21 Agosto 2026 · mostra note

INFORMAZIONI SU QUESTO EPISODIO

Antenna’s VP, Strategy, shares insights from new research on specialty SVOD services, showing robust growth, strong Amazon Channels dependence, and a couple of breakout successes.

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MOSTRA NOTE 🔗

00:01:00Brief overview of the Specialty SVOD market

00:03:30Specialty SVOD volatility

00:05:00Specialty service ads in Q2 2026 hit a record high

00:06:10The role of ad plans in the Specialty category

00:08:20Why specialty services are having a moment

00:10:00Amazon Channels is the “front door” of specialty SVOD

00:13:00How successful is Amazon at selling more than 1 service?

00:20:00The Wonder Project

00:22:00Do subscribers to a service from an aggregator last longer than direct sales?

00:29:00What to expect in the last part of 2026

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