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Digital transformation aside, most enrollment problems get diagnosed as marketing problems. This conversation argues they are usually positioning and pricing problems that marketing gets handed after the fact. In this episode of the Changing Higher Ed® podcast, Dr. Drumm McNaughton speaks with Mi…
Applications keep climbing while the class comes up short. The gap sits in the phase most institutions treat as the finish line: what happens after the acceptance letter goes out. In this episode of the Changing Higher Ed® podcast, Dr. Drumm McNaughton speaks with Mike McGetrick, Vice President o…
Institutions recruiting adult learners are inserting them into schedules, deadline policies, and course structures designed for 19-year-olds, then treating the resulting attrition as a student problem. The barriers doing the damage are recent design decisions, not fixed features of higher education…
Most institutions in a crisis don't believe they're in one. The word calls up a scandal with a camera crew outside, and nothing on this week's agenda looks like that, so the answer is often no. In this episode of the Changing Higher Ed® podcast, Dr. Drumm McNaughton speaks with Evan Nierman, foun…
Private colleges under enrollment pressure get told to diversify revenue. The venture that follows usually either fails to earn or drags the institution away from the academic identity families were paying for. In this episode of the Changing Higher Ed® podcast, Dr. Drumm McNaughton speaks with D…
Ansvarsfraskrivelse: Podkasten og kunstværket, det finnes indlejret på denne siden, er fra Dr. Drumm McNaughton, som tilhører dens eier og ikke er tilknyttet eller godkjent av Listen Notes, Inc.