Using quizzes to uncover new insights
Gen Furukawa, founder of SuperMarketers, explains how quizzes can be used to inform and tailor a more effective top-of-funnel prospect strategy.
MBA2223 Guest Teacher – Gen Furukawa – How to Increase Sales & Personalize Your Marketing with an eCommerce Quiz
The more specific your marketing is to your leads, the better it’ll work.
Hence, quizzes.
Gen Furukawa is the cofounder of Prehook, a company that helps ecommerce businesses create interactive quiz funnels to drive leads and sales. By engaging with website visitors in a 2-way conversation, …
Bonus: The “Us Vs. Them” Narrative [from the Cart Overflow podcast]
![Bonus: The “Us Vs. Them” Narrative [from the Cart Overflow podcast]](https://cdn-images-3.listennotes.com/podcasts/growth-machine-marketing-podcast-nora-HAMGQTlCfWv-LWwI2fen7dU.300x300.jpg)
Growth Machine’s Head of Marketing, Amanda Natividad, recently joined the Cart Overflow podcast hosted by Gen Furukawa.
We’re publishing this bonus episode here so you can learn about applying content marketing strategy to your company — no matter what stage of business you’re in. Show notes:
1:2…
The Future of Employee-Led Marketing with Gen Furukawa
Guest: Gen Furukawa, Founder of SuperMarketers.ai and BrandMarketers.ai
In this episode, Fernando Labastida interviews Gen Furukawa, founder of SuperMarketers.ai (an inbound demand gen agency for B2B SaaS companies) and the upcoming BrandMarketers.ai (an employee advocacy platform). Gen shares his …
Cracking LLM Visibility with Gauge’s CEO Caelean Barnes
Highlights:
01:05 — How Gauge reverse engineers AI answers to uncover why some brands get mentioned while others don’t.
04:11 — Why personalization in ChatGPT makes manual tracking nearly impossible without anonymous data.
05:28 — The hidden value of showing up in top-of-funnel AI answers even whe…
How AI Is Rewriting SEO Through Human-as-a-Service Workflows, with Tom Winter, CEO at SEOwind
What does SEO look like when Google is no longer the gatekeeper?
In this episode of The SuperMarketers Podcast, Tom Winter, Co-Founder and CEO of SEOwind, joins Gen Furukawa to explore how AI and Large Language Models (LLMs) are completely rewriting the rules of SEO, content strategy, and digital a…
The New Rules of Ranking in an AI World. How Link Signals Still Drive LLM Visibility with Carl Holden, CEO of RankBot
In this episode, Gen Furukawa speaks with Carl Holden, founder and CEO of RankBot, to unpack one of the most misunderstood parts of modern SEO: how link authority, automated outreach, and external site signals power both traditional Google rankings and AI-generated answers across ChatGPT, Gemini, …
The 5-Layer Framework Getting Brands Cited in ChatGPT & Google AI Mode | SuperMarketers Podcast
Derek Iwasiuk, co-founder of SearchTides, breaks down his 5-layer "AI Search Undercurrent" framework for getting brands recommended by ChatGPT, Google AI Mode, and Perplexity. We dig into how he tracks 500+ prompts per client, why fan-out queries are the new keyword research, and the free tactics a…
How I Am Starting a Company With Zero Employees Using AI Agents: Open Claw and Claude Code
I am creating an AI-run company that operates without a single employee. This is what it actually looks like inside.Sam Altman predicted the billion-dollar one-person company. Nat Eliason built Felix Craft. I wanted to test whether it was real -- so I built vibemarketers.ai: an AI marketing tools d…
From customer call to YouTube script in minutes (no code) with Tamara Ceman @ Practical Marketer
Tamara Ceman breaks down the exact AI workflow she uses to synthesize customer interviews, prioritize insights, and build interactive marketing tools - without exposing client data.Tamara is a B2B SaaS marketing consultant who's run marketing at Markup (now part of Eros) and U-Screen, and now helps…
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