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The Starcom Australia leadership team, CEO Matt Houltham, Chief Operating Officer, Louise Romeo, and Chief Client & Growth Officer Scott McCaffrey explore the evolving definition of a media agency partnership as AI continues to reshape the industry.  As the marketing landscape faces "twin e ...
Jarrod Allen, Associate Director, Strategic Media Solutions at .monks discusses the transformative impact of AI on marketing, particularly focusing on the shift from traditional SEO to generative engine optimization (GEO).  He explores how AI is changing consumer behavior, the importance of und ...
Nick Jackson is the CEO and co-founder of Artist Partners, and collaborates with Andrew Mote, the Principal and Founder of Mote Advisors on analysing and advising superannuation funds on meeting their fiduciary responsibilities when it comes to their marketing investment. The explore the comple ...
Nick Hand is the commercially savvy CFO and senior finance consultant at Trinity P3. He brings a rigorous financial perspective to the marketing landscape, advising both marketers and agencies on how to move beyond traditional cost-recovery models toward more sustainable, value-based relationshi ...
Cat McGinn, industry commentator and the founder of Liminal and Co, joins Darren to discuss the structural problems with how the advertising industry is using artificial intelligence. While AI promises creative abundance and more originality, it is instead delivering creative convergence and mor ...
Penafian: Podcast dan karya seni yang dibenamkan pada halaman ini adalah daripada TrinityP3, yang merupakan hak milik pemiliknya dan tidak bergabung dengan atau disokong oleh Listen Notes, Inc.