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IN this episode of Strategic Storytelling, we explore why your real, everyday stories—not dramatic or overly polished ones—are often the most powerful for your content. As an example, I talk about ]how comedian Loni Love stayed true to her voice despite pressure to "play a character," and how that…
What do invisibility, time travel, and telepathy have in common? It's not just a party game or a job intervew question, "Choose your superpower." These 3 storytelling superpowers that can transform your marketing. In this episode of Strategic Storytelling, we'll explore how to: Make your wr…
A lot of solopreneur marketing challenges become easier with a story -- and with knowing the clients' backstory. In this episode, we're tackling a challenge many solopreneur service providers face: how to sell when your offer seems "non-essential" or even frivolous. From personal shopping to man…
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