Building a legendary creative review board with Michelle Hillman, Chief Campaign Development Officer @ Ad Council
What's it like to be in charge of deploying some of the nation's most important messages? Just ask Ad Council's Chief Campaign Development Officer Michelle Hillman. She gives us insight into launching public service campaigns that tackle complex issues such as gun violence, the opioid crisis, and b…
B&E Dream Guest List: Five Influential Advertising Figures
In this episode, Geno Schellenberger and Ken Bates discuss their dream list of future guests for the Breaking and Entering Advertising Podcast. The guests they mention include David Droga, Alex Bogusky, Rob Reilly, Susan Credle, and Danny Robinson. They highlight the achievements and contributions …
The Roast of Susan Credle
Creative powerhouse. Advertising legend. Champion of DEI. Creator of Mayhem.
Susan Credle is all of these things and more. FCB Global Chair and IPG’s first-ever Global Creative Advisor, Susan has earned a reputation as one of the most respected creative executives in the ad industry, known for her …
Susan Credle - Creative Space & Brand Characters
In this episode of The Black T-Shirts Podcast, we sit down with legendary creative leader Susan Credle, former Global Chief Creative Officer at FCB Global. Known for her bold thinking and breakthrough work, Susan shares her insights into the power of creative environments, the art of character deve…
#499 - Susan Credle | From Receptionist To Global Creative Advisor Of IPG
Susan Credle went from giving receptionists their bathroom breaks to becoming one of the most influential creative leaders in the world. The Global Creative Advisor at IPG and former Global CCO at FCB shares how she built her career from the ground up, created the “Never Finished” philosophy that r…
Susan Credle (Lion of St. Mark), KitKat Heist, Emma Chamberlain x West Elm Campaign, Spotify New Ads Strategy, New Creative Leader at Öpınıonated
Well well well... whuddduyaknow? Another Tuesday? Another stream.
We kicked things off with the WORLD FAMOUS TWO MINUTE DRILL. Notion dropped a new manifesto. Oliver McAteer made some observations about new business. Kalshi dropped some new ads. CVS did a creative and media review. Dentsu won Farme…
Susan Credle on M&M’s, Allstate Mayhem, Brave Clients, and the Death of Populist Advertising
Susan Credle has helped build some of the most famous advertising characters of the last 30 years, from the M&M’s ensemble to Allstate’s Mayhem. In this episode of Second Wind, she joins Kerrie Finch and Gully Flowers for a sharp, funny and unusually honest conversation about what makes creative wo…
Weekly Report: PepsiCo's AI agency review signals a shift from experiments to infrastructure
This week: PepsiCo is running a global agency review focused on building out AI marketing capabilities, with Omnicom, Accenture, Deloitte, and Publicis Sapient all vying for the assignment.
Plus, Google enlists creatives Susan Credle, Tiffany Rolfe and Jayanta Jenkins to make AI-generated ads usi…
VML Birdwatching at the Loeries | Open Chair flies high at Creative Week - Susan Credle
In this episode, Susan Credle, former chair and global CCO, FCB Global, United States. VML Birdwatching at the Loeries | Open Chair flies high at Creative Week - Susan Credle · BizTakeouts: Soundbyte-size business news >>TO GO
VML Birdwatching at the Loeries | Film strong as effectiveness gains ground - Susan Credle
Film is always a popular category, and this year is no different. The Film jury was headed by international jury president Susan Credle, the former chair and global CCO of FCB Global in the United States. VML Birdwatching at the Loeries | Film strong as effectiveness gains ground · BizTakeouts: Sou…
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