# Damian Bazadona
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Top podcast episodes featuring damian bazadona.
How New York City Tourism + Conventions Sells The Iconic And The Unexpected
New York City is one of the most famous “brands” on earth, yet selling a trip to NYC still comes down to the same hard question every marketer faces: how do you keep something iconic feeling personal, current, and worth the effort? We sit down with Nancy Mammana, Chief Marketing Officer at New Y ...
Merch That Sells The Memory Long After Curtain Call
Merchandise can feel like a simple souvenir until you realize it’s doing three jobs at once: capturing the emotional high of a live event, extending the brand into everyday life, and quietly selling the next ticket. We sit down with Michael Rego, CEO of The Araca Group and a longtime Broadway pr ...
Speaking My Language: A Conversation with Gordon Cox
You know that feeling when you’re watching a live show and realize you’re working harder to understand what's going on than actually enjoying it? That’s the reality for a lot of international audiences when the story is being told in a language they don’t speak, and the “solution” has often been ...
The Live Experience Brand Behind Channing Tatum’s Biggest Movie
Staying home has never been easier, which makes the decision to go out more meaningful and more demanding. We sit down with Vincent Marini, President of Content and Production at Free Association Live and the executive producer behind Magic Mike Live, to unpack what it really takes to earn a liv ...
The Harlem Globetrotters Bring Joy To The Court
Everybody recognizes the Harlem Globetrotters. The more interesting question is why people keep coming back, and why first-timers leave feeling like they just joined something. We talk with Bronwen O’Keefe, Head of Brand Marketing and Content, about the simplest strategy that is also the hardest ...
From Paddington to Park Place, Turning Familiar IP into a Playable Night Out
Monopoly has a reputation for turning friendly game nights into grudge matches, and Saw has a reputation for making people squirm. So what does it look like to build live, immersive experiences from those worlds and still leave guests feeling satisfied, included, and eager to come back?We sit do ...
Mission Is The Marketing from TLCC 2026
The arts don’t have a marketing problem. They have a mission translation problem, and it’s hiding in plain sight. From the floor of the Tessitura Learning and Community Conference in Washington, D.C., we talk about what happens when financial pressure pushes nonprofit arts organizations toward s ...
Ticketing In The Shadows: How SoFi Stadium Crafts A Seamless Fan Journey
Ticketing works best when it disappears, and that’s exactly why we wanted this conversation. We’re joined by Andrew Bragman, VP of Ticket Operations for SoFi Stadium, YouTube Theater, and Hollywood Park, to unpack what it takes to deliver a seamless fan experience for everything from NFL crowds ...
The Atlanta Braves Fandom Playbook
A baseball season gives you 81 chances to get it right, and 81 chances to lose someone if you don’t. We sit down with Anthony Esposito, Senior Vice President of Ticket Operations for the Atlanta Braves, to unpack what actually creates lasting fandom when the calendar is packed and the expectatio ...
How The Oracle Of O-pa Turns Patrons Into Fans
The moment someone walks through your venue's doors, you can feel it: they’re carrying expectations, nerves, excitement, and a very specific picture of how the night should go. We sit down with Ashley Voorhees, VP of Patron Services at Omaha Performing Arts, to talk about what happens when venue ...
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