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Rusty Frantz, CEO of Nextech, provides a comprehensive platform that helps independent specialty practices build stronger operations, protect against cybersecurity threats, and improve patient outcomes. Specialty practices face unique challenges compared to general medicine and demand more sophisticated AI solutions. By handling administrative activities through intelligent automation, practices can focus resources on patient care rather than financial and documentation requirements and become more competitive with larger health systems.
Rusty explains, "Independent practices, interestingly enough, face many of the same demands from a complexity standpoint that large healthcare organizations do. Whether that's recruiting staff, negotiating with insurers, managing cybersecurity, collecting payments, they've got to do all of that while also delivering care. They don't have large administrative departments as you see in health systems. These are folks that are out there in the community running a small business that also happens to provide the important care that all of us depend on."
"So what we do is we bring the entire platform of software and solutions and services necessary for our clients to run their business. Whether it's supporting the time that you spend with your provider in the little room, going through documentation and making sure we're capturing the clinical encounter effectively, or it's all the way at the front end when you first call in for an appointment, we will help with the self-scheduling and appointment scheduling. "
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