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Most brand events are forgettable. Jennifer Gardner’s aren’t. As creative director at ServiceNow, she’s mastered the art of turning immersive experiences into actual ROI — and it starts with purpose, not trends. In this episode she joins Adam Morgan to share how great events become a brand’s “front door,” blending storytelling, strategy, and human-centered design into moments people remember. From multisensory entrances to aligning executives months in advance, Jennifer reveals what separates events that just look good from ones that actually move the needle.
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면책 조항: 이 페이지에 포함된 팟캐스트와 작품은 The Stoke Group - Adam Morgan에서 가져온 것입니다. 이 팟캐스트는 소유자의 재산이며 Listen Notes, Inc.와 제휴하거나 보증하지 않습니다.
