# Jim Hedger

ထိပ်တန်း Podcast တခုကိုဖြစ်စဉ်များ
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The Technically Speaking is More Fun Edition

A far less political edition than most this year let's Jim Hedger and Kristine Schachinger spend more time talking about tech news, web marketing, and SEO. We start by marking the movement of Mordy Oberstein as he leaves a highly successful tenure as head of branding at website builder Wix. More th…

The Ad Strength and Some Levity Edition

Google introduced its new Ad Strength Best Practices Guide which got hosts Kristine Schachinger and Jim Hedger to pine for the days when the SEO world used cool names like "Ad Strength" to describe stuff. Google has again been declared a monopoly by yet another US court while, just to keep up, a UK…

SEO 101 Episode 502 - Exploring SEO Evolution and Future Trends: An Interview with SEO Expert Jim Hedger

In this episode of The SEO 101 Podcast, hosts Ross Dunn and Scott Van Achte interview SEO expert, friend, host of Webcology on WMR.FM, owner of Digital Always Media and StepForth’s first employee, Jim Hedger. The topics discussed range from the early days of SEO to Jim’s predictions for generative…

The AI Affected Circus Effect Edition

SMX Advanced is back. The show is happening live, for the first time in public since the pandemic, in Boston this week. Hosts Jim Hedger and Kristine Schachinger recall the traveling circus atmosphere of the early conference circuit. Meanwhile Google is trying to reduce redundant Googlers in the Se…

The Recognizing the Great Decoupling Edition

Hosts Jim Hedger and Kristine Schachinger talk about the decouplings happening in the SEO industry and in tech in general. A major topic is the decoupling of click activity vs. impressions seen in Google Search Console as AI Overviews are rapidly creating a zero click search environment for researc…

The Core Update Cometh Back Edition

We have a special guest this week and a half hour long interview with San Diego based SEO, Nick Musica in which we get to geek out on the sweeping changes in search and how they affect Technical SEO. Also, Google finally released a post AI Mode Core Update earlier this week. Hosts Jim Hedger and Kr…

AI SEO at a Crossroads with Jim Hedger (#821)

When HouseFresh, a small UK publisher focused on air purifier reviews, analyzed the impact of Google’s AI Overviews, they found their organic traffic had collapsed by more than 90%. Once thriving on search visibility, their articles were now summarized by AI without driving readers to the site. Thi…

The Webcology 2025 WTF Just Happened Year End Revue

Five high profile OG Search Engine Optimization experts talk about the year that was and the year that may well be in our annual Year End Revue. Carolyn Shelby - Principle SEO at Yoast, Ryan Jones - Senior Vice President of SEO at Razorfish and the creator of SERPrecon.com, and  Topher Kohen - Lege…

The Agents are Amassing Edition

The adoption rate of Agentic AIs appears staggering. Making, deploying, and managing AI driven agents is easier than ever. This, of course, introduces a myriad of security concerns, many of which will become apparent faster than we think. Hosts Kristine Schachinger and Jim Hedger talk about securit…

The Day the Butler Didn't Do IT Anymore Edition

It was a busier than normal news week. Here's what we covered: - Ask Jeeves is officially dead. IAC formally killed the OG search engine earlier this week.  - There's been a spike in Google Business profile suspensions.  - GSC fixed the 50 week impression data logging issue.  - A Hard Drive shortag…