Why AI doesn't create demand

Founders spend a lot of time debating ideas, features, and technology. But the difference between a successful business and a failed one usually comes down to something much simpler: understanding what people are actually willing to pay for.

In this “Asia reacts to r/SaaS” episode of In Demand, Asia reacts to more founder stories from the SaaS Sub Reddit. From an AI startup that flopped while a simple website service took off, to the challenge of finding your first users, to the power of repositioning a product around a specific customer segment, Asia shares practical insights on product-market fit, distribution, positioning, and growth.

Along the way, she explores why AI does not magically create demand, why customer acquisition feels harder than building software, and how founders can think about niching, focusing, and finding the right market for their product.

Got a question you’d like Asia to unpack on the podcast? Record a voicemail here.

Links: 

• DemandMaven
• Subscribe to The Work by DemandMaven on Substack
• r/SaaS