# Chandar Pattabhiram
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Top podcast episodes featuring chandar pattabhiram.
Tuesday Tips: Helping Sales Close
This is a Tuesday Tips episode where you will hear host Drew Neisser, CMOs, and other B2B experts share their hard-earned wisdom and fresh marketing insights in a bitesize format.
Featuring: Peter Finter of CyberGRX, Chandar Pattabhiram of Coupa, Christopher Willis of Acrolinx, and Jennifer Hou ...
Tuesday Tips: Free Up Your Schedule for Better Work
This is a Tuesday Tips episode where you will hear host Drew Neisser, CMOs, and other B2B experts share their hard-earned wisdom and fresh marketing insights in a bitesize format.
Featuring: Carlos Carvajal of Q2, Melanie Marcus of Surescripts, Sue Holub of OnSolve, Oliver Nutt of General Dynam ...
Connecting Brand to Revenue with Kristin Russel (symplr), Chandar Pattabhiram (Coupa), and Rashmi Vittal (Productiv)
Margaret Molloy is joined by Kristin Russel (CMO, symplr), Chandar Pattabhiram (CMO, Coupa), and Rashmi Vittal (Former CMO, (Productiv), for a conversation that explores connecting brand to revenue and how when brands and CMOs get it right, it has the potential to grow companies and careers.
Tuesday Tips: Building Culture Hybrid Style!
This is a Tuesday Tips episode where you will hear host Drew Neisser, CMOs, and other B2B experts share their hard-earned wisdom and fresh marketing insights in a bitesize format. Featuring: Chandar Pattabhiram, Jakki Geiger, Ellina Shinnick, JD Dillon, Fredrik Carlegren, and Sheraun Britton-Par ...
369: The Long-Game: Connecting B2B Brand to B2B Revenue
Over 90% of your buyers are not in-market today. So how do you make sure that you're at the top of their list whenever they decide it's time to buy?
Enter brand, the powerful component of every company looking to impact long-term growth and drive revenue. In this episode, we explore how CMOs a ...
Chandar Pattabhiram (former CMO at Marketo and Coupa) on CMO Strategy and Impact
In this episode of The Peerbound Podcast: Chief, Chandar and Sunny delve into topics such as leadership, marketing strategies, team building, and the dynamics of the C-suite. Chandar shares his experiences, philosophies, and valuable insights gained from his illustrious career in strategic marke ...
Chandar Pattabhiram: Building Brand in B2B SaaS
In our first-ever episode of “Sound Bites,” Chandar Pattabhiram, former CMO of Coupa*, joins Bill to share best practices in sales, marketing and account-based marketing, how to implement effective brand-building strategies and the tenets of a modern marketing team in a B2B SaaS company.
01:13 T ...
The INDUStry Show w Chandar Pattabhiram
Chandar Pattabhiram is the Board of Directors for: Donnelley Financial Solutions (NYSE:DFIN), Blueshift & Osaat.org - a non-profit transforming education in rural India. Chandar has previously been a CMO at Coupa and Marketo, and VP of Marketing at IBM Cast Iron. He was the former Strategic Advi ...
Your Marketing Stairway to Heaven: Led Zeppelin’s B2B lessons with Chandar Pattabhiram
On this episode Chandar Pattabhiram, CMO at Coupa Software joins us as we talk about bringing start-up agility to enterprise marketing.
But first, we talk about what Led Zeppelin has taught him about marketing! So good.
We also talk about customer lifetime value and a holistic way of thin ...
224: C-suite Leadership with Coupa Software CMO Chandar Pattabhiram
During this 224th episode of “Marketing Today,” host Alan Hart interviews Chandar Pattabhiram, the chief marketing officer at Coupa Software.
On the show today, we talk about the shift Pattabhiram is making in his marketing across strategy and programs. He defines 4 Ps around positioning, postur ...
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