00:02:39Luxury in Business Retreat’s New Chapter
00:07:14Arriving in Sancerre
00:10:53Teaching Six-Figure Profit
00:17:07Pricing and Mini Offers
00:19:18Free Time Builds Bonds
00:21:49Key Retreat Takeaways
00:25:42LIBR’s Future Vision
INFORMAZIONI SU QUESTO EPISODIO
Back from her Sancerre retreat, Alison shares behind the scenes of the retreat and how she and her team prepared, ran it, and what she learned from the experience. She talks about the setting, the schedule, the welcome activities, and the mix of downtime, local experiences, and closing exercises she built into the week.
She also discusses the business workshops, focusing on how retreats can generate profit beyond ticket sales through pricing, expenses, upsells, and mini offers and reflects on the challenges of selling retreats, the need for clear messaging, and the value of addressing what keeps people stuck.
Alison closes the episode with her main takeaways from the retreat, including the importance of unscripted conversations and in-person connection and more importantly, her vision for the future of Luxury in Business Retreats.
HIGHLIGHTS:
2:39 Luxury in Business Retreat’s New Chapter
7:14 Arriving in Sancerre
10:53 Teaching Six-Figure Profit
15:25 Pricing and Mini Offers
17:36 Free Time Builds Bonds
20:07 Key Retreat Takeaways
24:00 LIBR’s Future Vision
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ALTRI EPISODI IN QUESTO PODCAST
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A major theme i…
Alison continues her discussion about messaging, client experience, and business growth, focusing on how you clarify a program promise and communicate the result you help create. She outlines three outreach buckets for building an audience: ideal clients, partners, and referral sources.
She explain…
Alison talks with gym owner, David Rafuse about how the fitness industry has changed since the pandemic and how those changes affected businesses in health, wellness, and service-based fields. We discuss how many people shifted toward working out at home, while others lost routine and community and…
Alison welcomes her retreat client, Marsha Kucera, family physician in Calgary who also serves as a board chair for a not-for-profit organization, a site medical lead at her clinic, and director of informatics and quality improvement.
Marcia explains that she entered leadership without formal train…
Alison continues her mini-series with part 3 on how to market retreats by focusing on selling the transformation, not the logistics. She explains that people need to feel safe before they commit, and that the real promise is what they will carry into everyday life after the retreat.
She shares the…
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