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Absa's Pan-African ambition raises a question about where the bank's next ideas, products and leaders will come from. After nineteen years at NCBA, Eric Muriuki, Absa's Managing Executive for Pan-African Growth Strategy, Platforms and Digital Ventures, joins Samora Kariuki to discuss his personal transition and a platform strategy that connects banking with other businesses. From a shopping mall's shared infrastructure to the cultural reach of Afrobeats, he explains how learning across African markets, understanding a young population and attracting creative talent could help African teams build for global audiences.
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