OM DENNE EPISODE
All of us know we need to be building a tribe, right?
Creating content and putting it out there into the world... Right? You do know that... right?
Check out the video version here: https://youtu.be/3VAsMQFJTg4
In today's video I'm going to give you a thrashing about putting yourself out there on the internet in video!
One of the biggest complaints I get about doing video is, "I don't look good on camera" or "I don't like talking to lots of people"... you literally do this as your job AND no one cares what you look like.
The point to all of this is that your target clients need to know, like, and trust you.
Period.
As an attorney or lawyer, you need to make your clients feel that they can put their faith in you to get the outcome they desire. A great way to break the ice on this is to... prove that you can help them, by actually helping them!
Novel concept, I know.
Law firm marketing could be all about lead generation and find ONLY those people that are ready now, today, to hire you or your law firm.
This is missing about 90% of all other people that could potentially have a need for you in the near and/or distant future!
Building a tribe that knows, likes, and trusts you as an attorney or law firm is paramount to your long-term success today and into the future.
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