Messaging Strategy for Collections That Carriers Actually Trust | Rick Lang | Ep. 277

Do your text messages reach consumers or get filtered before they ever matter?

In this episode, Adam Parks sits down with Rick Lang, President of Pronto Connects, to unpack messaging channel governance in collections and why understanding the differences between SMS, MMS, and RCS now matters at the executive level.

They discuss carrier trust, messaging compliance infrastructure, and why credibility should drive your messaging strategy. If you’re responsible for digital outreach, this conversation will change how you think about consumer messaging in collections.

Listen in and rethink how your channels actually perform.

Podcast Website:
https://receivablespodcast.com/videos/messaging-channel-governance-collections-lang

Guest Website:
https://prontoconnects.com/

Guest LinkedIn:
https://www.linkedin.com/in/rick-lang-303d/

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