# Colette Nataf

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Global Health, Cancer Prevention, and the Power of Collaboration: Dr. Ravi Mehrotra on Building the Open Health Systems Laboratory

What if the future of healthcare innovation wasn’t defined by technology, but by global collaboration, data sharing, and integrity-driven science? In this episode of Lightning RX, host Colette Nataf sits down with Dr. Ravi Mehrotra, Physician-Scientist at the Rollins School of Public Health at Emor…

AI, Clinical Trials, and the Power of Timing: Dr. Keleni Tukia on Founding Sammari Health

What if the next revolution in clinical research wasn’t a new therapy, but artificial intelligence itself? In this episode of Lightning RX, host Colette Nataf, founder of Lightning GTM, sits down with Dr. Keleni Tukia, MD, MBA, MPH, Founder and CEO of Sammari Health, to discuss how AI is transformi…

From Patient to Founder: Kyle Sandler on Building DocuMed and Reimagining Healthcare Communication

What if the best way to fix healthcare wasn’t through policy, but through personal experience and persistence? In this episode of Lightning RX, host Colette Nataf sits down with Kyle Sandler, Founder and CEO of DocuMed, to explore how one founder’s journey through injury, recovery, and frustration …

Engineering Nature: Michael Heltzen on AI, Enzymes, and the Future of Sustainable Biomanufacturing

What if the future of chemistry didn’t rely on cells or even nature itself to create the world’s most valuable molecules? In this episode of Lightning RX, host Colette Nataf sits down with Michael Heltzen, CEO of eXoZymes Inc. (Nasdaq: EXOZ), to explore how his company is redefining biomanufacturin…

Designing the Future of Urgent Care: Brandon J. Robertson on Scaling Patient-Centered Healthcare

What if the next wave of healthcare innovation wasn’t about treating chronic illness, but reaching healthy people, faster? In this episode of Lightning RX, host Colette Nataf, founder of Lightning GTM, sits down with Brandon J. Robertson, MBA, founder and president of UCP Merchant Medicine and Inte…

Virtual Reality for Real Healing: Peter Oykhman on PsyTechVR, Anxiety Therapy & Clinician Empowerment

What if the most effective mental health treatment didn't happen in an office—but in the metaverse? In this episode of Lightning RX, host Colette Nataf, founder of Lightning GTM, sits down with Peter Oykhman, Founder of PsyTechVR and CorePartners, to explore how virtual reality is revolutionizing t…

From ER Frustration to FDA Clearance: How Dr. Cephus E. Simmons, Sr. Built SealCath to Improve Pediatric Care

What do you do when the standard medical tools just don’t work? If you're Dr. Cephus E. Simmons, Sr., you invent something better. In this episode of Lightning RX, host Colette Nataf talks with the Founder & CEO of SealCath, President at Simmons Medical Devices, and Professor Emeritus of Radiology …

Long-Acting Injectables, Hub-and-Spoke Strategy, and Fighting Opioid Use Disorder: Jeff Missling on Leading Frenelle Pharma

What if the next breakthrough in drug delivery wasn’t a new molecule, but a revolutionary way to make medicines work longer and safer? In this episode of Lightning RX, host Colette Nataf, founder of Lightning GTM, sits down with Jeff Missling, CEO of Frenelle Pharma, to discuss how their innovative…

From Zero to Billions: The Data Loops Behind Growth

Every marketer (and probably every finance leader) have wondered how incrementally valuable their work is. Colette Nataf got to experience that question, on both sides of the coin.- Unlimited budget (not a joke)- $0 in Facebook Ads spend (also not a joke)Colette is one of the best leaders in the gr…

Lightning AI

Colette Nataf is the CEO and Co-Founder at Lightning AI. Previously, Colette was a User Acquisition Manager at MileIQ. After the company was acquired by Microsoft, she managed the Demand Generation team at Intercom. Colette is now helping marketers scale their businesses through Facebook, Google Ad…