OM DENNE EPISODE
Everyone has been talking about artificial intelligence (AI) of late. And as more brands and marketers incorporate AI into their workflow, it is important to understand the implications of how AI impacts the inclusiveness of your marketing efforts.
To help us navigate this, I sat down with Joyann Boyce, an inclusive marketing strategist, and founder of Inclued AI.
Get the episode transcript here
Get the Inclusion & Marketing Newsletter
Previous episode with Joyann - #75: Inclusive marketers react to campaigns from Barbie, Sainsbury's, McDonald's, and more
Engelsk
USA
UDSKRIFT 🔗
Are you the producer of this podcast?
Add a podcast transcript
Need Audio-to-Text?
Transcribe with Listen411 in Just 60 Seconds
SØK BLANT TIDLIGERE EPISODER
Søk etter gamle episoder av Frictionless Growth Marketing.
ANDRE EPISODE I DENNE PODKAST
In this episode, you'll learn why customer journey mapping is the missing link to more effective brand messaging—and how connecting your buyer personas, customer journeys, and messaging strategy can remove friction and unlock stronger brand growth.
You'll discover how to:
Connect buyer person…
Marketing mistakes that make it through the approval process can lead to customer backlash, damaged brand reputation, and costly rework.
In this episode of Frictionless Growth Lab, Sonia Thompson explores what the Callaway and Good Good Golf ad controversy reveals about a problem many brands face:…
Customer journeys are no longer linear—and even the right brand message can fail to convert if customers don’t encounter it when and where they need it.
In this episode of Frictionless Growth Lab, Sonia Thompson explores how better messaging across the customer journey can reduce friction and impr…
Customer acquisition costs are rising—but the problem isn't always your media buying, targeting, or ad spend.
In this episode of Frictionless Growth Lab, growth marketing strategist Sonia Thompson explores an often-overlooked driver of rising customer acquisition costs: the gap between how precise…
Target is facing backlash over a children’s Halloween costume consumers said resembled racist minstrel imagery. But the controversy reveals a bigger marketing problem that could happen at many brands.
In this episode of Frictionless Growth Lab, Sonia Thompson explores what the Target controversy c…
Ansvarsfraskrivelse: Podkasten og kunstværket, det finnes indlejret på denne siden, er fra Sonia Thompson | Inclusive Growth & Customer Experience Strategist, som tilhører dens eier og ikke er tilknyttet eller godkjent av Listen Notes, Inc.
REDIG
Takk fordi du hjelper med å holde podkast-databasen oppdatert.
