Who's responsible, the consumer or seller? Jigisha of Ji Clothing and Living on consumer behavior, responsible cultural appreciation, downstream consumer impact to craftsmen and more

Lahari talks to Jigisha, founder of Ji Clothing and Living about our responsibility as consumers, especially in the context of the interiors and textiles space. We unpack the "trendiness" of purchasing local artisan-made work, how our behavior impacts craftsmen from countries outside the US, the "savior complex" of purchasing goods, and how we can be adapt to be more fair and equitable consumers.