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AI will not be our god. If it brings our demise, it will be because of human greed and stupidity. I wrote somewhat extensively about how generative AI’s are trained a few months ago. But here’s a three bullet point recap. Generative AI, whether text, audio or images requires a…
The advertising economy is starting to resemble a collection of interconnected multi-level marketing schemes. Some kind of intermediary firm sits atop each pyramid brokering the serving of ads to eyeballs. Under that are ad agencies, and tech firms that work on sales and bid management. The bottom …
To greatly paraphrase Tolstoy, you can explain anything to a complete ding dong if they know nothing about the topic, but you’ll fail to explain it to the greatest minds if they start with any preconceptions. Cognitive bias is powerful. People will pay more for a worse product if they think t…
On a call for a long-dead startup building its empire on Google+, someone, a person, objected to being paid to appear in a commercial promoting a class they sold because of how it would impact their brand. They were a chef, not a famous one. But in July of 2011, they had quickly amassed a following…
The Business Of Helping Build Businesses by Mason Pelt was first published in HackerNoon on January 12, 2020. While This article was published first on HackerNoon, the website’s editorial team deleted it following a copyright dispute. This article is updated with more context and published in…