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In this episode we’re joined by Jeremy King, Founder and CEO of Attest, the consumer research tool and technology platform that helps brands and businesses grow without guesswork, to talk about one of the biggest shifts in business in the last few years, Direct to Consumer (or D2C for short). We discuss their latest report delving into the sector – the D2C Digest – and some of the key learnings that have come out of it, such as reasons to be optimistic about the D2C landscape, what has made D2C so successful and how in a post-pandemic world D2C businesses will continue to prosper. Plus, we learn all about Jeremy’s favourite “Big Ad”, inspired by Lord of the Rings and British Airways, telling the story of a pint of beer. +++++ Download the D2C Digest report here https://www.askattest.com/the-d2c-digest?utm_source=waxlyrical&utm_medium=referral&utm_campaign=waxlyricalq22021 +++++ VOTE for your favourite D2C brand https://www.linkedin.com/posts/mark-runacus-mbe-2249091_podcast-d2c-d2cbrands-activity-6795627270905057280-kwmE/ +++++ Talk to us podcast@wearewaxon.com +++++ Leave us your review on iTunes. And please subscribe. +++++ www.wearewaxon.com +++++ KEEP WELL AND STAY SAFE
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