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In this episode, we connect with Peter Semple, Chief Brand Officer at Depop, a community-powered marketplace for buying and selling fashion, to talk about his quest to rebrand secondhand shopping as a modern and sustainable alternative to fast fashion. He shares his unique perspective on community and how brands can build trust in this area, as well as what legacy brands can learn from the world of preloved fashion and the importance of involving consumer wants and needs in business decisions.
To learn more about Depop, visit here.
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