OM DENNE EPISODE
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You promoted your best salesperson to run sales. Now they are in your office three times a day asking what you would do.
That is not a hiring mistake. Perry Holley says it is a development gap, and most owners skip right past it without knowing.
Perry is an executive coach with Maxwell Leadership, and he has worked with the BTA Community at Winter Summits and retreats for years. He was on the show back in Episode 132 breaking down the 5 Levels of Leadership. He is back to tackle the level that trips up almost everyone: becoming a developer of people.
He walks Danny through seven steps that have to happen before anyone is actually empowered. Recruit, position, model, equip, develop, empower, measure. When somebody keeps coming to you for answers, Perry says go back through the first five and find the one you skipped.
The step most owners miss is development. Equipping is teaching the job. Developing is teaching someone to lead themselves: time management, priority management, emotional management, resilience. Skills your crew leads were almost certainly never taught.
Danny gets into his own version of this with the person now running BTA’s sales team, and what their January review surfaced.
Perry also covers accountability as ownership rather than blame, why the goal rarely changes but the plan usually does, and the question that tells you whether your team trusts you: are they telling you hard things, or only the good stuff?
And if your own development has stalled, his answer is irreducible minimums. Fifty words a day. Two pages a day. Small things done daily, consistently, compounding into something you could not have planned.
Follow Perry Holley and the Maxwell Leadership Podcast for more on this: https://www.maxwellleadership.com/podcast/
00:00-Intro
02:24-Executor to Leader Transition
09:43-7 Steps to Team Empowerment
16:01-Developing Self Leadership & Management
19:43-Being a Genius Maker
26:50-Accountability as Extreme Ownership
34:56-Final Takeaway
