Ep 148 | How networking can be less painful and more useful with Greg Roche

Networking doesn’t have to involve a room full of strangers.

Or shotguns.

After Greg Roche was laid off, someone invited him to a networking event built around sporting clays—which is apparently like golf, but with guns.

Greg sat in his car thinking:

“There has to be a better way to do this.”

There is.

Networking can be one conversation with someone you already know. No name tags. No elevator pitch. Just two people talking like actual people.

Greg writes a Substack called The Introverted Networker. He helps people build genuine professional relationships without forcing themselves into situations that make them want to fake their own deaths.

And those relationships matter.

The first time Greg lost his job, it took him three months to find another. After intentionally building his network, his next job search took three weeks.

But networking isn’t useful only when you need something.

Knowing the people around us builds trust. It reduces conflict. It makes asking for (and offering) help easier—and work a hell of a lot more enjoyable.

In this episode, we talk about:😼 How introverts can network without “networking.”😼 Why your best starting point is someone you already know.😼 How one good conversation can create opportunities you never saw coming.

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Welcome to the DesuckifyWork® podcast. The show where we cut through the BS and find ways to make work less chaotic, more human and less ridiculous. All of which makes your business more profitable, by the way.

(If you enjoy this one, please like, share, rate, review or subscribe to the podcast.)

Let the desuckifying begin.

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Follow Greg on LinkedIn and subscribe to The Introverted Networker for practical tips that won’t require you to “work the room.”

And if you’d like your agency to be 20% less crazy, let’s talk. Schedule a free half-hour “Chaos to Clarity” session and we’ll identify one place to start making the work less painful.

Type “meow” in the calendar invite and I’ll also send you a free DesuckifyWork® t-shirt.

Bye, everyone!

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Bonus question from Greg:When has a relationship helped you be at your best at work?