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Monica Lin, sometimes better known as her social handle, @thundercup, is a Los Angeles native and 10+ year fashion marketing & branding leader. She has built multiple consumer brands, including Popular Demand and Cupshe. Monica has also facilitated partnerships and activations with industry heavyweights like adidas, Fashion Nova, and Nike. Her work has been featured in Forbes, Huffington Post, Revolt, and more. Monica currently serves as the Director of Brand Partnerships at Culture Kings, a globally renowned streetwear brand & retailer, helping to lead the brand's highly ambitious US expansion.
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Brian Sheehan is Professor of Advertising at the S.I. Newhouse School of Public Communications, Syracuse University. Brian teaches courses in advertising, advertising management, advertising strategy, digital advertising and international advertising.
Prior to his switch to academia in 2008, Sheeh…
My guest this week is Eva Ho, a general partner at Fika Ventures in Los Angeles. Fika Ventures is a boutique seed fund that invests in founders solving meaningful, systemic problems through the use of data, related AI-enabled technologies, and automation. Fika Ventures has also partnered with LA-Te…
My guest this week on Generation Innovation is Jim Helberg, Executive Vice President and Chief Media Officer at RPA Advertising in Santa Monica, CA. Jim is best known for innovations in the automotive category across all tiers for brands including Honda, Toyota, Nissan, and Chrysler. He has also se…
Nekeda's career uniquely and effectively combines philanthropy, sports, and entertainment. As the Chief Strategy Officer for Shoes That Fit, a nonprofit that empowers kids, she was tasked with launching the Strategic Partners program.https://www.shoesthatfit.org/ She leads the team that partners wi…
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