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How do you scale employer branding when multiple teams, stakeholders and regions are involved? Whether you work in a global company or a growing organisation with several departments, employer branding quickly becomes complex. In this episode, Chris Le’cand-Harwood speaks with Jane Mehringer, Globa…
Nick Homer has done employer branding in-house and in agencies across his career, most recently at Chapter 2. In this conversation, we get into where agencies genuinely add value, where the current model is falling short, and what a more relevant version of the relationship between agencies and in-…
Employee advocacy is growing - and that's a good thing for employer brand.But there's a gap between where most organisations are and where they could be. Right now, the dominant model is using employees as a distribution channel. Brand creates content. Employees reshare it. A bit more reach, not mu…
Most employer brand content is built to attract - too often built to fix underlying business issues. Nick Homer has been making this argument for a while - and his case is that until EB teams start treating reputation as something to be improved rather than marketed around, they'll keep filling a b…
면책 조항: 이 페이지에 포함된 팟캐스트와 작품은 Chris Le’cand-Harwood에서 가져온 것입니다. 이 팟캐스트는 소유자의 재산이며 Listen Notes, Inc.와 제휴하거나 보증하지 않습니다.