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Today’s topics: Callaway and Good Good Golf are facing backlash over a brand collab that went very wrong, Lovesac learned the hard way that snarky brand responses don’t always land, and we’re asking whether brands should be focusing less on being funny and more on being useful. Timestamps: ⛳ 0:00 -…
Today’s topics: TikTok is updating their comment sections to be more like iMessage, and workshopping Megan Collins’s upcoming piece breaking down Ross’ latest marking push. Timestamps: 🎙️ 0:00 - TikTok wants your comments to be content, too. TikTok is rolling out voice comments, polls, photo carous…
Today’s topics: Why so many influencers are making the jump into real estate, and how Poppy is turning social media into its newest recruiting tool. Timestamps: 🏡 0:00 - The influencer-to-real-estate-agent pipeline. We break down why creators, celebrities, and former athletes are moving into real e…
Today’s topics: Why Olivia Rodrigo’s Daisy Chain Fields Festival feels like a new model for cultural and brand experiences, and how sorority recruitment has become a full-blown social media and marketing ecosystem. Timestamps: 🌼 0:00 - Olivia Rodrigo’s Daisy Chain Fields Festival is more than a mus…
Today’s topics: Alix Earle is officially a reality TV star, and we’re breaking down what Earle Meets World says about the creator-to-reality-TV pipeline, the Alex Cooper/Unwell drama, and why the show’s storylines keep playing out on social. Plus, W Magazine is bringing back the teen magazine with …
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