The Exit Strategy That Turned a $250K Franchise Into a $2 Million Payday
Jeff Dudan's free digital copy of his book
What does it really take to succeed in franchising - and why do most people get it completely wrong before they even start? In this episode of the Unemployable Podcast, Jeff Dudan sits down with Dr. John P. Hayes, CFE - a 50-year franchising veteran, t ...
Selling Boring, Confusing, or Depressing: How to Make Marketing Fun I Love Marketing Live Series with Joe Polish and Dean Jackson - I Love Marketing Episode #477
At a live I Love Marketing event, Joe Polish and Dean Jackson answer the question every marketer eventually runs into: how do you sell something people find confusing, boring, or depressing?
Joe and Dean answer with a swing through David Ogilvy, Gene Schwartz, and David Sandler, and one of the ...
How To Make Selling Your Coaching Services Easier
Why is selling someone else's product easier than selling your services? So many people approach me asking for advice about this particular problem. While I am no psychologist, I find that many people tend to have personal problems disguised as business problems. The good news is that there are ...
How and When To Set Rules For Your Coaching Business
If you walk into a bank, you do things the way that you are told, because those are the rules. What if you started running your business with the attitude of a bank manager? When every company begins, it's a necessity for the founder to be perpetually making exceptions. Flexibility and negotiati ...
Proposals for Coaches
Do you even need to send proposals? While they are important for the corporate markets that need everything on paper, I see proposals as a limiter on a coach's ability to sign new clients. In my ideal world, coaches would not use proposals, but if you live in the real world there are still some ...
How To Make Selling Your Coaching Services Easier
Why is selling someone else's product easier than selling your services? So many people approach me asking for advice about this particular problem. While I am no psychologist, I find that many people tend to have personal problems disguised as business problems. The good news is that there are ...
Why the Phone Gets Heavier Every Day You Do Not Call
You know you should call that past client. You have known it for three years. Every day you do not, the phone gets heavier.
We think the problem is rarely skill. When the reason behind a prospecting call is self-serving (find more money, get a referral, hit a number), your brain works against th ...
How to Reverse-Engineer Sales & Scale to Eight Figures with Steve Trang
In this episode, host Melanie Sikma sits down with sales expert, real estate investor, and podcast host Steve Trang. Steve shares his journey from losing everything in the 2008 real estate crash and facing foreclosure to rebuilding an eight-figure empire, hosting over 700 podcast episodes, and l ...
Why Retire When You Can’t Wait to Get Out of Bed? | Gerry Weinberg
For the very first episode of Disrupting The Status Quo, I sat down with my dad, Gerry Weinberg, Founder of Gerry Weinberg & Associates…
He started selling as a kid, with a newspaper route and shoveled driveways, then learned the craft as an assistant furniture buyer at Gimbels in New York befo ...
What to Send a Customer Who Has Ghosted You
Your diary is hiding your best customers. Somebody gets pushed forward two weeks. Then two weeks again. Then two months. Then six months. Nobody has spoken to them once, and the manager won't let you delete them, so they sit there. Meanwhile your hot customers get buried somewhere in the middle. ...
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