# Colin Dougherty

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Zuck’s Positive Future | New Luxury: The “Movement” Class | Labor Day Spend Sentiment

Zuckerberg says "we can build a positive future," BCCGate gets a new update, Neuro Gum hits nine figures and goes Costco nationwide, and Realgood Foods lands at a $1.2B valuation. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down …

Snap Specs x Shopify | Dr. Squatch & Megan Fox | Rand Fishkin Joins

Snap Specs go live with Shopify, Dr. Squatch and Megan Fox unleash "Feral Fox" soap and deodorant, and nearly all luxury resale on TikTok Shop now comes from livestreams. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the …

Zuck Maximalism: Meta’s VR Glasses, Muse Pendant, and Enterprise AI Platform

Meta unveils its new Enterprise Platform in a push for business customers, the Muse and Muse Pendant arrive, Meta shows off VR glasses and its next smart glasses, and it's a study in how to sell AI — Zuck vs. Dario. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories m…

McDonald’s & Walmart: Dynamic Pricing? | Best Buy x TikTok Shop | Braze Sues Frost Buddy

McDonald's and Walmart weigh in on dynamic pricing, Best Buy opens a TikTok Shop store with 10,000 products, Braze sues Frost Buddy, and Meta's AI agent hands a YouTuber's home address to a marketplace buyer. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving r…

Shop.com for $100M | Holiday Wars: Target Cuts 2,000 Prices | America.gov CX

Shopify acquires Shop.com for $100M, Target cuts prices on 2,000 items as the holiday price war kicks off, Lululemon slides amid the dying-retail debate, and the State Department makes the case for why CX matters. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories movin…

Shopify Debuts Canvas | ThredUp All-In on Whatnot | When Brands Don’t Pay

Shopify debuts Canvas, a creator calls out brands that don't pay, ThredUp goes all-in on live selling with Whatnot, and Under Armour reconnects with football. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators bu…

Amazon: “Pay for Review Requests” | HOT JOBS | @Tavus LIVE AI Avatar Test

Amazon starts charging sellers to request reviews, Tavus shows off eerily real AI avatars, and Caraway turns a lawsuit into marketing. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it. Chris…

Meta: How Muse Makes Money | Etsy’s Downfall | No-Discount TikTok Shop Playbook

Meta's Muse app hits 5M downloads faster than ChatGPT or Claude did, Etsy loses the plot on "handmade," Litter Robot sells a $699 box on TikTok Shop with zero discounts, and McDonald's bets a campaign on beef, pepper, and salt. It's the consumer's daily show — Ecomm Cowboy — where we break down t…

Forbes’ 2026 Best Employers | Lemme: 40% of Ulta Wellness | Nolla’s AI Doctor

Forbes drops its 2026 World's Best Employers list, Lemme now drives 40% of Ulta's wellness sales off 13K+ affiliates and 53K creator videos, an end-to-end AI "doctor" called Nolla arrives, and Caraway launches a no-PFAS, no-plastic coffee maker. It's the consumer's daily show — Ecomm Cowboy — whe…

Prime Day Spend Down 22% | TikTok’s One-Click Checkout | Viral Brand: Blow Energy

Blow Energy goes viral, TikTok adds one-click checkout and an AI assistant that closes the sale right in the For You feed, Prime Big Deal Days opens with household spending down 22% (bestsellers: toilet paper and protein shakes), and Shopify's Holiday Report says shopping started in September. It…