MENGENAI EPISOD INI
Jonathan Kranz, the author of Writing Copy for Dummies, joins the show at Content Marketing World to talk about copywriting. Words on the page, whether that is digital, voice, or print, are still the most important aspect of content marketing. You can have great images, amazing video, but the story gets told with the written word. As we get into the show, we learn more about looking at copywriting as storytelling when you approach reaching your audience. There are tons of amazing takeaways during this interview, and we hope you enjoy.
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EPISOD LAIN DALAM PODCAST INI
The CMI team has been through a lot of changes over the past year with the acquisition by UBM. The thing that has not changed is their passion for the community and their friendship within.
At ICC, we were able to host a poker game with only UBM/CMI staffers and talk to them about the event, t ...
When your marketing team is focusing on the channels rather than the primary asset, the content, you loose the ability to understand the quality of your leads coming from your site. You don't know what they have seen, where you think they are going, and why they are where they are. Being able ...
Let's face it, we are in strange times when it comes to creative, design, and digital asset development. From the marketing teams perspective, for nearly a century, they have relied on some form of advertising agencies to augment their team's capabilities to deliver results. From the business ...
"What would you say you do here?" If the Bobs from Office Space were to invade your Content Marketing team, would they be able to understand your role as Content Strategist and how beneficial it is to the organization?
"Content Strategy is not just for marketing." The role is as much internal ...
In this show, Pamela Muldoon sits down with Jeff Coyle to discuss marketing insights and changes in digital marketing that most marketers might not know about.
Full Show: http://emktr.co/2wv2Wd0
Biography:
Jeff Coyle is a data-driven search engine marketing executive with more than 16 years o ...
Penafian: Podcast dan karya seni yang dibenamkan pada halaman ini adalah daripada Business, yang merupakan hak milik pemiliknya dan tidak bergabung dengan atau disokong oleh Listen Notes, Inc.
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