22 Febbraio 2016

INFORMAZIONI SU QUESTO EPISODIO

Episode 2! Special thanks to everyone that submitted questions to bit.ly/MeasuredDirection !
In this episode, we discuss:
Last-touch Attribution (Thanks @petesena!)
Google Analytics Certification and Product Updates (Thanks, @llfgn!)
"Interpersonal Skills" and Organizational Challenges (Thanks, @tgwilson!)
Show links:
Google Partners - Google Analytics Individual Qualification
https://www.google.com/partners/#p_analyticscertification
LunaMetrics Blog
http://www.lunametrics.com/blog/
How Does Attribution Modeling work in Google Analytics?
https://support.google.com/analytics/answer/1662518?hl=en
http://www.kaushik.net/avinash/multi-channel-attribution-modeling-good-bad-ugly-models/
#measure Slack
bit.ly/AddMeasureSlack
Jason's Twitter/LinkedIn
twitter.com/JayTRose
www.linkedin.com/in/jtrose720
Tom's Twitter/LinkedIn
twitter.com/tmllr
www.linkedin.com/in/tmllr
Measured Direction is an audience-directed podcast covering topics related to Digital Analytics and marketing strategy. Keep the love flowing by submitting your questions to bit.ly/MeasuredDirection !

Affari

Gestione

Inglese

Stati Uniti

contenuto esplicito

UsaAPIper recuperare questo episodio inJSON

TRASCRIZIONE 🔗

Are you the producer of this podcast? Add a podcast transcript

Need Audio-to-Text? Transcribe with Listen411 in Just 60 Seconds

CERCA TRA GLI EPISODI PASSATI

Cerca gli episodi passati di Measured Direction Podcast.

Incorpora questa barra di ricerca nel tuo sito web

ALTRI EPISODI IN QUESTO PODCAST

#5 - That IoT Episode

14 Luglio 2016

Episode 5 - Bring on summer, eMetrics, etc.! Let's talk about the Internet of Things, which is another inbound data channel that integrates well with "traditional" digital customer data streams. As always, thanks to everyone that submitted questions to bit.ly/MeasuredDirection ! In this episode,…

00:45:16

SALVA

Clip

#6 - Practicing "Agile" Analytics

03 Settembre 2016

Thanks again for your submitted questions to bit.ly/MeasuredDirection ! In this episode, we discuss taking an "Agile" approach to analytics! Who is taking on the risk in a stakeholder/team relationship? How can process mitigate this risk? What are we trying to accomplish in our work and can pro…

00:36:38

SALVA

Clip

#4 - Testing Clicks

31 Maggio 2016

Thanks again for your submitted questions to bit.ly/MeasuredDirection ! In this episode, we discuss: Testing Methodology - Experimental Sample Sizing Clicks vs. Session Metrics Discrepancy Show links: #measure Slack bit.ly/AddMeasureSlack Jason's Twitter/LinkedIn twitter.com/JayTRose www.linked…

00:24:26

SALVA

Clip

#3 - In-Store Bot Spam

30 Marzo 2016

Thanks again for your submitted questions to bit.ly/MeasuredDirection ! In this episode, we discuss: Offline Attribution (Thanks @QUIjacqui82!) Bot Spam and Ad Fraud Show links: Google Adometry https://www.google.com/analytics/360-suite/attribution/ White Ops http://www.whiteops.com/ #measure …

00:55:58

SALVA

Clip

Dichiarazione di non responsabilità: Il podcast e la grafica incorporati in questa pagina provengono da Tom Miller and Jason Rose, che è di proprietà del suo proprietario e non è affiliato o approvato da Listen Notes, Inc.