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Who Can Afford That?

Credit cards? OK, boomer. Payment plans? Now that’s what Gen Z is about. These days, “buy now, pay later” programs are the new shopping wave. Plus, from streaming services to fashion labels, brands are making the shopping experience more inclusive by offering loyal customers special access to produ…
In this episode of Ask Gen Z, we explore the shopping habits of this dynamic generation and how they navigate the world of influencers. Discover what drives their purchasing decisions, why traditional marketing tactics often fall flat, and how authenticity plays a crucial role in their brand intera…
In this episode of Ask Gen Z, we explore what social media really looks and feels like from the perspective of young people themselves. Our guests pull back the curtain on how they think about being online including what draws them in, what turns them off, and how they’re redefining connection, ide…
In this episode of Ask Gen Z, we dive into Gen Z's views on body positivity and authenticity, exploring their complex relationship with influencers. Our young guests share insights on size inclusivity, mindfulness, and the importance of genuine representation in brands. We discuss the skepticism ar…

Boycotting Brands

In this episode of "Ask Gen Z," we explore what makes brands vulnerable to cancellation in 2024 and why some manage to survive the chopping block. College students weigh in on how social media activism is reshaping brand accountability and what companies need to understand about Gen Z's values. The…
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