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Most functional and integrative practices are built around root-cause care, deeper relationships, and long-term healing. But here’s the problem: the majority of EHRs were designed for 7-minute visits and insurance billing - not 60-minute consults, supplement protocols, or membership models. In this episode, Jonathan Dunn, CEO of Cerbo, joins Seth Conger to break down: Why legacy EHRs were never designed for functional or cash-pay care, the hidden time and revenue costs of broken workflows , the 5 key pillars of workflow excellence, and how the right tools make them possible. If your current system is slowing you down, confusing your staff, or limiting your patient experience, this is your invitation to build a better practice - starting with better tools.
