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In this episode, David J. Long shares lessons from more than 40 years in the automotive industry and explains how leadership, accountability, culture, and the right mindset can drive sustainable business success. As an automotive executive, coach, and author, David offers practical insights into improving dealership performance and building stronger teams, along with lessons from his new book, Step Zero.
We also hear from Greg, the creator of Freestyle Trampoline, who turned viral trampoline videos into a global movement spanning 17 countries. From growing up in challenging circumstances to overcoming serious injuries and building a new sport, Greg shares how resilience, creativity, and a fearless mindset helped him turn an unconventional passion into a growing business across media, sponsorships, franchising, and esports.
Ian McCall, a retired MMA World Champion and UFC veteran, discusses his journey through professional fighting, injuries, addiction, and recovery. He shares how his experiences led him into psychedelic research and athlete brain health, including his work with Athletes Journey Home and research exploring new approaches to traumatic brain injury, addiction, and mental health in athletes. Together, these conversations explore resilience, leadership, recovery, and the mindset behind high performance.
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