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This is the first episode of the season and the one where we explain why Goran is joining as the new co-host. We dig into why marketing is the bridge between a great product and a great business, how marketing is evolving, and why you should be really specific about whom you target and when.  The e…
Vova Feldman is a self-confessed serial entrepreneur and full-stack developer with a passion for helping software product makers earn a living from their passion projects. In 2011, while doing enterprise sales, Vova learned the importance of tailoring a price to a buyer and why psychology can power…
Marketing often begins as a solo effort, but scaling requires strategic decisions about hiring a marketer, structuring a team, and growing operations effectively. In this episode, marketing leader Lindsay Tjepkema shares her insights on building a marketing team from the ground up. With a career sp…
Fractional workers — or part-time employees — can elevate your business without the commitment of a full-time hire. In this episode, Margaret Kelsey explores how a fractional CMO can help you reach your target audience, dominate your niche, and scale efficiently with limited resources. She also exp…
Jason Cohen is the founder of the renowned WordPress hosting company WP Engine. His background in building and scaling successful businesses means he’s not only a serial entrepreneur but also an investor and startup mentor. His journey as a founder includes various undertakings — including co-found…
Ansvarsfraskrivelse: Podkasten og kunstværket, det finnes indlejret på denne siden, er fra Freemius, som tilhører dens eier og ikke er tilknyttet eller godkjent av Listen Notes, Inc.