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In this episode, I’m chatting with the effervescent, Jodie Riccelli.
Jodie is the business development manager of WebDevStudios a US-based WordPress development agency who specialise in enterprise-level projects.
This conversation was fascinating for me as it gives an insight into the big-budget, big-brand world that can seem a bit mysterious and intimidating from the outside.
Jodie has some great advice and insights into client management, the sales process, and, of course, pricing. I really appreciated her honesty and openness in discussing what some people might think of as the ‘secret sauce’. It’s also good to know that no-one has this all figured out!
We discuss:
Jodie is the business development manager of WebDevStudios a US-based WordPress development agency who specialise in enterprise-level projects.
This conversation was fascinating for me as it gives an insight into the big-budget, big-brand world that can seem a bit mysterious and intimidating from the outside.
Jodie has some great advice and insights into client management, the sales process, and, of course, pricing. I really appreciated her honesty and openness in discussing what some people might think of as the ‘secret sauce’. It’s also good to know that no-one has this all figured out!
We discuss:
- The role of a business development manager
- The length of enterprise sales cycles
- Choosing the right contract type
- Working with purchasing departments
- Rate cards vs. blended rates
- How to handle fixed-price projects
- When to start discussing price
- How to ask for the budget
- And much more
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미국
이 팟캐스트의 다른 에피소드
If you haven’t heard part 1 yet, I recommend that you start there as Jonathan gives a great introduction to value based pricing and why he realised that hourly billing was crazy.(Click here for part 1)In part 2 we discuss:
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