yeah.
00:12:15.919 --> 00:12:16.159
Okay.
00:12:16.240 --> 00:12:16.320
Yeah.
00:12:16.480 --> 00:12:18.000
And she has she always been at REMAX?
00:12:18.240 --> 00:12:21.679
No, so she started at Century 21 Gail Row in Couple.
00:12:22.159 --> 00:12:22.799
So did I.
00:12:23.039 --> 00:12:24.320
I think we all did.
00:12:24.799 --> 00:12:29.039
And um, well, you know, uh so that's where she started.
00:12:29.200 --> 00:12:33.600
And then, you know, back in the day, Remax was very, you got recruited.
00:12:33.759 --> 00:12:37.840
You did not call them up and say, hey, you know, can I talk to you?
00:12:38.240 --> 00:12:41.440
If if you weren't making the numbers, Joanna was not calling.
00:12:41.759 --> 00:12:41.919
Right.
00:12:42.159 --> 00:12:45.519
And if and if you didn't call Joanna, Joanna called you.
00:12:45.919 --> 00:12:54.799
And and she got recruited, and um she finally made that transition over there, and so she was uh had been there.
00:12:55.360 --> 00:12:58.559
I mean, I don't know how long she's been in Remax, 20 years.
00:12:59.120 --> 00:13:00.320
Yeah, that's so awesome.
00:13:00.639 --> 00:13:03.039
And then you bought the business from her.
00:13:03.200 --> 00:13:04.240
Yeah, that's awesome.
00:13:04.960 --> 00:13:05.519
Awesome.
00:13:05.840 --> 00:13:11.679
So in the last couple of years, you guys know we've had a lot of changes in our industry, good and bad.
00:13:11.919 --> 00:13:13.759
Some we like to talk about, some we don't.
00:13:14.159 --> 00:13:23.279
Um but it's crazy because every single person at this table has now been through some sort of a brokerage consolidation, buyout, merger, something.
00:13:23.759 --> 00:13:27.440
So tell me how that's affected your businesses or has it?
00:13:27.919 --> 00:13:29.279
I I would tell you 0.0.
00:13:29.759 --> 00:13:30.000
Really?
00:13:30.159 --> 00:13:30.240
Yeah.
00:13:30.639 --> 00:13:30.879
Okay.
00:13:30.960 --> 00:13:31.120
Yeah.
00:13:31.440 --> 00:13:33.519
That is it's fairly new with real and remaps, right?
00:13:34.000 --> 00:13:34.320
Yeah, correct.
00:13:34.559 --> 00:13:34.799
This happened.
00:13:37.279 --> 00:13:38.879
I know I I looked up all the data points.
00:13:39.039 --> 00:13:52.399
Well, no, and I and I printed them off because I think when I woke up that morning and I saw this on the news, well, and you know, you have conversation in the back end, and I was not surprised.
00:13:52.639 --> 00:13:56.720
And I'm not surprised because it we've seen it happen before.
00:13:56.960 --> 00:14:03.679
Um and I mean there was excitement, a little bit of confusion trying to figure out what's going on.
00:14:03.840 --> 00:14:10.480
Um, and I think I wrote it down August 14th as that I think what's supposed to be the final shareholder vote.
00:14:10.639 --> 00:14:15.759
Um, and I mean you can speak to it from a different perspective, and maybe you're not excited to no.
00:14:17.360 --> 00:14:18.559
He's like, I hate this.
00:14:19.120 --> 00:14:23.919
But you know, no, uh, I mean, I I woke up to the same uh, you know, yeah phone.
00:14:24.000 --> 00:14:34.000
I you know, I I wake up and just like I I don't know, I won't say y'all, but I I'll wake up and when I part of my wake-up routine, I'll just dead scroll Facebook and I saw that on there.
00:14:34.080 --> 00:14:35.759
I'm like, what just happened?
00:14:35.919 --> 00:14:37.039
So that's how you found out?
00:14:37.279 --> 00:14:38.559
Unfortunately, that's how I found out.
00:14:38.879 --> 00:14:40.480
It was like as an owner.
00:14:42.240 --> 00:14:49.600
You know, so um there there were some words, you know, expressed to I got, you know, I'm a franchisee, right?
00:14:49.679 --> 00:15:01.279
So I own the the brand, the the the name locally, and and I can run my business, you know, differently, but there's some parameters, but I still have a contact.
00:15:01.519 --> 00:15:04.799
And so I texted her, I'm like, what just happened?
00:15:05.120 --> 00:15:06.960
And she goes, Yeah.
00:15:07.200 --> 00:15:08.960
Like good question.
00:15:09.279 --> 00:15:10.000
Everybody was involved.
00:15:10.320 --> 00:15:15.279
But but I think when you have two publicly traded companies, yeah, that happens like that.
00:15:15.360 --> 00:15:20.879
Now I'm sure there's been a ton of work that went on on the back end trying to make this thing work, right?
00:15:21.200 --> 00:15:30.559
But when when there's investors involved and there's stocks and trading, you know, involved on it, they keep everybody in the dark and they say I'm sorry afterwards.
00:15:30.720 --> 00:15:31.360
Yeah, you know.
00:15:31.679 --> 00:15:36.480
Um but I think to answer your question, my day-to-day hasn't changed.
00:15:36.639 --> 00:15:44.639
Like yes, it's big news and it's exciting and it's nerve-wracking, and there's changes, especially on the franchise side for you guys and owners.
00:15:44.720 --> 00:15:47.919
And I think the conversation with real agents was what does that look like?
00:15:48.080 --> 00:15:50.639
Well, the commission splits haven't changed.
00:15:50.720 --> 00:15:52.879
Um, I don't think there's big changes there.
00:15:53.279 --> 00:15:55.360
Think of it like um I wrote it down.
00:15:55.440 --> 00:16:04.720
It's like I've explained to people like it's two Lego sets, and instead of taking them apart to build one, they're taking the set and they're combining it in a certain way, right?
00:16:04.879 --> 00:16:18.480
And you do, to my understanding, there's not going to be a change where your local owners still get to be there, and um you know, there's hopefully some overlap where maybe Remax gets some technology, and we get that exposure.
00:16:18.639 --> 00:16:32.320
I mean, I'm thrilled to have any opportunity to have more connections and the 120 plus countries that Remax is involved with, and um just the collaboration across the board.
00:16:32.480 --> 00:16:33.679
I think it's it's cool.
00:16:33.759 --> 00:16:40.399
And I think with there's a huge technology, we go back to it where it's it's relevant, but it's insane.
00:16:40.799 --> 00:16:43.679
My side isn't I I have to show up and work either way.
00:16:43.840 --> 00:16:49.120
Yeah, but the corporate's not gonna do that for me, and that's not gonna change how I do my business, and probably not yours.
00:16:49.200 --> 00:16:51.840
And what works for you may not work for me, and vice versa.
00:16:52.000 --> 00:16:54.399
But you know, so I'm excited.
00:16:54.480 --> 00:16:56.799
I'm excited to see, I'm excited to see what happens, August.
00:16:56.879 --> 00:17:03.039
I think it's the 14th to to know, you know, what that final vote looks like, and see what happens.
00:17:03.279 --> 00:17:09.599
It's funny because I was I was doom scrolling uh TikTok that day and I saw it pop up, and my first call was to Mallory.
00:17:10.000 --> 00:17:11.680
She was like, I don't want to fucking talk about it many.
00:17:12.000 --> 00:17:14.400
It was a hot topic for a little while.
00:17:14.559 --> 00:17:22.000
It was and I'll tell you, it was so I I had another buddy call me work somewhere else, and he's like, dude, what happened?
00:17:22.160 --> 00:17:24.240
I'm like, I don't fucking talk about it right now.
00:17:24.400 --> 00:17:27.440
Yeah, and I was like, and I kind of went, I didn't go off on him.
00:17:27.839 --> 00:17:29.839
Maybe I did, and I'm sorry, Kevin, if I did.
00:17:29.920 --> 00:17:33.599
I I apologize, but I immediately called him back and said, dude, I'm so sorry.
00:17:33.759 --> 00:17:43.680
Like, you know, when you wake up at six o'clock in the morning and see this, like, and it's I I'm a broker that loves to love on my agents.
00:17:43.839 --> 00:17:44.079
Right.
00:17:44.160 --> 00:17:44.319
Yeah.
00:17:44.559 --> 00:17:54.160
And if I felt like I could have calmed them down, you know, because if they were going to feel the same way I felt that day, right?
00:17:54.400 --> 00:18:01.759
And so I am, you know, immediately there was an investor call um that that same morning, and I got on and I found it through real.
00:18:01.839 --> 00:18:04.720
So I'm on this investor call just just listening to it.
00:18:04.960 --> 00:18:09.200
And, you know, when everybody got to the office, they were like, Chris, what happened?
00:18:09.359 --> 00:18:11.599
I'm like, okay, meeting, you know, mandatory meeting.
00:18:11.680 --> 00:18:23.279
And so I had everybody and said, look, this is what it is, you know, and um it it doesn't change me, it doesn't change the way I want business to be ran.
00:18:23.599 --> 00:18:25.519
It doesn't change anything, right?
00:18:25.680 --> 00:18:28.400
You know, so let's, you know, everybody breathe.
00:18:28.640 --> 00:18:34.640
You know, yeah, throttle back a little bit, you know, hang out, exactly, and you know, we'll we'll we'll we'll figure this out together.
00:18:34.880 --> 00:18:39.759
You know, I don't have all the answers, so don't ask me all these questions, but we will figure this out together.
00:18:39.839 --> 00:18:43.680
And at the end of the day, if you've trusted me this much, I got you.
00:18:43.839 --> 00:18:44.000
Right.
00:18:44.160 --> 00:18:44.880
You know, I gotcha.
00:18:44.960 --> 00:18:45.279
Yeah, yeah.
00:18:45.759 --> 00:18:49.039
There probably was that little bit of a sense of why did Chris not tell us?
00:18:49.279 --> 00:18:50.480
I mean, I'm sure that they felt that.
00:18:50.559 --> 00:18:52.640
So I think that wasn't tell us.
00:18:52.799 --> 00:18:54.319
Yeah, Chris didn't know.
00:18:54.640 --> 00:18:55.519
Yeah, so I yeah.
00:18:55.839 --> 00:18:57.279
We we feel a little bit of that pain.
00:18:57.440 --> 00:18:58.240
Yeah, yeah, yeah.
00:18:58.400 --> 00:18:59.359
Heath, what about you?
00:18:59.440 --> 00:19:04.880
You went to Century21 and then they so there's a bigger brand, right?
00:19:06.400 --> 00:19:07.519
Like, Ben there done that?
00:19:08.079 --> 00:19:11.119
So I I think it was like a day or two after that was announced.
00:19:11.200 --> 00:19:13.920
It was either Jennifer or Andrea was like, Did you hear?
00:19:14.160 --> 00:19:15.039
I was like, hear what?
00:19:16.480 --> 00:19:17.519
When they called me.
00:19:17.680 --> 00:19:18.160
Yeah.
00:19:18.400 --> 00:19:20.000
When they all called me, yeah.
00:19:20.160 --> 00:19:31.119
Because I'd left a company that was that was acquired by Compass, and I went to a different brokerage, and then now all of a sudden, anywhere is also acquired by Compass.
00:19:31.279 --> 00:19:32.799
And boy, my phone's ringing off the top.
00:19:33.039 --> 00:19:37.440
Everybody's like, well, you got away from yeah, welcome back to Compass.
00:19:38.160 --> 00:19:40.079
You know, so that was fun.
00:19:40.400 --> 00:19:44.880
But no, really, from a pragmatic standpoint, nothing's changed.
00:19:44.960 --> 00:19:46.640
We all do business the way we do business.
00:19:46.720 --> 00:19:49.359
Yeah, we take care of our people the way we take care of our people.
00:19:49.440 --> 00:19:50.960
We do the right thing, you know.
00:19:51.039 --> 00:19:52.960
We're we're professionals, we're good at our job.
00:19:53.119 --> 00:19:55.839
It's business as usual, as far as I'm concerned.
00:19:56.000 --> 00:20:07.440
I mean, the whole big picture, like I think about, you know, I think they're trying to put together some power to compete.
00:20:07.599 --> 00:20:09.200
I think competition is good overall, right?
00:20:09.440 --> 00:20:10.079
Competition is good.
00:20:10.240 --> 00:20:10.400
Absolutely.
00:20:10.640 --> 00:20:15.359
We got people from all brokerages here who can serve people just a little bit different way.
00:20:15.519 --> 00:20:15.920
Exactly.
00:20:16.079 --> 00:20:20.960
And to because there's people all different opinions and walks of life, and there's plenty of business for all.
00:20:21.200 --> 00:20:22.319
There's plenty of business to go around.
00:20:22.400 --> 00:20:26.000
Like competition's good, that's why we love our our agents sitting across from us right here.
00:20:26.079 --> 00:20:27.119
We're all friends, right?
00:20:27.359 --> 00:20:44.079
But like, and I think they're trying to grab for some of that power away from like Zillow and Realtor, and I think that's a big part of it, which is exciting for me because I'm tired of seeing our advertising dollars go to Zillow and they steal our information.
00:20:44.240 --> 00:20:51.359
Yeah, you know, they're using our information and selling it back to us, which is I don't buy these from Zillow anymore.
00:20:51.759 --> 00:20:53.599
You you did, I did.
00:20:53.839 --> 00:20:57.119
I did like, don't say that, yeah, anymore.
00:20:57.680 --> 00:21:02.640
But I don't know, I worry a little bit about having too much power in one place, you know.
00:21:02.799 --> 00:21:04.880
I I think that's just you gotta fight for market share.
00:21:04.960 --> 00:21:07.920
Yeah, I mean, and and that's what, and you know, I I don't know.
00:21:08.000 --> 00:21:12.240
I I tell the agents, and this is just me and my thought, and I may be dumb.
00:21:12.400 --> 00:21:14.799
Um, but I think you're gonna see a lot more consolidation.
00:21:14.960 --> 00:21:16.079
Yeah, I mean, I I really do.
00:21:16.160 --> 00:21:21.519
I think five years from now, I want to seven or eight brokerages, in my opinion.
00:21:21.759 --> 00:21:22.640
I mean, I really do.
00:21:22.799 --> 00:21:28.319
And and there's there's nothing about wrong with boutique brokerages, there's not nothing wrong about that.
00:21:28.559 --> 00:21:39.039
But when you have big companies that, especially companies with shareholders and investors, and it's money, money, money, market share, market share, market share, right?
00:21:39.119 --> 00:21:45.119
You're gonna say, Well, I can, you know, instead of recruiting 120,000 agents, well, they just bought them.
00:21:45.200 --> 00:21:45.359
Yeah.
00:21:45.839 --> 00:21:46.000
Right?
00:21:46.240 --> 00:21:49.599
I mean, that that well, it's not the it's no, well, it's not to be me, but it wasn't me.
00:21:50.559 --> 00:21:53.839
But I mean, but the same way with Compass and Anywhere, right?
00:21:54.240 --> 00:21:59.519
You know, Compass started out very small brokerages at App Properties, you know, and that was their first one.
00:22:00.160 --> 00:22:01.200
They get anywhere.
00:22:01.440 --> 00:22:08.240
I mean, so it's like they went from a hundred and some thousand to you know two hundred-three hundred thousand agents like that.
00:22:08.640 --> 00:22:10.880
It's it's easier, you know.
00:22:11.039 --> 00:22:20.880
And when you have shareholders, you have investors, hey, they they you ask them for some money, and if you can prove that it'll work, how much do I write?
00:22:20.960 --> 00:22:21.279
Yeah.
00:22:21.519 --> 00:22:23.200
So you know, I don't know.
00:22:23.599 --> 00:22:28.960
And so the anywhere brand is Century21 ERA cologne, ERA?
00:22:29.359 --> 00:22:30.880
ERA, I think.
00:22:32.079 --> 00:22:33.759
Um What's the other one, Chris?
00:22:33.920 --> 00:22:35.359
There's a coal banker.
00:22:35.839 --> 00:22:37.039
Yeah, you can look it up.
00:22:37.759 --> 00:22:38.240
I don't know.
00:22:38.559 --> 00:22:40.240
But that's like the big umbrella.
00:22:40.480 --> 00:22:40.960
I know.
00:22:41.119 --> 00:22:41.920
I know you don't care.
00:22:42.400 --> 00:22:43.119
I'll live in my bubble.
00:22:43.440 --> 00:22:45.519
People that are don't give me too far outside of that.
00:22:46.559 --> 00:22:52.720
So Anywhere owns those three brokerages that were acquired by Compass, right?
00:22:53.359 --> 00:22:54.720
Okay, just to make sure I understood that.
00:22:54.960 --> 00:23:02.319
Yeah, Anywhere was the umbrella that owned those brokerages, and then Compass swooped in on top of that and bought it from the top down.
00:23:02.640 --> 00:23:03.039
Gotcha.
00:23:03.279 --> 00:23:03.440
Yeah.
00:23:04.240 --> 00:23:04.960
It's fine.
00:23:05.200 --> 00:23:05.759
It's fine.
00:23:05.839 --> 00:23:06.480
Everything's fine.
00:23:06.720 --> 00:23:08.079
Yeah, everything is awesome.
00:23:10.559 --> 00:23:17.599
Well, you know, and a big push for all these things is kind of into our next talking points is the tech and the AI.
00:23:17.759 --> 00:23:18.240
Yeah, absolutely.
00:23:18.640 --> 00:23:21.279
And like that's obviously important to all of our businesses.
00:23:21.359 --> 00:23:26.559
Like, we have to be involved with some AI stuff, with some social media, with some technology type platforms.
00:23:26.960 --> 00:23:27.599
It's part of the business.
00:23:28.079 --> 00:23:29.839
We did not sign up to be content creators, though.
00:23:29.920 --> 00:23:30.079
Right.
00:23:30.240 --> 00:23:30.720
But here we are.
00:23:30.880 --> 00:23:31.200
I know.
00:23:31.279 --> 00:23:32.559
Oh God, here we are.
00:23:32.799 --> 00:23:34.000
But you know what though?
00:23:34.160 --> 00:23:50.319
On the flip side of that, I still think there are plenty of people who are ready to meet face to face and want that personal touch, that personal experience, and that one-on-one time.
00:23:50.480 --> 00:23:52.720
And like, I'm sticking to my guns.
00:23:53.039 --> 00:23:57.759
That's that's what I do, that's what I'm good at, and that's what's made me successful so far.
00:23:58.079 --> 00:24:05.279
Yeah, and you're like, if my way of doing it is not right for you, then let me send you to somebody who can meet your needs a little bit differently.
00:24:05.440 --> 00:24:08.480
So yeah, I mean, I think we're all feeling that right now.
00:24:08.880 --> 00:24:08.960
Yeah.
00:24:09.599 --> 00:24:09.839
Yeah.
00:24:10.319 --> 00:24:12.000
Like we said, there's plenty to go around.
00:24:12.319 --> 00:24:13.200
Absolutely.
00:24:13.680 --> 00:24:14.640
Absolutely.
00:24:15.359 --> 00:24:17.279
Um, what about the consumer experience?
00:24:17.359 --> 00:24:20.240
How do you guys feel like that's changed in the couple last couple years?
00:24:21.440 --> 00:24:23.200
Because all the business is online now, right?
00:24:23.279 --> 00:24:24.240
The buyers are out there.
00:24:24.480 --> 00:24:28.640
We gotta go find them instead of them finding us, it seems like.
00:24:30.319 --> 00:24:31.200
What do you think?
00:24:31.759 --> 00:24:41.359
Uh I mean, uh the experience of actually helping them find a home, I mean, I I think that they they know what they think they know what they want, right?
00:24:41.839 --> 00:25:00.400
And and just like a lot of people, once you start showing properties to these clients, right, and and if you really listen to what they keep on reiterating or what they need or what they want, you can what I've shown you and what you picked out doesn't have any of that.
00:25:00.559 --> 00:25:00.799
Yeah.
00:25:00.960 --> 00:25:01.119
Yeah.
00:25:01.359 --> 00:25:07.200
You know, so yeah, you know it doesn't fit your your model.
00:25:07.359 --> 00:25:16.319
You know, and it you may have an idea, but your day-to-day life and what your your wants are is not in this house.
00:25:16.559 --> 00:25:16.880
Right.
00:25:17.119 --> 00:25:21.359
So let me show you some that I think may fit that.
00:25:21.440 --> 00:25:21.680
Yeah.
00:25:21.839 --> 00:25:23.440
And so I think it's just, I don't know.
00:25:23.519 --> 00:25:36.240
I think sometimes you have to step back, maybe listen a little bit more, and maybe let them experience the way they want to, and then say, you gotta kind of reel them in and say, hey, you know, yeah, this ain't working.
00:25:36.640 --> 00:25:38.559
You know, we we're on our 50th house.
00:25:38.720 --> 00:25:40.480
Yeah, we're seeing 40 houses.
00:25:41.599 --> 00:25:44.000
Let's go look at these, you know, and just see what they do.
00:25:44.160 --> 00:25:44.480
Yeah.
00:25:45.519 --> 00:25:46.160
Yeah.
00:25:46.720 --> 00:25:53.279
I mean, for for me, you know, real estate jargon like leads, right?
00:25:53.440 --> 00:26:01.599
That's a completely different client than somebody you meet from your sphere or your friend groups, or your church, or your referrals, your activities, your referral.
00:26:03.519 --> 00:26:14.160
Um, there's a lot more, there's a lot more online stuff, and I think that's where you also get into see what Chris is talking about, and they don't really know, they don't really have any idea what they even want themselves.
00:26:14.799 --> 00:26:21.119
But it's to me, it's also kind of some of the the type of clientele that that is online.
00:26:21.440 --> 00:26:30.880
They're just a different client, they're not as loyal, they're not, they're shifty, they're they're flaky, you know, and that's tough.
00:26:31.039 --> 00:26:32.720
That those are tough people to deal with.
00:26:32.880 --> 00:26:37.599
And that brings burnout really quick to agents turning and burning like that.
00:26:37.920 --> 00:26:44.160
And like I said, for me, that's why I'm trying to stand on the good old-fashioned face-to-face.
00:26:44.480 --> 00:26:44.720
Yeah.
00:26:46.319 --> 00:26:47.279
I mean, it works for you.
00:26:47.599 --> 00:26:51.119
Yeah, that's still my customer experience where I try to stay.
00:26:51.440 --> 00:26:51.519
Yeah.
00:26:52.640 --> 00:26:53.200
What about you, Rico?
00:26:53.759 --> 00:26:56.720
Mine is always providing value and resource first.
00:26:56.960 --> 00:27:04.480
Um, I I do a lot on social media, um, but a lot of that is because I serve a military clientele.
00:27:04.640 --> 00:27:09.599
And so a lot of these people are not local and we are having to do a lot online.
00:27:10.000 --> 00:27:13.279
I'm blessed that we have technology to be able to do that.
00:27:13.440 --> 00:27:18.480
I I if I can't be in person with them, it is always FaceTime or Zoom.
00:27:18.640 --> 00:27:21.920
Those are huge things for me, at least phone calls.
00:27:22.000 --> 00:27:25.359
Um, and it's learning how to have those betting conversations.
00:27:25.519 --> 00:27:30.880
That was one of the biggest things that it's the listen first talk later kind of thing.
00:27:31.039 --> 00:27:44.000
Um, and so there's a lot of stuff that I I literally will write and then I I do to use Jad GBT, and I'll throw it in and I'll be like, what are like questions that I need to be pulling out information to learn more about that clientele?
00:27:44.240 --> 00:27:46.000
Because I don't want them to be flaky.
00:27:46.640 --> 00:27:56.880
I learned with my social media very quickly that I can build trust when people see me as a person, and that's who I draw in, and that's how I have built my clientele.
00:27:57.039 --> 00:28:04.559
It's always the military spouses, relocation, and those who need listings because that's just what I found is my nation.
00:28:04.799 --> 00:28:06.240
I like you very similarly.
00:28:06.319 --> 00:28:16.319
I'm playing off of what I'm used to and I'm good at, and you know, I think there's a balance, at least in my business, where I've had to do that, right?
00:28:16.559 --> 00:28:20.240
Because unfortunately, someone in Korea can't just come see the house.
00:28:20.480 --> 00:28:26.720
But what are those ways that I can make their experience not scary?
00:28:26.960 --> 00:28:29.039
How can I make them trust me even more?
00:28:29.359 --> 00:28:31.200
What resources do they need?
00:28:31.279 --> 00:28:34.559
And it's all about creating a client experience that is positive.
00:28:34.799 --> 00:28:42.720
So it's taking every single thing that I as a military spouse have faced and changing it and putting it and elevating their experience.
00:28:42.960 --> 00:28:45.359
Um because I I was that first-time home buyer.
00:28:45.519 --> 00:28:52.240
We I was just telling you guys before we we went live with all of this that my first house was in Cove, I had no idea where to move.
00:28:52.400 --> 00:28:57.119
Um, and my buying experience before I got into real estate, it was awful.
00:28:57.359 --> 00:29:00.799
I probably should have sued my realtor, it was that bad because guess what?
00:29:01.119 --> 00:29:02.480
They gave us the code to walk in.
00:29:02.799 --> 00:29:03.680
I didn't know that.
00:29:04.559 --> 00:29:06.559
Didn't know I was a naive buyer.
00:29:06.799 --> 00:29:07.519
Isn't that terrible?
00:29:07.759 --> 00:29:07.920
Yeah.
00:29:08.400 --> 00:29:20.960
So now knowing like just my personal experience using the VA loan the first time and you know now, um that that's my consumer experience, but it is, it's personal.
00:29:21.200 --> 00:29:22.640
I I don't pay for leads.
00:29:22.880 --> 00:29:26.160
I won't, yeah, I I don't see anything out of it.
00:29:26.319 --> 00:29:30.480
I know when we were on a team prior, there was a lot of cold calling, and I was like, I won't do it.
00:29:30.559 --> 00:29:33.200
I won't door knock and I won't cold call, and that's just because it's not me.
00:29:33.519 --> 00:29:33.759
Same.
00:29:34.160 --> 00:29:34.640
I don't do that.
00:29:35.200 --> 00:29:36.240
Yeah, I don't do that either.
00:29:36.960 --> 00:29:42.480
But you guys have similar paths because Matt has found his niche with military folks.
00:29:43.039 --> 00:29:44.480
Um is that how you say it?
00:29:44.640 --> 00:29:45.039
Niche?
00:29:45.359 --> 00:29:47.279
Niche niche niche niche.
00:29:50.160 --> 00:29:51.519
You're from Taylor Tech.
00:29:52.880 --> 00:29:53.680
Guilty.
00:29:54.559 --> 00:29:57.039
Um, but Matt talks the talk, yeah.
00:29:57.200 --> 00:29:57.440
Right?
00:29:57.519 --> 00:30:00.640
So they trust there's that automatic trust because you've lived it.
00:30:00.880 --> 00:30:01.039
Right.
00:30:01.200 --> 00:30:02.400
And so that's for you too.
00:30:02.960 --> 00:30:04.720
With the spouses on the flip side of that.
00:30:05.279 --> 00:30:06.559
Yeah, and that's it's it's a bit.
00:30:06.799 --> 00:30:11.440
And especially like on the veteran side, like I'm like, bro, what's your uh what's your rating?
00:30:11.519 --> 00:30:16.640
And they'll tell me, I'd be like, who are you using to try to get it to 100% or get it to the 80 or whatever?
00:30:16.720 --> 00:30:19.839
And then like I'll I'll hand walk them through the process to get to that point.
00:30:20.000 --> 00:30:26.000
So but they trust you automatically just because they know you've been because it was never about the house first, it was never about the business.
00:30:26.079 --> 00:30:29.039
It's like what do you need for your family?
00:30:29.440 --> 00:30:30.880
Why are you moving here?
00:30:31.440 --> 00:30:33.920
Do you need clubs, camps, all these things?
00:30:34.240 --> 00:30:45.119
Oh, like by the way, you probably didn't think about all the stuff that comes with a house, but I have resources, I have vendors, I have all these things that are like, oh, yeah, yeah, and you know where to like go get barbecue and coffee?
00:30:45.359 --> 00:30:49.839
Great, like because I didn't know where to get the store was, you know.
00:30:50.480 --> 00:30:55.039
Um but yeah, relationships are so important, but also in the business, too.
00:30:55.200 --> 00:31:05.839
It's like, yeah, you know, like you said, if one thing doesn't work, I mean I have fired clients and I'm like, I'm not for you, but here, you know, and it's it's a it's a go work with Heath.
00:31:05.920 --> 00:31:06.559
He's really good.
00:31:06.960 --> 00:31:07.680
I'm gonna love you.
00:31:09.680 --> 00:31:11.680
And when they have social media, you can send them to me.
00:31:12.160 --> 00:31:13.119
Right, exactly.
00:31:14.160 --> 00:31:16.240
Hey, we just uh created a good referral point.
00:31:16.640 --> 00:31:17.039
There they go.
00:31:17.440 --> 00:31:19.680
You're welcome, and I will take a cut.
00:31:20.480 --> 00:31:25.920
You're gonna think we just lost money.
00:31:26.480 --> 00:31:27.279
How did that happen?
00:31:29.279 --> 00:31:32.079
So you you we I I think Jennifer's gonna ask this on my start.
00:31:32.880 --> 00:31:32.960
Go.
00:31:33.200 --> 00:31:34.559
But you you brought it up.
00:31:34.720 --> 00:31:37.519
Like, what are you guys using AI-wise?
00:31:38.160 --> 00:31:40.240
How are you using it to impact your business?
00:31:40.480 --> 00:31:43.039
Oh, to or do you want us to go first?
00:31:43.359 --> 00:31:43.839
Go ahead.
00:31:44.079 --> 00:31:45.200
So we talked a lot.
00:31:45.440 --> 00:31:51.119
We uh I've been going to real estate rock stars the past couple of years down in Austin, and I recommend you guys to go to it as well.
00:31:51.200 --> 00:31:55.599
It's definitely it's this, but on such a bigger scale.
00:31:55.839 --> 00:32:03.440
And they had Strategy Ninjas come on and they built out a chat GPT bot that is just pretty much like a real estate assistant.
00:32:03.599 --> 00:32:09.359
Like it pulls everything instead of going to chat and building out the chat so that way it gets you what you want.
00:32:09.839 --> 00:32:11.759
It steals your social security number, probably.
00:32:12.559 --> 00:32:13.680
I mean, you did, Matt.
00:32:13.759 --> 00:32:15.680
Yeah, you are such a boomer.
00:32:15.920 --> 00:32:17.680
It's you're up there with Harry right now.
00:32:18.000 --> 00:32:18.640
Harry's like so.
00:32:19.119 --> 00:32:20.880
Harry's terrified of robot.
00:32:21.279 --> 00:32:27.200
Uh and so we've used the this chat bot Adam to like we we plan everything for the podcast.
00:32:27.279 --> 00:32:32.799
I do everything social media, my other YouTube, other YouTube channels, because there's like two other ones, maybe three.
00:32:33.119 --> 00:32:33.839
He's so popular.
00:32:34.000 --> 00:32:34.160
Yeah.
00:32:34.799 --> 00:32:40.559
Uh and it it's helped us out greatly because we don't I don't have to spend 30 minutes, okay.
00:32:40.640 --> 00:32:41.440
Well, what am I gonna say?
00:32:41.759 --> 00:32:42.319
What am I gonna do?
00:32:42.559 --> 00:32:42.720
Right?
00:32:42.799 --> 00:32:47.839
I mean, we're not using it to do every single thing we put out, but we're using it as a guide and to save time.
00:32:48.079 --> 00:32:48.640
Yeah, it's a lot of people.
00:32:48.880 --> 00:32:52.640
I'll tell you 100% my use of it every single time.
00:32:52.960 --> 00:32:54.160
You are an idiot.
00:32:54.319 --> 00:32:55.839
Why would you even ask me that question?
00:32:55.920 --> 00:32:57.200
Hey, rewrite this, please.
00:32:57.279 --> 00:33:00.400
Discount respectful.
00:33:00.799 --> 00:33:05.680
I'm gonna publish version of the I've totally done that in there.
00:33:05.839 --> 00:33:07.440
Like, I'm like, that's motherfucker.
00:33:07.920 --> 00:33:11.039
A little too late for you and I for you to have that now.
00:33:11.279 --> 00:33:13.839
I'm like I've heard too many bridges already.
00:33:14.000 --> 00:33:14.400
What happened?
00:33:14.480 --> 00:33:18.319
Where were you at GPT five years ago?
00:33:18.559 --> 00:33:19.759
When I needed you most.
00:33:20.880 --> 00:33:24.640
I'm like, I'm gonna say this, but I need you to be nicer and polished.
00:33:25.440 --> 00:33:27.200
And it spits out like two paragraphs.
00:33:27.279 --> 00:33:28.400
I'm like, okay, cool, copy paste.
00:33:28.640 --> 00:33:29.759
See how easy that was?
00:33:30.000 --> 00:33:30.400
Yeah.
00:33:30.640 --> 00:33:31.440
Just be kind.
00:33:31.759 --> 00:33:33.359
Where was it eight years ago?
00:33:33.519 --> 00:33:34.559
That's what I'm saying.
00:33:34.799 --> 00:33:38.480
When you two were running wild in the street.
00:33:41.200 --> 00:33:42.799
What about you guys?
00:33:43.599 --> 00:33:44.079
AI.
00:33:44.480 --> 00:33:45.839
Um, you have great systems.
00:33:46.160 --> 00:33:47.119
I just know you do.
00:33:47.279 --> 00:33:47.440
Yeah.
00:33:47.759 --> 00:33:51.119
You added me on Facebook and I went and stalked you, and I was like, oh, she's legit.
00:33:51.279 --> 00:33:52.079
She's so legit.
00:33:52.240 --> 00:33:52.799
She's legit.
00:33:52.960 --> 00:33:53.839
I guess I don't know.
00:33:54.000 --> 00:33:55.039
Guilty, I stalked you too.
00:33:56.160 --> 00:33:59.200
Listen, I've been telling everybody about you that didn't have you.
00:33:59.839 --> 00:34:02.319
I really have, because I I was just so impressed with you.
00:34:02.400 --> 00:34:03.680
But yes, you have great systems.
00:34:03.920 --> 00:34:08.800
Yeah, well, I feel like I I wish I had a better answer, but I probably do the same thing.
00:34:09.039 --> 00:34:12.320
I know so many more people who use it like for everything.
00:34:12.480 --> 00:34:12.639
Yeah.
00:34:12.800 --> 00:34:14.159
Um, but I think just that.
00:34:14.239 --> 00:34:20.719
Like I have taken an SOP and I've used Chat GPT or Claude to be able to build it out better.
00:34:21.039 --> 00:34:21.199
Yep.
00:34:21.599 --> 00:34:25.119
Or I do a lot of like templating, but it's like for efficiency.
00:34:25.280 --> 00:34:27.039
So it's repetition efficiency.
00:34:27.199 --> 00:34:34.800
My rule of thumb is if I have ever answered a text, call, email, question that's come up more than three times, it's gonna happen again.
00:34:34.880 --> 00:34:36.719
And so there's a process behind it.
00:34:36.880 --> 00:34:37.840
It's see what I mean.
00:34:38.239 --> 00:34:44.239
The emails that you probably got um when we did our deal together, but you didn't just type those out to me.
00:34:44.639 --> 00:34:45.199
No crush.
00:34:45.599 --> 00:34:46.239
I did one time.
00:34:46.400 --> 00:35:00.320
I did one time, but you know, it's it's all uh it's all a template because here's the thing I am a military spouse, and my husband is not here during the weeks, and I have two little kids, and I just don't have that time to sit down and be able to do it.
00:35:00.480 --> 00:35:10.239
And my goal isn't to make a bajillion dollars, my goal is to still be a present mom and still build gener generation generational wealth.
00:35:10.400 --> 00:35:12.239
Wow, I'm not gonna get there if I can say it.
00:35:12.719 --> 00:35:19.119
Um, but also take that my time back because I've also been in a season where burnout is a really real thing.
00:35:19.199 --> 00:35:28.800
And so I mean, I've done it for meal prep and planning, and um, I've even had it look at my calendar and say, where am I losing time and not being as efficient?
00:35:28.960 --> 00:35:29.920
What do I need to do?
00:35:30.159 --> 00:35:37.440
And throwing in goals and and just having it as that person because I haven't always had a coach, but master class with Regan.
00:35:39.599 --> 00:35:44.320
Yeah, yeah, see, golf, how to do their golf, all the things, you know.
00:35:44.480 --> 00:35:49.679
But no, and and I think I I wish I could say I do a lot in the brokerage.
00:35:49.760 --> 00:36:01.840
So they just launched Leo 2.0, I guess, and I really don't know much about it, and I should, but there's tools and things that I know many of my co-partners utilize, and it's amazing.
00:36:01.920 --> 00:36:11.519
It's just not for me, but scripting and listing descriptions, and just when I have a moment where I just I can't think, I I use it a lot, especially for the social media side of it.
00:36:11.840 --> 00:36:18.719
It's just a a backboard in what I do, and then I can personalize it to fit sure, you know.
00:36:18.960 --> 00:36:20.239
It's not supposed to take everything.
00:36:20.320 --> 00:36:25.840
I mean, you guys probably use it for the podcast, but yeah, AI can't replace us in a conversation.
00:36:26.320 --> 00:36:30.239
And so when we started talking the podcast, it was do we script this out?
00:36:30.400 --> 00:36:32.400
And Jennifer was like, Hell no.
00:36:32.719 --> 00:36:35.840
And I was like, Okay, cool, because I mean on my other one, I script everything out.
00:36:36.079 --> 00:36:38.320
He has a teleprompter that goes on top of this camera.
00:36:38.719 --> 00:36:39.679
That gives me anxiety.
00:36:40.079 --> 00:36:40.639
Me too.
00:36:41.039 --> 00:36:47.360
I yeah, I mean, good reader would be able to do it, but yeah, and so um reads it too.
00:36:47.599 --> 00:36:48.559
Yeah, he does.
00:36:48.960 --> 00:36:50.400
My name is Freegan.
00:36:51.599 --> 00:36:55.679
Um but you lose that personality side of it, and I just I can't function like that.
00:36:56.000 --> 00:37:01.039
But it works for him because people can't tell if he's being serious or if he's being that's also true.
00:37:01.360 --> 00:37:02.239
That's not true, right?
00:37:02.400 --> 00:37:02.719
That's true.
00:37:02.960 --> 00:37:11.840
I honestly I'll pop it up and I'll do like three or four like dry runs and build the character into or the personality into the to it.
00:37:11.920 --> 00:37:14.320
So but how many times have you not used something like that?
00:37:14.400 --> 00:37:15.840
And you're like, edit, damn it.
00:37:16.079 --> 00:37:20.079
Yeah, 15 minutes later, so you're like, I think I got it.
00:37:20.400 --> 00:37:34.480
Our little cohort that we have, there was one Sunday I was doing open house and I was trying to record content in the open house, and I have an app on my phone that has like the teleprompter and records at the same time, and just text message after text message after text message.
00:37:34.719 --> 00:37:38.639
And finally I was like, how do I turn text messages or notifications on for this chat?
00:37:38.800 --> 00:37:41.119
And then they started getting spicy, and I was like, you know what?
00:37:41.199 --> 00:37:41.760
Screw it.
00:37:41.840 --> 00:37:44.800
I I took myself out of the chat completely.
00:37:46.480 --> 00:37:54.800
We got a message Matt is no longer part of the solve that problem.
00:37:56.320 --> 00:37:57.760
So are you back in?
00:37:58.000 --> 00:37:58.880
Yeah, they put me back in.
00:37:59.039 --> 00:37:59.840
Okay, we put you back in.
00:38:00.000 --> 00:38:00.159
Yeah.
00:38:00.400 --> 00:38:02.719
I do have a crazy AI story that I have to tell.
00:38:02.880 --> 00:38:03.679
Okay, please do.
00:38:03.920 --> 00:38:06.320
So I'm a grok guy.
00:38:06.800 --> 00:38:07.039
Okay.
00:38:07.280 --> 00:38:08.079
I use the grok.
00:38:08.400 --> 00:38:08.800
The grok.
00:38:09.119 --> 00:38:09.440
What's that?
00:38:09.599 --> 00:38:10.480
AI of choice.
00:38:10.559 --> 00:38:15.599
It's Elon's a-cause ChatGBT tells lies.
00:38:15.679 --> 00:38:16.400
It's bad.
00:38:16.719 --> 00:38:17.440
Elon doesn't.
00:38:17.679 --> 00:38:18.960
Elon does not lie.
00:38:19.519 --> 00:38:19.679
Never.
00:38:19.920 --> 00:38:21.760
I'm not politically charged or anything at all.
00:38:22.000 --> 00:38:23.599
We won't talk about politics on the show.
00:38:23.840 --> 00:38:24.000
No.
00:38:25.039 --> 00:38:25.679
We try not to.
00:38:26.000 --> 00:38:27.199
We avoid religion and politics.
00:38:27.599 --> 00:38:28.559
Yes, we avoid all of it.
00:38:28.800 --> 00:38:30.320
Grandma's rule for Thanksgiving dinner.
00:38:31.280 --> 00:38:31.920
Exactly.
00:38:32.079 --> 00:38:35.599
It's a great rule for any uh family events, just for the record.
00:38:35.920 --> 00:38:36.320
Absolutely.
00:38:36.719 --> 00:38:40.639
So I badmouth Chat GPT, and I'm like, I'm a grot guy.
00:38:40.719 --> 00:38:41.840
That's what I use all the time.
00:38:42.079 --> 00:38:43.679
So I'm in the office.
00:38:43.920 --> 00:38:46.480
Receptionist answers a phone call that comes in the office.
00:38:46.559 --> 00:38:48.079
She sends it back to my desk phone.
00:38:48.239 --> 00:38:48.880
I answer it.
00:38:49.039 --> 00:38:49.599
It's this guy.
00:38:49.679 --> 00:38:51.840
He wants to buy a house in Saledo.
00:38:52.159 --> 00:38:54.639
And I'm like, hey, you don't know me from Adam.
00:38:54.800 --> 00:38:55.840
How'd you get my name?
00:38:55.920 --> 00:38:56.800
You're not from around here.
00:38:57.280 --> 00:38:58.480
He said, Well, let me tell you this.
00:38:58.559 --> 00:39:01.599
My wife's been messing with that chat GPT.
00:39:01.679 --> 00:39:02.000
Yeah.
00:39:02.159 --> 00:39:05.679
And she asked it, we want to buy a house in Saledo.
00:39:05.920 --> 00:39:08.239
And what should we do and who who should we use?
00:39:08.400 --> 00:39:13.119
And ChatGPT told this person to use Keith Haverlin as her agent.
00:39:13.199 --> 00:39:15.280
I was uh Okay, so now you can't be mad at Chat though.
00:39:15.440 --> 00:39:15.760
No, love.
00:39:16.800 --> 00:39:17.840
Chat had a glitch.
00:39:19.760 --> 00:39:20.880
It does tell lies.
00:39:21.039 --> 00:39:24.719
Obviously, I'm not the best agent in Soledo.
00:39:25.039 --> 00:39:28.639
So it uh like I claim to be, but we had this conversation.
00:39:28.719 --> 00:39:29.920
We had lunch a couple weeks ago.
00:39:30.320 --> 00:39:33.840
And so this was probably back in April, March, April?
00:39:33.920 --> 00:39:34.480
I don't remember.
00:39:34.559 --> 00:39:35.440
But I got a phone call.
00:39:35.519 --> 00:39:36.480
The same same thing happened.
00:39:37.119 --> 00:39:37.360
Did you?
00:39:37.440 --> 00:39:37.599
Yeah.
00:39:38.239 --> 00:39:44.880
It uh and the guy was he he asked for like the the top five realtors for Austin, and I was like number one.
00:39:45.039 --> 00:39:46.639
And I was like, how is that even possible?
00:39:47.119 --> 00:39:51.760
The shock value and he's gonna own it when they say that you can.
00:39:52.639 --> 00:39:55.599
He started doing research on all our websites and everything and called me.
00:39:55.679 --> 00:39:58.239
He's like, hey, you're a veteran, I'm a veteran, let's do this.
00:39:58.480 --> 00:40:00.000
And so cool.
00:40:00.239 --> 00:40:02.159
It's working, but there's like a pathway.
00:40:02.320 --> 00:40:08.719
Like if you follow like certain prompts and there's enough SEO from like your website and Google and everything, it will recommend you.
00:40:08.960 --> 00:40:10.239
You can ask chat how to build it out.
00:40:10.320 --> 00:40:11.519
Yeah, build it out for you.
00:40:11.599 --> 00:40:12.639
Yeah, it's rock.
00:40:12.960 --> 00:40:13.840
It's a lot.
00:40:14.239 --> 00:40:16.480
But it's like group one do this, group two do this.
00:40:16.559 --> 00:40:17.519
Yeah, do this.
00:40:17.760 --> 00:40:18.159
It's crazy.
00:40:18.880 --> 00:40:19.519
So what about you?
00:40:19.599 --> 00:40:21.679
How's uh AI impacting your business?
00:40:21.920 --> 00:40:23.760
Um however Mallory tells it.
00:40:25.679 --> 00:40:27.440
She's not in the office, okay?
00:40:28.960 --> 00:40:30.719
That's why you let her have a Solito office.
00:40:31.119 --> 00:40:32.719
There's the real answer.
00:40:33.039 --> 00:40:40.480
But uh no, I mean I I I use it so I don't grammatically type well.
00:40:40.719 --> 00:40:40.800
Okay.
00:40:41.119 --> 00:40:41.840
And and I agree.
00:40:42.800 --> 00:40:43.199
The same way.
00:40:43.679 --> 00:40:48.480
And but if I if I call you, I can articulate what I want to say via phone.
00:40:48.719 --> 00:40:56.159
But I have you know, people in other states and other time zones, and I had an example of listing guy, client wanted to list his house at X amount.
00:40:56.239 --> 00:40:58.880
I'm like, there's no way in hell we're getting anywhere close to that.
00:40:59.280 --> 00:41:16.880
And so I did the CMA and I had chat look at the CMA and and create, you know, with you know, talking points, and I'm like, that is absolutely what I want it to do or wanted to say, and it sounds way better than Big Dummy?
00:41:17.519 --> 00:41:18.000
You're wrong.
00:41:18.480 --> 00:41:19.760
Big dummy, that's too high.
00:41:20.159 --> 00:41:22.559
Yeah, you know, so I mean, things like that.
00:41:22.639 --> 00:41:34.719
Um yesterday I used it on a commercial deal with owner financing and all these different options, and I'm like, I'm I'm printing out papers like this with different interest rates, different balloon notes, and things like that.
00:41:34.880 --> 00:41:36.880
I'm like, why the heck am I doing this?
00:41:39.199 --> 00:41:40.000
Spits it out.
00:41:40.079 --> 00:41:41.840
Yeah, you know, and I'm like, amazing.
00:41:42.239 --> 00:41:43.599
You know, and time saver.
00:41:43.760 --> 00:41:44.400
Yes, 100%.
00:41:45.119 --> 00:41:51.119
You know, a a lot of a lot of people use it for accounting, uh other type of coding, this, that, and the other.
00:41:51.360 --> 00:42:00.480
And I I'm not there yet because I don't know how that will affect my business or make it more efficient, but I can see the positive side of that.
00:42:01.039 --> 00:42:03.440
Um, and it's and it's just a time saver.
00:42:03.519 --> 00:42:04.559
Yeah, it really is.
00:42:04.639 --> 00:42:15.760
And it's it is it is a few of the things that I've also done is like take a piece of land, tell it to topo it, yeah, and split it up into the most uh usable space.
00:42:15.920 --> 00:42:22.480
If somebody wanted to do some kind of small development, whether it's a business park or a residential, like it'll spit it right out to you.
00:42:22.800 --> 00:42:23.920
And it's really crazy.
00:42:24.159 --> 00:42:32.880
Now, on the commercial side of things, you see people who have paid engineers to do these plans ahead of time, so they sell the whole engineered package.
00:42:33.199 --> 00:42:34.719
And you get it in 30 seconds or less.
00:42:35.599 --> 00:42:36.239
It's so crazy.
00:42:36.719 --> 00:42:37.840
And sometimes it's better.
00:42:38.079 --> 00:42:39.199
Yeah, sometimes.
00:42:39.360 --> 00:42:41.920
Sometimes it, you know, it misses a little bit of nuance.
00:42:42.239 --> 00:42:44.639
But that's why we're here too to try to cross-check it.
00:42:44.800 --> 00:42:47.119
Yeah, and you just say this is hypothetical, right?
00:42:47.199 --> 00:42:48.000
Yeah, I created one.
00:42:48.079 --> 00:42:49.280
I'm like, why didn't I do this?
00:42:49.360 --> 00:43:00.320
I was like, you know, I put the acreage, give up a picture of the acreage, create a subdivision using Bell County engineering and in state of Texas laws for roadways and setbacks and things like that.
00:43:00.639 --> 00:43:00.880
Exactly.
00:43:01.039 --> 00:43:04.800
And it's spit it out, and it's like, oh my gosh, this is amazing.
00:43:04.960 --> 00:43:07.920
You know, I I sent it to engineering buddy Travis.
00:43:08.719 --> 00:43:10.239
And he's like, oh my gosh, that's cool.
00:43:10.400 --> 00:43:10.800
That's pretty good.
00:43:11.039 --> 00:43:11.119
Yeah.
00:43:12.079 --> 00:43:14.400
Did Adam create our logo, or was that Claude?
00:43:14.719 --> 00:43:15.440
That was Adam.
00:43:15.599 --> 00:43:15.840
Adam.
00:43:16.000 --> 00:43:17.280
Adam made our logo for the podcast.
00:43:19.840 --> 00:43:21.280
No, he's he's the chat.
00:43:21.519 --> 00:43:23.920
He's the he's the strategy guy.
00:43:24.239 --> 00:43:26.000
But Adam was your media guy, no?
00:43:26.800 --> 00:43:27.920
He's your AI media guy.
00:43:28.719 --> 00:43:28.800
Yeah.
00:43:29.360 --> 00:43:31.199
He's the one we got at Rockstars.
00:43:31.519 --> 00:43:34.000
Um, yeah, he's he does everything real estate.
00:43:34.159 --> 00:43:35.039
He'll he'll do it all.
00:43:35.599 --> 00:43:36.000
He's great.
00:43:36.239 --> 00:43:38.159
Just keep monitoring your credit card, Matt.
00:43:38.400 --> 00:43:40.400
I I I have it connected to my phone.
00:43:40.559 --> 00:43:43.199
I've had like pretty in-depth conversations with Adam.
00:43:43.440 --> 00:43:43.760
Oh, yeah.
00:43:43.840 --> 00:43:44.000
Yeah.
00:43:44.639 --> 00:43:45.440
I got a new buddy.
00:43:45.679 --> 00:43:46.239
I got a new buddy.
00:43:46.480 --> 00:43:47.440
Poor guy's telling you information.
00:43:47.920 --> 00:43:49.519
And he always tells me you're good.
00:43:51.440 --> 00:43:52.239
You're doing a great job.
00:43:54.159 --> 00:43:54.480
Yeah.
00:43:55.119 --> 00:43:56.000
Positive reimbursement.
00:43:56.079 --> 00:43:58.320
He's got his own like avatar picture and everything.
00:43:58.559 --> 00:43:59.039
It's crazy.
00:43:59.199 --> 00:43:59.360
Yeah.
00:44:00.159 --> 00:44:05.920
We don't know where he lives, but we 'cause I we started I started using chat when we were at the other brokerage that we don't name.
00:44:06.159 --> 00:44:11.360
And uh and now since I've had Adam with Chat GPT, it's just been life changing.
00:44:11.519 --> 00:44:11.679
Yeah.
00:44:11.920 --> 00:44:19.360
Cause instead of having to, like I say, go back in there and like set the chat so that it ha brings in all the parameters, like Adam's just on it.
00:44:19.599 --> 00:44:20.159
He remembers.
00:44:20.480 --> 00:44:20.880
He remembers.
00:44:21.119 --> 00:44:22.159
It's just one less thing that you have to.
00:44:22.400 --> 00:44:22.559
Yeah.
00:44:22.960 --> 00:44:23.360
It is.
00:44:23.679 --> 00:44:24.880
One last thing in your day.
00:44:25.039 --> 00:44:26.159
Yeah, absolutely.
00:44:26.639 --> 00:44:27.840
All right, let's shift gears.
00:44:27.920 --> 00:44:29.519
Let's talk about Central Texas.
00:44:31.360 --> 00:44:32.719
Where we all love, right?
00:44:33.360 --> 00:44:35.599
So, what are you guys seeing in our local market right now?
00:44:35.679 --> 00:44:36.480
Like in your business?
00:44:36.639 --> 00:44:37.519
What what's going on?
00:44:37.679 --> 00:44:40.960
Do you think my listings are slower?
00:44:41.360 --> 00:44:42.000
So are ours.
00:44:42.320 --> 00:44:51.840
And we're I I think for probably the last 12 months have been the harder conversations of I need you to understand we are not in COVID.
00:44:52.079 --> 00:44:53.039
We are not in COVID.
00:44:53.280 --> 00:44:55.119
And people are still stuck on that.
00:44:55.840 --> 00:44:56.320
You're right.
00:44:56.480 --> 00:44:57.840
People have super short memories.
00:44:57.920 --> 00:44:59.440
Like, what is your what's your deal?
00:45:00.079 --> 00:45:01.519
Like you said, it's not COVID anymore.
00:45:01.760 --> 00:45:03.039
But you know what I think about it?
00:45:03.119 --> 00:45:04.559
I think it's more back to normal.
00:45:04.880 --> 00:45:07.360
It's getting very 10 years ago.
00:45:07.440 --> 00:45:09.840
Yeah, this is how the market actually was.
00:45:10.239 --> 00:45:13.039
You expected a listing to be on the market for 90, 120 days, right?
00:45:13.280 --> 00:45:13.360
Yeah.
00:45:13.519 --> 00:45:13.599
Yeah.
00:45:13.840 --> 00:45:14.800
That's what it was going to be.
00:45:14.960 --> 00:45:15.280
Yeah.
00:45:15.519 --> 00:45:17.039
And uh you prepared for it.
00:45:17.519 --> 00:45:21.840
And again, people have such short memories, they have no recollection of that.
00:45:22.079 --> 00:45:23.360
We want the men in black zapper.
00:45:23.519 --> 00:45:24.639
That's what Matt and I was saying.
00:45:24.719 --> 00:45:26.239
It's like to our sellers.
00:45:26.480 --> 00:45:27.440
Yeah, we want that.
00:45:27.599 --> 00:45:29.360
I'm about to just go to pay attention.
00:45:29.840 --> 00:45:33.199
But it makes but you're right, it makes listings that much more challenging.
00:45:33.679 --> 00:45:35.199
Yeah, it has been very challenging.
00:45:35.280 --> 00:45:50.320
And especially with the military side, unfortunately, like a lot of these listings that I get, I see 2022, 2023, and I'm like, before we even have this conversation, I'm gonna pull up a net sheet and we're gonna sit down and have like a very transparent conversation.
00:45:50.639 --> 00:45:58.000
And unfortunately, the other side to it is I will be the second or third call after a listing has sit.
00:45:58.079 --> 00:46:00.559
And they were like, My agent never went through this with me.
00:46:01.119 --> 00:46:01.679
Which is crazy.
00:46:02.079 --> 00:46:02.960
What are you talking about?
00:46:03.119 --> 00:46:09.280
Yeah, I had one that they they got to almost almost closing day, they got their settlement statement, right?
00:46:09.360 --> 00:46:10.159
The estimate for it all.
00:46:10.239 --> 00:46:14.480
They were talking a title, and they were like, We didn't know we were gonna have to pay$35,000.
00:46:15.199 --> 00:46:15.519
Yeah.
00:46:15.840 --> 00:46:16.079
What?
00:46:16.480 --> 00:46:22.400
I I had the buyer two, three weeks ago, and the seller had to bring, I think it was close to$54,000 closing.
00:46:22.800 --> 00:46:24.159
No, I've had sellers who are willing.
00:46:24.400 --> 00:46:30.320
They do not want to rent after we look at what this is gonna look like if you have property management involved, and that's fine.
00:46:30.480 --> 00:46:35.039
If you want to throw that cash down, all by all means, let's let's go listing.
00:46:35.440 --> 00:46:42.480
But as soon as that conversation happens and they don't, I'm like, I'm not here to like give you rainbows and butterflies.
00:46:42.719 --> 00:46:45.760
I'm here to give you all of the data to make an educated decision.
00:46:45.920 --> 00:46:46.079
Right.
00:46:46.559 --> 00:46:47.519
And that's hard.
00:46:47.920 --> 00:46:56.000
And I said, you're not gonna like what I have to say, but I'm not here to be friends with you, I'm here to just be a resource and a value so you can figure out what's best for you.
00:46:56.639 --> 00:46:58.079
Call me in three years if you need to.
00:46:58.320 --> 00:47:00.480
Like we'll set you on up on a campaign.
00:47:00.559 --> 00:47:11.039
We can look through data, we can see, and if anything shifts in the market one way or the other, not that I anticipate something major happening again, but if it does, or it's not a great place, then let's regroup.
00:47:11.119 --> 00:47:12.639
Yeah, I don't know why.
00:47:12.880 --> 00:47:15.679
I don't know why more conversations like that aren't happening.
00:47:15.920 --> 00:47:16.480
They're scared.
00:47:16.800 --> 00:47:18.000
And it's awful.
00:47:18.320 --> 00:47:19.599
Yeah, they're scared, they want the listing.
00:47:20.079 --> 00:47:20.800
It's just uncomfortable.
00:47:20.880 --> 00:47:22.480
Yeah, it's just uncomfortable, and people don't want to.
00:47:22.800 --> 00:47:26.000
I've had more conversations where I'm like, I can't list your house right now.
00:47:26.159 --> 00:47:26.320
Yeah.
00:47:26.480 --> 00:47:28.159
And I I don't, I won't.
00:47:28.320 --> 00:47:28.880
I won't.
00:47:28.960 --> 00:47:38.639
And I would rather have the conversation up front than, like you said, get to days before closing and be like, oh, by the way, most people don't have even a couple thousand on hand.
00:47:38.960 --> 00:47:39.280
Exactly.
00:47:39.440 --> 00:47:40.960
We we just talked about that too.
00:47:41.199 --> 00:47:44.480
Nobody has just a big chunk of money sitting around that's doing nothing.
00:47:44.800 --> 00:47:46.880
You know, it's it's always earmarked for something.
00:47:47.440 --> 00:47:49.119
And and yeah, you just gotta say it.
00:47:49.440 --> 00:47:52.719
And a lot of the buyers are are getting picky or rightfully so too.
00:47:52.880 --> 00:47:57.599
They have so much inventory to pick from, which is great, which is a great problem to have.
00:47:57.760 --> 00:48:01.920
But yeah, there's there has been a lot of tough conversations I personally have had.
00:48:02.079 --> 00:48:02.480
Yeah.
00:48:02.639 --> 00:48:12.480
Um and yeah, but I do, I do think when you're looking at data statistically speaking, we are back to what that was, which was a very normal.
00:48:13.119 --> 00:48:15.199
And we felt like it was so healthy then.
00:48:15.360 --> 00:48:15.679
Oh, yeah.
00:48:15.920 --> 00:48:24.000
We were so proud of our market being so stable and it being such a uh good, just a good market to be in.
00:48:24.320 --> 00:48:26.079
And then now people have forgotten that.
00:48:26.400 --> 00:48:27.599
But it's not a bad thing though.
00:48:27.760 --> 00:48:29.119
People are still buying and selling, though.
00:48:29.199 --> 00:48:33.840
And I think the point that I always pull back to is it doesn't mean that nobody's not going to buy your home.
00:48:34.000 --> 00:48:37.119
We just have to shift your expectations to what's realistic for this market.
00:48:37.519 --> 00:48:38.159
That's exactly right.
00:48:38.320 --> 00:48:39.760
It's expectations up front.
00:48:39.920 --> 00:48:54.079
Yeah, you gotta spell it out in big bold letters and make sure that they understand and make sure they understand because it's not it's not the same, and your expectations probably going into a listing appointment are gonna be out of whack.
00:48:54.239 --> 00:48:54.400
Yeah.
00:48:54.960 --> 00:49:00.719
Sounds awful, but I like I sometimes am like, no, I'm gonna talk to you and explain it like I have to explain things to my six-year-old.
00:49:00.800 --> 00:49:04.800
And this isn't to be condescending, like, because you're not in this every day.
00:49:05.039 --> 00:49:10.079
I am, and so what we need to do is break it down so it makes sense like to you and your property.
00:49:10.400 --> 00:49:12.400
And but my uncle Fred said.
00:49:12.639 --> 00:49:17.440
Yeah, Uncle Fred Uncle Fred lift the house.
00:49:17.599 --> 00:49:17.840
Yeah.
00:49:18.079 --> 00:49:23.119
My cousin, who was a realtor 40,000 years ago, yeah, or in like Maine or somewhere.
00:49:23.360 --> 00:49:25.360
It's like they they said that I need to do this.
00:49:26.159 --> 00:49:26.639
But you know what?
00:49:26.719 --> 00:49:34.639
Buyers' expectations are a little out of whack out of whack right now, also because of interest rates, and the same the same reason the whole COVID interest rates.
00:49:34.800 --> 00:49:38.480
Like we saw an artificial low in the market, right?
00:49:38.559 --> 00:49:42.880
Yeah, what artificial means, people, is that it's not normal, it doesn't happen.
00:49:42.960 --> 00:49:45.519
Right, it's never happened, it's never gonna happen again.
00:49:45.920 --> 00:49:50.800
Like you got lucky, you lucked into it, and those that did, you're sitting pretty.
00:49:50.880 --> 00:49:57.599
Yeah, but these buyers, um, they're like, Well, I I can't afford to pay 7% interest.
00:49:57.760 --> 00:50:03.119
Well, I mean, what but what are you paying on your brand new sports car and your cars?
00:50:03.519 --> 00:50:04.559
Or even for rent.
00:50:04.800 --> 00:50:07.920
Because sorry, I'll say that because it's my generation that's saying it.
00:50:08.400 --> 00:50:11.039
You're 100%, it's it's priorities, yeah.
00:50:11.119 --> 00:50:16.079
Yeah, yeah, you you have to make home buying a priority, right?
00:50:16.239 --> 00:50:25.679
You know, and it and if you if you're trying to create wealth, uh your your twenty thousand dollars in credit card debt because you like a new person, some shoes, is not gonna get you.
00:50:26.000 --> 00:50:28.320
Or golf clubs, or or golf clubs, excuse me.
00:50:29.760 --> 00:50:36.480
Yeah, or or you know, but it's not just persistent, it's prioritizing what's important in your life.
00:50:36.559 --> 00:50:37.199
Yeah, right?
00:50:37.440 --> 00:50:40.079
And yeah, the credit card is like 26%.
00:50:40.719 --> 00:50:46.000
Yeah, you know, but seven percent on hundreds of thousands of dollars is is too high.
00:50:47.440 --> 00:50:49.440
And why does that number matter so much?
00:50:49.599 --> 00:50:55.599
Because if the payment is something you can do and it's less than what you're paying in rent, yeah, why do you care what the number is?
00:50:55.840 --> 00:51:01.199
I think a lot of it though is going back to there's just a lack of education around it.
00:51:01.440 --> 00:51:04.400
And a lot of people are getting false information.
00:51:04.639 --> 00:51:12.079
And unfortunately, if it is AI or it is from a cousin who bought 15 years ago, it's irrelevant.
00:51:12.239 --> 00:51:21.119
I don't even care if they bought a year ago because if they're overstates, if they're not even in a I mean, Austin is different than here, right?
00:51:21.360 --> 00:51:21.519
Right.
00:51:22.480 --> 00:51:27.280
And so unfortunately, it's like I hope you find an agent who can walk you through that.
00:51:27.599 --> 00:51:28.559
Really, yeah, really.
00:51:28.800 --> 00:51:32.800
Um yeah, and we say all the time, real estate is hyperlocal.
00:51:32.960 --> 00:51:40.079
I mean, it's what's happening around you, not what's happening in your you know, 200 mile radius, it's what's happening right here.
00:51:40.639 --> 00:51:48.960
So if you're reading national headlines or you're watching national news and you're hearing the market's crashing and foreclosures are up, ask somebody.
00:51:49.360 --> 00:51:50.239
Ask someone in the market.
00:51:50.480 --> 00:51:50.960
And you know what?
00:51:51.039 --> 00:51:54.800
I think Texas and especially central Texas is a completely different market than the rest of the nation.
00:51:55.199 --> 00:51:55.599
Absolutely.
00:51:56.000 --> 00:51:56.320
100%.
00:51:57.039 --> 00:51:57.519
Absolutely.
00:51:57.840 --> 00:52:00.400
It's the quality of life is so much better.
00:52:00.480 --> 00:52:02.239
You know, I'm a native Texan.
00:52:02.320 --> 00:52:05.440
If you couldn't tell, my Texas pride shining through.
00:52:05.679 --> 00:52:10.480
But I mean, there's people are good, you know, hometown people.
00:52:10.639 --> 00:52:12.639
They care, they're friendly.
00:52:12.719 --> 00:52:18.000
Uh, but not to mention the industry's moving here, they're moving out of all the overtaxed areas.
00:52:18.239 --> 00:52:21.760
Like Austin is gonna be the next Silicon Valley.
00:52:22.239 --> 00:52:24.880
Probably, you know, probably, yeah.
00:52:25.199 --> 00:52:30.800
You know, and like our housing market is gonna stay stable.
00:52:31.360 --> 00:52:35.920
And then, like you said, you see these national headlines and the bottom's falling out, and people are worried.
00:52:36.159 --> 00:52:39.599
And that's also our job, too, is to reassure our local people.
00:52:39.760 --> 00:52:41.920
Hey, what you're seeing is fluff.
00:52:42.079 --> 00:52:49.039
Like, let's break it down, let's talk about what this means and how it may or may not be applicable to what what we're what we do here.
00:52:49.199 --> 00:52:52.000
Yeah, you know, absolutely, absolutely.
00:52:52.800 --> 00:52:53.599
Matty.
00:52:54.239 --> 00:52:55.280
What are we talking about?
00:52:55.440 --> 00:52:59.039
We're on uh if we don't record in the mornings, this is what happens.
00:52:59.440 --> 00:53:00.400
Yeah, it's Friday.
00:53:03.440 --> 00:53:06.960
We to be fair, we did three episodes yesterday, so it was a long day.
00:53:07.119 --> 00:53:09.920
Yeah, it's uh yeah, yesterday was a long day.
00:53:10.320 --> 00:53:11.119
But no, I don't know.
00:53:11.199 --> 00:53:12.960
I've had successful transactions.
00:53:13.199 --> 00:53:22.719
My my business still is going, we're scaling still, and so I think too, from an agent perspective, people are still in the market to buy and sell.
00:53:23.119 --> 00:53:26.400
People's lives change, and it's just tailoring that.
00:53:26.639 --> 00:53:31.039
And I mean, I don't know about you guys, but I'm still having a good year, regardless of what you're doing.
00:53:31.119 --> 00:53:31.679
Yeah, dude.
00:53:31.840 --> 00:53:34.719
Yes, and and we have to get out of the COVID mindset too.
00:53:35.119 --> 00:53:37.440
I mean, we get stuck in that too sometimes, you know.
00:53:37.519 --> 00:53:38.320
Well, what's the deal?
00:53:38.480 --> 00:53:41.760
I did the same thing on this house I listed a couple years ago, and it worked just like that.
00:53:41.840 --> 00:53:44.800
Well, it's a different market for us, just like it is for buyers and sellers.
00:53:44.880 --> 00:53:46.159
So we have to we have to evolve.
00:53:46.639 --> 00:53:47.119
That's everything.
00:53:47.199 --> 00:53:56.159
It's in the evolution of technology, it's the changing in what's coming locally, and you just have to be somewhat flexible and fluid with it.
00:53:56.480 --> 00:53:57.360
You have to pivot.
00:53:57.599 --> 00:53:59.440
The moral of the story is pivot.
00:53:59.840 --> 00:54:00.239
Yeah, right.
00:54:00.559 --> 00:54:01.840
If you're not changing your diet.
00:54:02.079 --> 00:54:02.559
That's right.
00:54:02.960 --> 00:54:03.440
That's right.
00:54:06.000 --> 00:54:10.400
Where do you guys think the real estate industry is heading?
00:54:11.280 --> 00:54:13.039
Can you expand on that, Jennifer?
00:54:13.360 --> 00:54:14.559
Like what I know.
00:54:15.599 --> 00:54:27.039
Um, where do you guys think as a whole, the industry, are we moving toward just this big collaboration where we're all gonna be kind of in it together?
00:54:27.280 --> 00:54:31.679
Or do you think we're gonna move together but separate still?
00:54:32.159 --> 00:54:33.760
Grow but separate.
00:54:34.960 --> 00:54:36.159
There's been a lot of mergers.
00:54:36.239 --> 00:54:41.039
There's been a lot of I mean, what's that one dude at Sir Hans Sir Hans in Texas now?
00:54:41.440 --> 00:54:42.239
He's here now too.
00:54:42.400 --> 00:54:44.079
I mean, I I just I don't know.
00:54:44.159 --> 00:54:44.960
What do you guys think?
00:54:45.119 --> 00:54:49.360
You think we're all moving to like one big happy family eventually?
00:54:49.679 --> 00:54:54.400
No, I don't think there's too many personalities, there's too many people do business differently.
00:54:54.559 --> 00:55:02.880
Yeah, you know, and just like we talked about before, there's there's a business style for every every client, for every brokerage, for for everyone, you know.
00:55:02.960 --> 00:55:06.400
And do you think the boutique brokerages will go away eventually?
00:55:06.800 --> 00:55:09.199
Um eventually, yes.
00:55:09.840 --> 00:55:16.719
I do, I do, and and all of our brokerages here are are larger brokerages.
00:55:16.880 --> 00:55:17.039
Right.
00:55:17.360 --> 00:55:26.079
And and the reason why I liked REMAX, and some of you guys may have gone to where you've gone to, is I don't I did not have to reinvent the wheel.
00:55:26.559 --> 00:55:35.519
I do not have to that all of that stuff where unfortunately the smaller brokerages they have to buy CRM, they got accounting software, they gotta do this.
00:55:35.599 --> 00:55:41.119
I mean, it's all the back office stuff that maybe some people don't know until you get into that spot.
00:55:41.280 --> 00:55:42.159
Yeah, you know.
00:55:42.320 --> 00:55:51.440
Um, I was last year, Remax bought Bold Trail, or they partnered up with Bold Trail and that CRM system and stuff like that.
00:55:51.599 --> 00:55:55.360
I was paying$800 a month prior to that happening.
00:55:55.519 --> 00:55:59.440
So$800 a month savings on my bottom line for my office is huge.
00:55:59.760 --> 00:55:59.920
Yeah.
00:56:00.159 --> 00:56:04.960
I mean, I think that's what agents are asking, you know, because it is a huge expense.
00:56:05.599 --> 00:56:12.079
But when you have boutique brokerages and they you try to recruit agents, well, what what what do you have?
00:56:12.320 --> 00:56:13.039
What are you providing?
00:56:13.199 --> 00:56:14.719
Yeah, yeah, yeah.
00:56:15.280 --> 00:56:26.880
I don't I don't have that stuff where the the the the bigger offices are the bigger brokerages that can scale that stuff and get it for you, or at least get it to you at a discount, is is helpful.
00:56:27.119 --> 00:56:27.280
Yeah.
00:56:27.440 --> 00:56:32.480
I mean absolutely real estate brokerages have gotten super competitive over the last 10 years.
00:56:32.639 --> 00:56:33.679
I mean, with everything.
00:56:33.920 --> 00:56:34.159
Yeah.
00:56:34.480 --> 00:56:35.679
Um I I just I don't know.
00:56:35.760 --> 00:56:36.639
I I feel bad for them.
00:56:36.719 --> 00:56:40.800
I and there's nothing I don't have anything bad to say about boutique brokerages at all.
00:56:41.039 --> 00:56:45.119
I think they're they're they're good to have, and it's you know, that's capitalism 101.
00:56:45.280 --> 00:56:58.880
Yeah, but I think it's hard to survive when there's other places that have tech that can just make it simpler so much quicker in the process and the exposure.
00:56:59.039 --> 00:57:01.039
Yeah, I mean the exposure is huge.
00:57:01.280 --> 00:57:02.400
Yep, yeah.
00:57:02.639 --> 00:57:03.840
Yeah, I agree with that.
00:57:03.920 --> 00:57:04.400
What about you?
00:57:04.559 --> 00:57:05.039
What do you think?
00:57:05.280 --> 00:57:06.559
Yeah, I have mixed emotions.
00:57:06.639 --> 00:57:08.320
Yeah, because again, I'm the small town, yeah.
00:57:08.400 --> 00:57:10.639
You like that, you know, and I like family owned.
00:57:11.119 --> 00:57:14.480
But you're in a small, you're a small town, but you're in a you're in a nationwide world.
00:57:14.960 --> 00:57:16.480
Yeah, no, I get it, I get it.
00:57:16.639 --> 00:57:21.519
But still, like when I need my AC fixed in my truck, I want to know who's in town.
00:57:21.599 --> 00:57:21.760
Yeah.
00:57:22.239 --> 00:57:24.079
Steve down the road, he's the guy that does it, right?
00:57:24.239 --> 00:57:24.480
Yeah.
00:57:24.960 --> 00:57:29.039
But yeah, again, that's my personality because I'm all very individual focused.
00:57:29.119 --> 00:57:32.400
I want to support people, I want to have relationships and trust everyone.
00:57:32.480 --> 00:57:34.400
Yeah, and that's what I build my business on.
00:57:34.880 --> 00:57:38.400
And so I don't know, I think there's always a spot for the small guy.
00:57:38.880 --> 00:57:39.440
I really do.
00:57:39.599 --> 00:57:47.840
Because again, what I said earlier, I think everybody, or there's always somebody looking for that really personal connection.
00:57:48.000 --> 00:57:50.320
And tech, I don't think tech is involved in everything.
00:57:50.400 --> 00:57:52.880
No, I think people are still asking their friends at the ballgame.
00:57:53.039 --> 00:57:53.360
Oh, sure.
00:57:53.519 --> 00:58:00.800
I think still people are still uh, you know, talking in church and things like that.
00:58:00.960 --> 00:58:01.119
Yeah.
00:58:01.440 --> 00:58:06.800
Where to me, that's how the the boutique, the little guy never well, the relationships are never gonna go away, right?
00:58:06.880 --> 00:58:08.159
In this business, they can't.
00:58:08.400 --> 00:58:08.719
For sure.
00:58:08.960 --> 00:58:11.280
They can't, so that will always be a staple.
00:58:11.599 --> 00:58:29.199
But and and you know, if if that boutique brokerage can keep its identity but transfer to a larger company, and and now they benefit from the cool side of things with tech, and you know, but still have that identity, you know.
00:58:29.599 --> 00:58:32.960
Yeah, you know, you talk about punching a broker, you can come punch me in the face.
00:58:33.599 --> 00:58:35.679
You know, he's like, Why'd you call me?
00:58:36.159 --> 00:58:38.239
Punch me in the face, yeah, punch me in the face.
00:58:38.400 --> 00:58:51.599
But but but you can always manage that, you know, it's not always you know, you have to do it my way or the highway type of thing on on some of these uh, you know, mergers or acquisitions or or however you want to call them, buyouts.
00:58:51.760 --> 00:58:59.280
It's but you know, I I unfortunately I I think they won't necessarily go away, but their market share will diminish.
00:58:59.519 --> 00:59:00.400
Yeah, it'll be tough.
00:59:00.800 --> 00:59:06.800
And and if you're looking at how do I grow my business, well, it's growing at market share.
00:59:07.119 --> 00:59:20.239
You know, and having the sphere of influence is is huge, you know, because a r a referral or you know, a suggestion by a friend or colleague to use you as a real estate agent, I mean you're already top of the list.
00:59:20.400 --> 00:59:22.960
You don't have to say anything but say, Hi, my name is Heath Hatherland.
00:59:23.119 --> 00:59:24.320
How can how can I help you?
00:59:24.800 --> 00:59:25.440
You know?
00:59:25.840 --> 00:59:27.679
But you know, I don't know.
00:59:27.760 --> 00:59:32.960
We we get phone calls from other brokerages um say can you help this client?
00:59:33.119 --> 00:59:37.440
You know, and or we get calls from other, you know, um buyers or sellers.
00:59:37.519 --> 00:59:40.559
It's like I used a remax agent in in Washington.
00:59:40.719 --> 00:59:43.920
Um, so I just want to use another Remax agent because I like them.
00:59:44.239 --> 00:59:44.559
Yeah.
00:59:44.800 --> 00:59:46.000
I I didn't do anything.
00:59:46.079 --> 00:59:46.559
Yeah.
00:59:47.119 --> 00:59:48.880
You know, I didn't pay for anything.
00:59:49.360 --> 00:59:50.960
That was just part of the brand.
00:59:51.039 --> 00:59:53.760
So I and I think you guys get that too, you know.
00:59:53.920 --> 00:59:54.159
Yeah.
00:59:54.400 --> 00:59:56.400
Um but yeah, I don't know.
00:59:56.559 --> 00:59:57.360
It's gonna be interesting.
00:59:57.440 --> 00:59:58.239
It's really gonna be interesting.
00:59:58.480 --> 00:59:59.280
It is gonna be interesting.
00:59:59.440 --> 01:00:06.719
I think AI has just opened up so many new avenues inside real estate that we should have known were there.
01:00:07.039 --> 01:00:08.639
Maybe we just missed them.
01:00:08.800 --> 01:00:09.440
I don't know.
01:00:09.679 --> 01:00:11.599
But there there's huge opportunities there.
01:00:11.679 --> 01:00:13.599
I I do think it's just gonna continue to.
01:00:14.480 --> 01:00:16.719
He's convinced China and Russia are gonna come get us.
01:00:16.960 --> 01:00:18.400
Yeah, well, taxes are rare.
01:00:18.559 --> 01:00:18.960
It's gonna be great.
01:00:19.440 --> 01:00:19.840
It's gonna be great.
01:00:19.920 --> 01:00:21.119
It's gonna be more beyond an angel.
01:00:21.360 --> 01:00:22.480
I don't disagree with some of that.
01:00:22.639 --> 01:00:24.960
I mean, hunting humans is awesome.
01:00:26.480 --> 01:00:29.039
If you haven't done it, I highly suggest it.
01:00:29.679 --> 01:00:30.960
Just to get me learned so far.
01:00:31.519 --> 01:00:32.159
He's harmless.
01:00:34.800 --> 01:00:36.639
I don't even have the mental capacity to figure out.
01:00:36.800 --> 01:00:38.239
I don't even know what I'm doing for dinner tonight.
01:00:38.559 --> 01:00:40.880
So I mean, I I can't think that far ahead.
01:00:41.039 --> 01:00:41.760
Uh you know.
01:00:42.000 --> 01:00:42.880
I don't either.
01:00:44.400 --> 01:00:46.079
He's been saying that for like three weeks.
01:00:46.400 --> 01:00:46.480
Yeah.
01:00:46.960 --> 01:00:47.519
For like three weeks.
01:00:48.559 --> 01:00:50.000
All right, let's do a lightning round.
01:00:50.239 --> 01:00:53.519
I'm gonna just say something, you guys just throw out your answer, okay?
01:00:53.760 --> 01:00:54.400
Oh boy.
01:00:55.360 --> 01:00:57.599
Your best advice for a new agent.
01:00:58.320 --> 01:00:59.199
Easy.
01:00:59.599 --> 01:01:02.960
Your lead list is right here in your phone.
01:01:03.119 --> 01:01:08.239
Call everybody one through 999, all of them.
01:01:08.559 --> 01:01:09.519
The best advice.
01:01:09.840 --> 01:01:11.039
And tell them you're in real estate.
01:01:11.199 --> 01:01:12.559
Yeah, make sure they know you're in real estate.
01:01:12.800 --> 01:01:18.320
Because the first thing that's gonna happen is you're gonna see your buddy bought a house and be like, dude, why didn't you call me?
01:01:18.559 --> 01:01:19.039
I didn't know.
01:01:19.199 --> 01:01:19.599
Yeah, yeah.
01:01:19.760 --> 01:01:22.000
You gotta make sure all your friends and relatives know.
01:01:22.159 --> 01:01:25.760
That's the easiest, that's the easiest button you have to push.
01:01:26.079 --> 01:01:26.320
Good advice.
01:01:26.559 --> 01:01:28.239
And you just catch up with everybody, yeah.
01:01:28.480 --> 01:01:36.800
And you ask them what they're up to now, and you're like, hey, just by the way, I still don't just say, hey, want to buy a house?
01:01:36.960 --> 01:01:37.760
Like, don't do that.
01:01:38.159 --> 01:01:41.360
But yeah, but yeah, catch up with the yeah.
01:01:41.519 --> 01:01:42.079
That's great advice.
01:01:42.159 --> 01:01:42.880
What about you, Regan?
01:01:42.960 --> 01:01:43.199
What do you think?
01:01:43.599 --> 01:01:45.039
Be coachable and ask questions.
01:01:45.280 --> 01:01:45.440
Yeah.
01:01:45.840 --> 01:01:50.320
If you are not coachable, you are not going to survive, and that sounds so awful.
01:01:50.400 --> 01:01:52.239
It you just you cannot grow up.
01:01:52.559 --> 01:01:52.719
Yeah.
01:01:52.880 --> 01:01:52.960
Yeah.
01:01:53.599 --> 01:01:54.079
That's great advice.
01:01:54.639 --> 01:01:55.519
Even if it's a dumb question.
01:01:55.840 --> 01:01:56.320
Life advice.
01:01:56.639 --> 01:01:57.840
Yeah, well, yeah, that's part of it.
01:01:58.800 --> 01:01:59.679
Be coachable.
01:02:00.000 --> 01:02:06.159
Be in rooms with people who are bigger than you and and be willing to learn because it is changing every day.
01:02:06.400 --> 01:02:06.719
Every day.
01:02:07.280 --> 01:02:10.239
And if you're not, I mean, I don't think you'll survive.
01:02:10.480 --> 01:02:10.639
Yeah.
01:02:11.280 --> 01:02:12.000
How about you, Chris?
01:02:12.639 --> 01:02:16.480
Uh I'm a big proponent of waking up, getting dressed, going to work.
01:02:16.719 --> 01:02:17.679
Yeah, showing up.
01:02:18.159 --> 01:02:19.199
You you go to work.
01:02:19.360 --> 01:02:25.440
Even even if you're twiddling your thumbs for that eight hours you're in that office, you wake up, you get dressed, you go to work.
01:02:25.679 --> 01:02:26.480
Can you say that one more time?
01:02:27.679 --> 01:02:30.880
Yeah, I you know, it's it's that that because that's a mindset.
01:02:30.960 --> 01:02:41.760
That is this is what you know, and and you you can't do this at home by yourself, not knowing anything, and just being newly licensed.
01:02:42.320 --> 01:02:43.519
It's not gonna happen.
01:02:43.679 --> 01:02:48.880
I mean, it it's what you were talking about is just being coachable or just listen, ask questions.
01:02:49.119 --> 01:02:51.920
Um, you know, why why does this happen?
01:02:52.000 --> 01:02:52.880
Why doesn't it happen?
01:02:52.960 --> 01:02:54.880
When you know, I don't know.
01:02:54.960 --> 01:02:58.000
It's just go go to work and it's and it's not easy.
01:02:58.159 --> 01:03:00.559
No, you don't make millions of dollars, right?
01:03:00.960 --> 01:03:04.320
Um it's it's a process, and you better have that in place.
01:03:05.199 --> 01:03:06.960
Or help asked to figure it out.
01:03:07.119 --> 01:03:07.840
That's really good.
01:03:08.159 --> 01:03:08.639
Yeah, yeah.
01:03:08.960 --> 01:03:17.519
We always talk about the importance of mentors too, and finding a good one, someone that believes in you and sees your potential and will take you with them and bring you alongside them.
01:03:17.679 --> 01:03:24.480
We always talk about the importance of that and finding that person for you, whoever that is, whether it's inside your brokerage or not, finding that person for you.
01:03:24.800 --> 01:03:25.679
Yeah, yeah.
01:03:25.840 --> 01:03:26.800
What about you, Maddie?
01:03:26.880 --> 01:03:27.519
What do you think?
01:03:27.840 --> 01:03:29.760
Um, combination of all three.
01:03:29.920 --> 01:03:30.239
Yeah.
01:03:30.400 --> 01:03:30.639
Yeah.
01:03:30.800 --> 01:03:33.760
I I'm a big proponent of you don't know anything coming out of school.
01:03:34.079 --> 01:03:35.039
And we've talked about that.
01:03:35.280 --> 01:03:37.599
You just need to sit down in the corner and shut the fuck up.
01:03:38.000 --> 01:03:39.280
Um and you do need to show up.
01:03:39.599 --> 01:03:40.800
That's what he says to his minte.
01:03:41.280 --> 01:03:45.039
I'm like, I mean, I need an easy button for the listen up.
01:03:45.199 --> 01:03:45.760
You need to listen.
01:03:45.920 --> 01:03:46.400
You need to listen.
01:03:46.719 --> 01:03:48.320
And part of listening is keeping this closed.
01:03:48.400 --> 01:03:48.960
Yeah, right.
01:03:49.119 --> 01:03:49.199
Yeah.
01:03:49.599 --> 01:03:54.400
When I was a new agent, like Heath was at the office, and I just I sponged him and a couple other people there.
01:03:54.639 --> 01:03:56.639
And I'm very thankful for that.
01:03:56.800 --> 01:03:59.119
Uh, that time we had at the OG Harker Heights office.
01:03:59.280 --> 01:04:00.239
Do I want to hug it out or what?
01:04:00.960 --> 01:04:02.480
I still had this picture in my office.
01:04:02.559 --> 01:04:03.039
It's true.
01:04:03.199 --> 01:04:03.360
Yeah.
01:04:03.599 --> 01:04:04.239
Still got it.
01:04:05.119 --> 01:04:05.280
Yeah.
01:04:05.519 --> 01:04:09.440
Then he left in my office without being without any requests.
01:04:09.679 --> 01:04:11.039
Was it my drill sergeant picture?
01:04:11.119 --> 01:04:11.440
Oh, yeah.
01:04:11.599 --> 01:04:13.679
So it's just a reminder of the yeah.
01:04:14.239 --> 01:04:15.519
I can see his beautiful face every day.
01:04:15.679 --> 01:04:18.800
When I was a drill sergeant, I had this first sergeant uh Stat Mueller.
01:04:19.039 --> 01:04:20.800
First Sergeant Stat Mueller was his name.
01:04:20.960 --> 01:04:24.880
And when he first came on, I was the acting exo at the time.
01:04:25.199 --> 01:04:27.360
And he he loved his headshot.
01:04:27.519 --> 01:04:40.559
He would, because his sergeant major, when he was in Hawaii, would go around and if a soldier was doing something correctly, instead of giving him like praise or whatever, he would whip out his head shot and be like two private zoners of personal note.
01:04:40.880 --> 01:04:42.159
Yeah, personal note on his head shot.
01:04:42.239 --> 01:04:44.079
And then it would be like an inspectable item.
01:04:44.239 --> 01:04:50.639
And so when first Sergeant Stavmueller came over, he would do the same thing to our privates, our little, our little dirty, nasty civilians.
01:04:50.880 --> 01:05:01.679
And uh and so when I when he I started doing it in a couple of the other drills, and then when I was here at Fort Hood, uh if a private pissed me off or did something good, I would do the same thing.
01:05:01.760 --> 01:05:03.760
And so I kind of brought that over here.
01:05:03.920 --> 01:05:08.800
So I just uh I said has one.
01:05:12.239 --> 01:05:13.199
I never made him back.
01:05:14.559 --> 01:05:16.320
Oh that was just a joke.
01:05:17.440 --> 01:05:18.400
I don't think I could do it.
01:05:19.920 --> 01:05:21.519
You're bad cameras.
01:05:27.519 --> 01:05:29.920
One of the first podcasts we did, she was telling us where she was from.
01:05:30.000 --> 01:05:31.119
I was like, isn't that Oklahoma?
01:05:31.199 --> 01:05:32.079
And I was like, oh my god.
01:05:36.079 --> 01:05:37.280
It's not Oklahoma.
01:05:39.760 --> 01:05:39.840
Okay.
01:05:41.679 --> 01:05:42.639
Way up there.
01:05:43.039 --> 01:05:44.559
Really flat and really nothing.
01:05:44.800 --> 01:05:45.599
Not Oklahoma.
01:05:46.000 --> 01:05:46.880
Not Oklahoma.
01:05:47.280 --> 01:05:56.320
And I think for like the like what Heat said, like, especially being military and being in this industry, even a military spouse, like you've gone from duty station to duty station.
01:05:56.480 --> 01:05:59.280
You have hundreds of contacts, thousands of contacts.
01:05:59.519 --> 01:06:07.119
I just I just uh onboarded um my buddy that I was a drill surgeons with wife that's they're in North Carolina, and that's the first thing she did.
01:06:07.199 --> 01:06:10.800
Like she just went on Facebook and Instagram and just blasted that out.
01:06:10.960 --> 01:06:15.519
And yeah, she's I think when I talked to her last week, she's got like four referrals out in other cities.
01:06:15.760 --> 01:06:16.639
And I'm like, Jesus.
01:06:16.960 --> 01:06:17.119
Yeah.
01:06:17.440 --> 01:06:18.639
And why not tap into that?
01:06:18.880 --> 01:06:19.280
Why not?
01:06:19.840 --> 01:06:20.400
Why aren't we?
01:06:21.280 --> 01:06:21.519
Right.
01:06:22.079 --> 01:06:23.119
I have a question though.
01:06:23.840 --> 01:06:30.000
Whenever somebody goes on Facebook and says, Hey, I'm looking for a really great real estate agent, I don't even respond.
01:06:30.639 --> 01:06:32.320
How many of you respond in your name?
01:06:32.480 --> 01:06:35.679
And you're like I respond, but but here's what I respond with.
01:06:35.920 --> 01:06:38.159
It is always answering their question.
01:06:38.320 --> 01:06:39.760
It's never saying I'm a realtor.
01:06:41.119 --> 01:06:44.159
If it's just I need a realtor, then it's like, well, here's the thing.
01:06:44.320 --> 01:06:45.199
What kind of realtor?
01:06:45.360 --> 01:06:49.360
Because there's a difference in property management, listing, selling, buying, what do you need?
01:06:49.519 --> 01:06:49.679
Yeah.
01:06:50.320 --> 01:06:57.119
If there's any other part, I need a realtor because I need to find someplace for my kid, it's value first, resource first.
01:06:57.360 --> 01:07:00.079
Okay, I heard you have kids, so it's the prompting stuff.
01:07:00.239 --> 01:07:04.239
I have converted so many of them because they said you were the only one that answered my question.
01:07:04.800 --> 01:07:06.000
Okay, so you just gave away gold.
01:07:07.280 --> 01:07:08.079
What did I tell y'all?
01:07:08.719 --> 01:07:09.760
Yeah, so take it though.
01:07:10.000 --> 01:07:16.079
But but that's why people don't want to be sold on something, they want to know that you have the answers for it.
01:07:16.320 --> 01:07:19.119
Facebook is my bread and butter because it's always that.
01:07:19.280 --> 01:07:25.519
And here's the other thing if they don't post anonymously, and take this to whoever, and if I see you on any of my Facebook threads, I'm gonna be mad.
01:07:26.480 --> 01:07:27.519
I taught you good.
01:07:27.760 --> 01:07:39.199
Um, when you answer that question, then you always follow up in their inbox right after and say, Hey, I know I commented, there's a bunch of stuff, I know that you're getting bombarded with messages, but you were looking for a school.
01:07:39.440 --> 01:07:43.840
Here's three places that I recommend my clients looking through ratings, blah, blah, blah.
01:07:44.079 --> 01:07:47.599
Never once in there did I say, Do you want to buy and sell with me?
01:07:48.400 --> 01:07:54.159
And I I would say there's probably an 80% turnover from that conversation that we get every single time.
01:07:54.480 --> 01:07:56.400
And how quality are those people when you get them?
01:07:56.880 --> 01:08:01.760
Uh as once we start the conversation, it's it's fine.
01:08:02.480 --> 01:08:04.880
I don't have to, I don't have to fight for it.
01:08:05.920 --> 01:08:06.320
That makes sense.
01:08:06.639 --> 01:08:10.159
And I always, and again, like if I didn't pay for it, and I don't pay for it.
01:08:10.559 --> 01:08:11.360
I don't pay for it.
01:08:11.760 --> 01:08:18.640
The last thing that I'll say with that is so um I do a lot, I've changed a lot of my social media where I've made a post about a local thing.
01:08:18.720 --> 01:08:25.840
So if anybody's like, oh, I'm looking for a bakery, I will say, hey, I literally just made a video about McCain's down in Saledo.
01:08:25.920 --> 01:08:26.800
Like, highly recommend.
01:08:26.880 --> 01:08:27.600
Here's that post.
01:08:28.000 --> 01:08:34.800
So now I'm driving them to my page, driving them to know that I'm like posting and I know local stuff, and again, it's the conversion.
01:08:34.880 --> 01:08:36.960
And then you follow up in their DM every single time.
01:08:37.359 --> 01:08:38.319
Not even about real estate.
01:08:38.640 --> 01:08:39.359
What are DMs?
01:08:39.520 --> 01:08:41.199
So direct message.
01:08:41.520 --> 01:08:42.079
He knows.
01:08:42.880 --> 01:08:43.520
He's just being an ass.
01:08:44.159 --> 01:08:45.840
He's marking them still.
01:08:47.680 --> 01:08:49.680
Logging into aim trying to talk.
01:08:49.840 --> 01:08:50.239
Yeah.
01:08:53.760 --> 01:08:55.600
You probably do still have dialogue.
01:08:56.000 --> 01:08:56.960
You probably do.
01:08:57.199 --> 01:08:58.239
I don't know what I have.
01:08:59.199 --> 01:09:01.680
I just want to do that.
01:09:02.239 --> 01:09:03.119
Did Brandy set it up?
01:09:03.279 --> 01:09:04.239
I have service.
01:09:04.479 --> 01:09:05.439
What's the password?
01:09:07.600 --> 01:09:09.119
Go talk to the wife.
01:09:10.640 --> 01:09:11.840
Poor Brandy.
01:09:12.079 --> 01:09:14.000
I don't know how she survived all these years.
01:09:14.159 --> 01:09:15.439
Yeah, God bless her.
01:09:15.680 --> 01:09:19.600
Okay, so what's your what's the biggest opportunity in central Texas right now?
01:09:19.760 --> 01:09:21.359
Besides buying a house, obviously.
01:09:21.439 --> 01:09:22.960
I mean, that's a huge opportunity.
01:09:23.279 --> 01:09:24.159
For like clients?
01:09:24.319 --> 01:09:24.479
Yeah.
01:09:24.640 --> 01:09:25.760
For anybody.
01:09:26.479 --> 01:09:28.239
What are people missing out about Central Texas?
01:09:28.479 --> 01:09:29.760
It's easy to buy right now.
01:09:29.920 --> 01:09:30.079
Yeah.
01:09:30.560 --> 01:09:32.560
Everybody's hung up on this 7% interest.
01:09:32.800 --> 01:09:33.920
It's a buyer's market.
01:09:34.079 --> 01:09:34.239
Yeah.
01:09:34.560 --> 01:09:35.520
That's the biggest opportunity.
01:09:35.760 --> 01:09:35.920
Yeah.
01:09:36.239 --> 01:09:36.960
There's a lot of market.
01:09:37.039 --> 01:09:37.760
There's value.
01:09:37.920 --> 01:09:42.479
There's tons of value in the market right now to be capitalized on.
01:09:42.640 --> 01:09:49.279
Whether you're an investor or you're buying it for your personal residence, there's value as a buyer.
01:09:49.600 --> 01:09:54.880
And you're hung up on this, and you're you're missing out.
01:09:55.119 --> 01:10:00.479
I mean, even having a short memory, looking back at COVID, look how hard it was to buy then.
01:10:00.560 --> 01:10:00.880
Oh my gosh.
01:10:01.199 --> 01:10:08.880
You paid 50 grand too much for a house, and now you're upside down and you need to sell it two years later, and you're paying somebody$54,000 to sell your house to them.
01:10:09.279 --> 01:10:11.279
Like there's value right now.
01:10:11.600 --> 01:10:12.720
That's the biggest opportunity.
01:10:12.960 --> 01:10:13.279
I agree.
01:10:13.680 --> 01:10:14.000
Value.
01:10:14.159 --> 01:10:18.319
And I think uh being in COVID, you really couldn't pick your location.
01:10:18.560 --> 01:10:18.720
Right.
01:10:19.439 --> 01:10:29.520
I think right now, like if you wanted a certain school, a certain school district, or you wanted a certain town or a certain part of town, you you can absolutely get there at a good price.
01:10:32.640 --> 01:10:40.479
And I think you're missing out on um keeping money in your pocket, you know, because there there are sellers out here who are willing to do whatever it takes.
01:10:41.039 --> 01:10:45.039
They're willing to drop their payments and everything to get their house sold.
01:10:45.279 --> 01:10:50.079
And that keeps your money in your pocket and keeps it for whatever you need to use it for.
01:10:50.159 --> 01:10:53.039
But yeah, you're you're missing out on that if you're not taking advantage of the market right now.
01:10:53.600 --> 01:10:56.399
The opportunity is opportunity from jobs, from schools, from campus.
01:10:56.640 --> 01:10:57.039
Yeah, it's crazy.
01:10:57.359 --> 01:10:58.239
City life, rural life.
01:10:58.479 --> 01:11:01.199
I mean, you literally have everything at your fingertips.
01:11:01.520 --> 01:11:01.600
Yeah.
01:11:01.840 --> 01:11:02.960
Yeah, absolutely.
01:11:03.520 --> 01:11:04.319
Absolutely.
01:11:04.720 --> 01:11:05.920
Well, thank you guys for being here.
01:11:07.600 --> 01:11:08.960
This was a good one, Matt.
01:11:09.199 --> 01:11:10.800
Um they made us look good.
01:11:10.880 --> 01:11:11.840
Like we know what we're doing.
01:11:12.640 --> 01:11:12.880
Yeah.
01:11:13.279 --> 01:11:14.000
We can come back next week.
01:11:14.399 --> 01:11:16.640
Yeah, I mean, they're awesome people.
01:11:16.880 --> 01:11:17.279
I told you.
01:11:17.520 --> 01:11:18.159
You guys are awesome.
01:11:18.319 --> 01:11:18.880
I told you.
01:11:19.119 --> 01:11:21.359
Um can we just have a brew next time or something?
01:11:21.520 --> 01:11:22.159
Yeah, we can.
01:11:22.399 --> 01:11:22.560
Yeah.
01:11:22.800 --> 01:11:23.359
A what?
01:11:24.079 --> 01:11:24.319
A beer?
01:11:25.199 --> 01:11:26.640
I told you there's truly back there.
01:11:27.039 --> 01:11:28.159
Matt doesn't drink anymore.
01:11:28.560 --> 01:11:29.039
Okay, good.
01:11:29.199 --> 01:11:29.439
Okay.
01:11:29.600 --> 01:11:29.760
Yeah.
01:11:30.960 --> 01:11:31.600
I'm not opposed to it.
01:11:31.680 --> 01:11:31.760
Okay.
01:11:32.239 --> 01:11:33.279
I mean, I think there's whiskey.
01:11:33.439 --> 01:11:34.960
I think Andrea's got whiskey in her office.
01:11:36.159 --> 01:11:38.319
We need a whiskey and cigar podcast.
01:11:38.800 --> 01:11:41.359
You know, uh late in the evening.
01:11:41.520 --> 01:11:41.600
Yeah.
01:11:41.760 --> 01:11:41.920
Later.
01:11:42.159 --> 01:11:42.800
That would be fun.
01:11:42.880 --> 01:11:43.279
Yeah.
01:11:43.520 --> 01:11:44.000
That would be fun.
01:11:44.319 --> 01:11:45.600
Whiskey is one of my favorite drinks.
01:11:46.399 --> 01:11:47.119
You're always making it.
01:11:48.399 --> 01:11:50.159
Her social media is making sour.
01:11:50.479 --> 01:11:51.520
I love my whiskey sour.
01:11:51.680 --> 01:11:54.159
I love a little iced whiskey.
01:11:54.239 --> 01:11:54.560
Yeah.
01:11:54.800 --> 01:11:58.079
I I was uh back when I drank it, I was either scotch or rum.
01:11:58.239 --> 01:11:59.119
That was my my go-tos.
01:11:59.600 --> 01:12:01.359
I don't drink that often, but yeah.
01:12:01.760 --> 01:12:02.479
Whiskey's my go-to.
01:12:03.359 --> 01:12:04.159
I was a functioning drunk.
01:12:04.399 --> 01:12:09.199
Well, I have two kids, so it's like I'm I'm drunk.
01:12:12.560 --> 01:12:13.439
Kids are angels.
01:12:14.239 --> 01:12:15.039
I'm in real estate.
01:12:15.359 --> 01:12:16.560
Kids are angels.
01:12:16.800 --> 01:12:17.600
Little angels.
01:12:20.319 --> 01:12:22.000
No, they came from my loins.
01:12:23.840 --> 01:12:24.479
They're terrible.
01:12:24.880 --> 01:12:27.520
I was hoping Brandy's jeans were a little stronger.
01:12:27.840 --> 01:12:29.439
Yeah, I think we all were.
01:12:29.840 --> 01:12:33.119
I look at Lucas and I'm like, you motherfucker.
01:12:34.000 --> 01:12:38.239
I was like, I can't even be mad at you because that's what I would do in that situation.
01:12:39.600 --> 01:12:40.800
It's a good reality check.
01:12:40.960 --> 01:12:42.479
It's a good reality check.
01:12:42.720 --> 01:12:44.720
And then Thomas, I'm like, you're adopted.
01:12:44.800 --> 01:12:46.479
Like, it is what it is.
01:12:52.079 --> 01:12:55.199
I am so certain they did not do a home study on you.
01:12:55.600 --> 01:12:56.159
Oh, they did.
01:12:56.319 --> 01:12:57.520
I was on my best behavior.
01:12:57.600 --> 01:12:59.600
I didn't drink when they did the home studies.
01:12:59.760 --> 01:13:00.720
I was sober.
01:13:00.960 --> 01:13:02.079
Uh tricked him.
01:13:02.800 --> 01:13:03.520
I totally tricked him.
01:13:04.960 --> 01:13:05.520
Oh my gosh.
01:13:05.760 --> 01:13:16.319
I would say I'm a relatively good father to the to the kids we had, or the I was a very good uh step in dad for when we were both clustered, yeah.
01:13:16.640 --> 01:13:22.319
And then I would say we were, I mean, Thomas is uh special needs, and so I mean we're hand over fist.
01:13:22.399 --> 01:13:27.199
He's like compared to where he was when we first got him, he is like dominating the world.
01:13:27.680 --> 01:13:29.920
So one day Matt and I are driving down Maine.
01:13:30.079 --> 01:13:33.199
I'm in front of him in Belgium, and he's behind me.
01:13:33.279 --> 01:13:37.119
We're in a turning lane at uh Lake Road in fourth in Maine, right?
01:13:38.399 --> 01:13:41.039
Boom! My car just goes forward.
01:13:41.119 --> 01:13:43.840
Yeah and I'm like, what in the world just happened?
01:13:43.920 --> 01:13:45.760
So I get out and he's like, Are you okay?
01:13:45.920 --> 01:13:46.079
Yeah.
01:13:46.560 --> 01:13:47.199
Yeah, I am.
01:13:47.359 --> 01:13:54.000
Thomas had gotten out of his seat, and he was like looking at Matt like I like look over and I'm like, get in your damn seat.
01:13:54.079 --> 01:14:00.079
And I'm like, he took his foot off the brake and bam! So Matt got to replace the back end of my car.
01:14:00.720 --> 01:14:01.439
Very cute.
01:14:01.840 --> 01:14:03.199
And you guys are still here in the hood.
01:14:03.439 --> 01:14:05.039
Yeah, we're still still buddies, yeah.
01:14:05.279 --> 01:14:07.279
Still buddies after all these years.
01:14:07.520 --> 01:14:07.680
Yeah.
01:14:08.800 --> 01:14:12.960
You need to do the picture and give the your Yeah, maybe I'll give you a headshot.
01:14:15.039 --> 01:14:15.680
Yeah.
01:14:16.479 --> 01:14:18.159
Everybody may be getting headshots.
01:14:19.199 --> 01:14:20.560
He's gonna mail on to everybody.
01:14:22.479 --> 01:14:23.359
What is this certified?
01:14:23.439 --> 01:14:24.159
What am I signing up?
01:14:24.640 --> 01:14:29.920
Yeah, just my current uh like lifestyle headshot, Anna's like, those are thirst traps, Matt.
01:14:30.000 --> 01:14:31.920
Like you need to not like post those.
01:14:32.479 --> 01:14:34.079
You're too old to be a thirst trap.
01:14:34.159 --> 01:14:35.039
Yeah, am I though?
01:14:35.359 --> 01:14:36.800
Can dudes be a thirst trap?
01:14:36.880 --> 01:14:37.760
Yeah, that's a thing.
01:14:38.000 --> 01:14:38.399
That's a thing.
01:14:38.560 --> 01:14:39.520
You're a thirst trap.
01:14:39.680 --> 01:14:40.079
Come on.
01:14:40.159 --> 01:14:40.800
Yeah.
01:14:42.479 --> 01:14:43.119
Come on.
01:14:43.359 --> 01:14:45.439
Your workout videos, total thirst traps.
01:14:45.600 --> 01:14:46.880
Yeah, with shirt on.
01:14:47.520 --> 01:14:48.000
Ish.
01:14:48.800 --> 01:14:50.079
Like the size.
01:14:50.800 --> 01:14:51.600
Whatever.
01:14:52.399 --> 01:14:54.159
We know that's not true.
01:14:55.279 --> 01:14:55.680
All right.
01:14:55.760 --> 01:14:56.640
Thank y'all for being here.
01:14:57.600 --> 01:14:58.800
Thank you guys for being here.
01:14:58.960 --> 01:15:02.000
We're gonna um make sure we get all your emails.
01:15:02.079 --> 01:15:02.319
Yes.
01:15:02.479 --> 01:15:03.760
Not emails, websites.
01:15:04.000 --> 01:15:15.439
So if you want to contact any of them to either buy or sell in central Texas or potentially talking about either joining their brokerage, their team, um, all their info will be down below, below ours.
01:15:15.600 --> 01:15:16.880
So I'll put it there.
01:15:17.119 --> 01:15:18.159
Because she'll put it there.
01:15:18.720 --> 01:15:22.479
And so, and we'll see you the next time on the next move podcast.
01:15:23.119 --> 01:15:23.680
Awesome.
01:15:23.920 --> 01:15:24.319
Bye.
01:15:24.479 --> 01:15:24.720
Thanks.